Ireckonu Core

4.3 (11 REVIEWS)

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HT Score 
68 out of 100
Hotel Tech Score is a composite ranking comprising of key signals such as: user satisfaction, review quantity, review recency, and vendor submitted information to help buyers better understand their products.
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Ireckonu Core

4.3 (11 REVIEWS)

Ranked 6 (out of 14) in Marketplaces & Integrators

CORE Middleware connects hotel IT systems by consolidating data in an API of API's

Ratings Summary

4.3
Very Good
11 reviews
Ease of Use
4.6/5
Customer Support
4.6/5
ROI
4.7/5
Implementation
5.0/5

Recommended by

Achievements

Certified Support

Ireckonu’s customer support processes haven’t yet been verified by Hotel Tech Report.

Learn more
Certificate of Excellence

This vendor has not met the minimum criteria for the Certificate of Excellence which is awarded to vendors who exemplify transparent cultures and come highly recommended by their clients. For more information, please see the help center.

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68 HT Score

Hotel Tech Score is a composite ranking comprising of key signals such as: user satisfaction, review quantity, review recency, and vendor submitted information to help buyers better understand their products.

Learn more
About Ireckonu Core
Founded in 2015 | Headquarters in Amsterdam, Noord Holland | 60 employees
Ireckonu CORE Middleware begins with platform agnostic systems integration as it collects, matches, and merges all siloed data into one central data lake. CORE Middleware consolidates hospitality IT systems in a powerful Data Management Platform so hoteliers can get the most out of their valuable data regardless of source.

Capabilities

Ireckonu doesn’t have any benefits or use cases available

Features

Data Management

4/5 features

Compliance & Security

4/5 features

Data Integration & Syncing

4/5 features

Data Storage

4/5 features

Pricing

Monthly subscription (/room/month)
$3/room/month - $6/room/month

0

Success Stories

9

References

36

Featured Customers

Success Stories

Ireckonu doesn’t have any case studies available

More Products by Ireckonu

Ireckonu IKnowU Hotel CRM & Email Marketing

IKnowU is a Customer Data Platform (CDP) that integrates your guest related IT systems and consolidates the information in a central System of Record (SoR) for all guest profile data. The added value Irecokonu creates is about the unlimited flexibility IKnowU tools offer you to deliver targeted experiences so you can drive engagement and keep guests coming back for more.

4.5 (8 REVIEWS)

Ireckonu Core Marketplaces & Integrators

Ireckonu CORE Middleware begins with platform agnostic systems integration as it collects, matches, and merges all siloed data into one central data lake. CORE Middleware consolidates hospitality IT systems in a powerful Data Management Platform so hoteliers can get the most out of their valuable data regardless of source.

4.0 (4 REVIEWS)

Profile Hotel CRM & Email Marketing

A centralized Single Guest View (SGV) of all guest information and activity to customize and optimize communication and improve the customer experience.

ADD-ON

Match & Merge Hotel CRM & Email Marketing

A manual and automated functionality that enables hoteliers to merge profiles in a central System of Record (SoR) based on configurable business rules to improve the quality of Profile data.

ADD-ON

RFM+ Hotel CRM & Email Marketing

A configuration tool that allows hoteliers to assign values to clients based on five standard variables - Recency, Frequency, Monetary, Duration, and Diversity (plus N) - to create a loyalty score so you can customize communication for up sales opportunities.

ADD-ON

Guest Segmentation Hotel CRM & Email Marketing

A User Interface to create lists based on aggregated transactional and profile data then export the list to a CSV file for use in CRM and email campaigns.

ADD-ON

Identity Management System (IMS) Cyber Security & Fraud Prevention

Single Sign-On (SSO) functionality for guests across multiple channels.

ADD-ON

Subscription Center Guest Messaging Software

A centralized system for guests to manage their data consent status such as opt -in/out.

ADD-ON

Transactional Communication Guest Messaging Software

A UI in Portal to manage transactional email communication business rules to automatically trigger sending of those emails in SendGrid.

ADD-ON

Guest segmentation Business Intelligence

Leverages Machine Learning (ML) to cluster guests based on behavioural data and assigns a label to a profile.

ADD-ON

Next Best Offer (NBO) Upselling Software

A Recommender Engine for what service to offer guest during a touchpoint of the customer journey.

ADD-ON

Next Best Action (NBA) Upselling Software

A Recommender Engine for when to offer guest a service during a touchpoint of the customer journey.

ADD-ON

Portal Marketplaces & Integrators

The CORE Middleware User Interface provides access to all Ireckonu products, features, and settings. This is your control centre where you get the big picture and all your integrated data becomes visible, accessible, and usable with dashboards.

ADD-ON

System Monitoring Marketplaces & Integrators

Real-time monitoring of all integrated systems and information flows via a dashboard in Portal.

ADD-ON

API Portal Marketplaces & Integrators

Comprehensive set of certified APIs that communicate with all systems.

ADD-ON

Reservation Data Store Marketplaces & Integrators

Access to all reservation data, cleaned, normalized, and updated in real-time from all connected CRS and PMS systems.

ADD-ON

Standard Reporting Business Intelligence

A standard set of embedded Power BI business intelligence reports generated from reservation data.

ADD-ON

Power Cubes Business Intelligence

All data flowing through the Ireckonu ecosystem made accessible, through DIY Self Service Reporting data models, and lightning fast with imbedded Power BI.

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Ireckonu IKnowU

Hotel CRM & Email Marketing by Ireckonu

4.5 (8 REVIEWS)

IKnowU is a Customer Data Platform (CDP) that integrates your guest related IT systems and consolidates the information in a central System of Record (SoR) for all guest profile data. The added value Irecokonu creates is about the unlimited flexibility IKnowU tools offer you to deliver targeted experiences so you can drive engagement and keep guests coming back for more.

Capabilities

Ireckonu doesn’t have any benefits or use cases available

Success Stories

Ireckonu doesn’t have any case studies available

4.5
Very Good
8 reviews
Ease of Use
4.8/5
Customer Support
4.8/5
ROI
4.8/5
Implementation
5.0/5

Recommended by

8

Reviews

3

Expert Recommendations

Hotelier Rating

Excellent
5
Very Good
2
Average
1
Poor
0
Terrible
0

By Product

  • Hotel CRM & Email Marketing
    Hotel CRM & Email Marketing
  • Marketplaces & Integrators
    Marketplaces & Integrators

Property Size

  • Medium
  • Large
  • X-Large

Region

  • North America
    North America
  • Europe
    Europe
  • Asia Pacific
    Asia Pacific
  • Oceania
    Oceania
8

IRU enables us to centrally integrate and support multiple on & above property systems into one environment

VP of Revenue Management from 500+ room Branded Hotel in Davie (United States of America)

Verified
7 months ago
IRU enables us to centrally integrate and support multiple on & above property systems into one environment. It allows to execute complex brand programs and ensure a seamless and personalized guest experience by improving system deployment, data flows and breaking legacy silos. Finally, it provides our teams with critical access to financia...
10

Ireckonu helps us connect

Vice President - Reverb Hotels - Hard- Rock International from 500+ room Branded Hotel in Davie (United States of America)

Verified
8 months ago
Our fans want to connect with a person not a company and Ireckonu helps us interact with them in a way no other company can. They help us understand what is possible with our data so we can anticipate our fans needs and take it to the next level by exceeding their expectations.
10

Loyalty & BI made easy to use

VP Revenue Strategy from 50-74 room Luxury Hotel in (Thailand)

Verified
8 months ago
Ability to connect to all our different systems and easily streamline our data from various different sources and different hotels. Give the ability to easily have access to data in order to analyze and make commercial decisions. I am using this through our hard rock hotel which we own in our company. We can see that Hard Rock was able to e...
10

Seamless and simple integration

from 25-49 room Branded Hotel in Forrest (Australia)

Verified
8 months ago
IRU made my booking engine dev work easier. The API provides all functions to cover my project requirements. It supported both our frontend and backend development.
9

Great support and integration

Manager from 200 to 499 room Branded Hotel in Amsterdam (Netherlands)

Verified
8 months ago
Professional and dedicated team to complete all parts of integration. Their portal looks very promising from what I have seen so far, cannot wait to fully utilise all the functionalities.
8

Thorough & committed

Revenue Strat Manager from 100 to 199 room Branded Hotel in New York (United States of America)

Verified
8 months ago
IRU really made sure to get the job done in detail. Dotting i's and crossing t's. They have been our middle-ware solution and completed a full systems migration in an agile manner. They get to know each member of your team to understand who to get info from in a timely manner, this is not always the case as I've experienced teams just conti...
7

A host of services that aggregate many moving parts

from 100 to 199 room Branded Hotel in New York (United States of America)

Verified
8 months ago
Great response time. Core programming aggregates high value information across many systems for easy navigation and troubleshooting. Interface is clean and easy to use, but allows for more complex drilling as needed. Scalability is fantastic.
10

Worked with Ireckonu on multiple program and they are great to work with

from 200 to 499 room Branded Hotel in San Diego (United States of America)

Verified
8 months ago
Ireckonu account managers and support team has works not as partners but as part of the team. They have been guiding us in reaching our goals. All communication has been great
  • 1

Included Modules

Profile

Hotel CRM & Email Marketing
A centralized Single Guest View (SGV) of all guest information and activity to c...

Match & Merge

Hotel CRM & Email Marketing
A manual and automated functionality that enables hoteliers to merge profiles in...

RFM+

Hotel CRM & Email Marketing
A configuration tool that allows hoteliers to assign values to clients based on ...

Guest Segmentation

Hotel CRM & Email Marketing
A User Interface to create lists based on aggregated transactional and profile d...

Premium Add-ons

Identity Management System (IMS)

Cyber Security & Fraud Prevention
Single Sign-On (SSO) functionality for guests across multiple channels.

Subscription Center

Guest Messaging Software
A centralized system for guests to manage their data consent status such as opt ...

Transactional Communication

Guest Messaging Software
A UI in Portal to manage transactional email communication business rules to aut...

Guest segmentation

Business Intelligence
Leverages Machine Learning (ML) to cluster guests based on behavioural data and ...

Next Best Offer (NBO)

Upselling Software
A Recommender Engine for what service to offer guest during a touchpoint of the ...

Next Best Action (NBA)

Upselling Software
A Recommender Engine for when to offer guest a service during a touchpoint of th...

Features

Marketing Automation

4/5 features

Template Builder

4/5 features

Guest Profiles

4/5 features

Segmentation

4/5 features

Privacy & Compliance

4/5 features

Data Management

4/5 features

Feedback & Surveys

4/5 features
Monthly subscription (/room/month)
Less than $3/room/month

Product Screenshots

Ireckonu Core

Marketplaces & Integrators by Ireckonu

4 (4 REVIEWS)

Ireckonu CORE Middleware begins with platform agnostic systems integration as it collects, matches, and merges all siloed data into one central data lake. CORE Middleware consolidates hospitality IT systems in a powerful Data Management Platform so hoteliers can get the most out of their valuable data regardless of source.

Capabilities

Ireckonu doesn’t have any benefits or use cases available

Success Stories

Ireckonu doesn’t have any case studies available

4.0
Very Good
4 reviews
Ease of Use
4.2/5
Customer Support
4.2/5
ROI
4.0/5
Implementation
5.0/5

Recommended by

4

Reviews

2

Expert Recommendations

Hotelier Rating

Excellent
0
Very Good
4
Average
0
Poor
0
Terrible
0

By Product

  • Hotel CRM & Email Marketing
    Hotel CRM & Email Marketing
  • Marketplaces & Integrators
    Marketplaces & Integrators

Property Size

  • X-Large

Region

  • North America
    North America
  • Europe
    Europe
  • Asia Pacific
    Asia Pacific
8

IRU enables us to centrally integrate and support multiple on & above property systems into one environment

VP of Revenue Management from 500+ room Branded Hotel in Davie (United States of America)

Verified
7 months ago
IRU enables us to centrally integrate and support multiple on & above property systems into one environment. It allows to execute complex brand programs and ensure a seamless and personalized guest experience by improving system deployment, data flows and breaking legacy silos. Finally, it provides our teams with critical access to financia...
8

Comprehensive APIs which lead to shorter timeframe for integration development with other solutions.

VP of Data Analytics from 200 to 499 room Luxury Hotel in Singapore (Singapore)

Verified
8 months ago
IRU was developed as a cloud first solution with no legacy architecture holding it back. Forward looking product roadmap.Comprehensive APIs which lead to shorter timeframe for integration development with other solutions. Provides a 360 view of customer data via real time integrations with various system of records. Very stable product with...
8

Easy contactless check-in enabled by IGreetU and CORE middleware

hotel manager from 200 to 499 room Boutique in New York (United States of America)

Verified
8 months ago
We replaced our entire front desk with Ireckonu’s IGreetU kiosks, web mobile check-in and their mobile app. These platforms all integrate with our PMS allowing guests to check-in from anywhere and reducing the burden on our staff. Their CRM product, IKnowU, helps us capture additional data and build profiles on our guests. The UI is really...
8

Very robust and secure integrations and high level operational posture

from 500+ room City Center Hotel in Voorschoten (Netherlands)

Verified
8 months ago
Maximum security and respecting the procedures to the letter - also certified ISO vendor. High standards of development and coding. Very experienced in the hotel industry as well as in software development. Excellent cloud thinking and following all the modern ways of developing the software paying attention to scalability, logging, and mon...
  • 1

Included Modules

Portal

Marketplaces & Integrators
The CORE Middleware User Interface provides access to all Ireckonu products, fea...

System Monitoring

Marketplaces & Integrators
Real-time monitoring of all integrated systems and information flows via a dashb...

API Portal

Marketplaces & Integrators
Comprehensive set of certified APIs that communicate with all systems.

Reservation Data Store

Marketplaces & Integrators
Access to all reservation data, cleaned, normalized, and updated in real-time fr...

Standard Reporting

Business Intelligence
A standard set of embedded Power BI business intelligence reports generated from...

Power Cubes

Business Intelligence
All data flowing through the Ireckonu ecosystem made accessible, through DIY Sel...

Features

Data Management

4/5 features

Compliance & Security

4/5 features

Data Integration & Syncing

4/5 features

Data Storage

4/5 features
Monthly subscription (/room/month)
$3/room/month - $6/room/month

Product Screenshots

11

Reviews

3

Expert Recommendations

Hotelier Rating

Excellent
5
Very Good
5
Average
1
Poor
0
Terrible
0

By Product

  • Hotel CRM & Email Marketing
    Hotel CRM & Email Marketing
  • Marketplaces & Integrators
    Marketplaces & Integrators

Property Size

  • Medium
  • Large
  • X-Large

Region

  • North America
    North America
  • Europe
    Europe
  • Asia Pacific
    Asia Pacific
  • Oceania
    Oceania
8

IRU enables us to centrally integrate and support multiple on & above property systems into one environment

VP of Revenue Management from 500+ room Branded Hotel in Davie (United States of America)

Verified
7 months ago
IRU enables us to centrally integrate and support multiple on & above property systems into one environment. It allows to execute complex brand programs and ensure a seamless and personalized guest experience by improving system deployment, data flows and breaking legacy silos. Finally, it provides our teams with critical access to financia...
8

Comprehensive APIs which lead to shorter timeframe for integration development with other solutions.

VP of Data Analytics from 200 to 499 room Luxury Hotel in Singapore (Singapore)

Verified
8 months ago
IRU was developed as a cloud first solution with no legacy architecture holding it back. Forward looking product roadmap.Comprehensive APIs which lead to shorter timeframe for integration development with other solutions. Provides a 360 view of customer data via real time integrations with various system of records. Very stable product with...
10

Ireckonu helps us connect

Vice President - Reverb Hotels - Hard- Rock International from 500+ room Branded Hotel in Davie (United States of America)

Verified
8 months ago
Our fans want to connect with a person not a company and Ireckonu helps us interact with them in a way no other company can. They help us understand what is possible with our data so we can anticipate our fans needs and take it to the next level by exceeding their expectations.
8

Easy contactless check-in enabled by IGreetU and CORE middleware

hotel manager from 200 to 499 room Boutique in New York (United States of America)

Verified
8 months ago
We replaced our entire front desk with Ireckonu’s IGreetU kiosks, web mobile check-in and their mobile app. These platforms all integrate with our PMS allowing guests to check-in from anywhere and reducing the burden on our staff. Their CRM product, IKnowU, helps us capture additional data and build profiles on our guests. The UI is really...
10

Loyalty & BI made easy to use

VP Revenue Strategy from 50-74 room Luxury Hotel in (Thailand)

Verified
8 months ago
Ability to connect to all our different systems and easily streamline our data from various different sources and different hotels. Give the ability to easily have access to data in order to analyze and make commercial decisions. I am using this through our hard rock hotel which we own in our company. We can see that Hard Rock was able to e...
10

Seamless and simple integration

from 25-49 room Branded Hotel in Forrest (Australia)

Verified
8 months ago
IRU made my booking engine dev work easier. The API provides all functions to cover my project requirements. It supported both our frontend and backend development.
9

Great support and integration

Manager from 200 to 499 room Branded Hotel in Amsterdam (Netherlands)

Verified
8 months ago
Professional and dedicated team to complete all parts of integration. Their portal looks very promising from what I have seen so far, cannot wait to fully utilise all the functionalities.
8

Thorough & committed

Revenue Strat Manager from 100 to 199 room Branded Hotel in New York (United States of America)

Verified
8 months ago
IRU really made sure to get the job done in detail. Dotting i's and crossing t's. They have been our middle-ware solution and completed a full systems migration in an agile manner. They get to know each member of your team to understand who to get info from in a timely manner, this is not always the case as I've experienced teams just conti...
8

Very robust and secure integrations and high level operational posture

from 500+ room City Center Hotel in Voorschoten (Netherlands)

Verified
8 months ago
Maximum security and respecting the procedures to the letter - also certified ISO vendor. High standards of development and coding. Very experienced in the hotel industry as well as in software development. Excellent cloud thinking and following all the modern ways of developing the software paying attention to scalability, logging, and mon...
7

A host of services that aggregate many moving parts

from 100 to 199 room Branded Hotel in New York (United States of America)

Verified
8 months ago
Great response time. Core programming aggregates high value information across many systems for easy navigation and troubleshooting. Interface is clean and easy to use, but allows for more complex drilling as needed. Scalability is fantastic.
  • 1
  • 2

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HT Score

68/100

Recommended

87%

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