87
HT Score
Hotel Tech Score is a composite ranking comprising of key signals such as: user satisfaction, review quantity, review recency, and vendor submitted information to help buyers better understand their products.
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Koddi

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The platform used by top travel advertisers for driving bookings and revenue.

  • Based in Fort Worth, TX
  • Founded in 2013
  • 58 employees on LinkedIn

Company Description

Koddi is an advanced reporting, bid management and campaign intelligence platform for metasearch publishers like Google Hotel Ads, TripAdvisor, Kayak, Trivago, and other travel products that enables hotel suppliers, OTAs, and agency clients to reach more customers at higher returns. Koddi was built with the digital marketer in mind and provides a fast, intuitive interface, custom, on-the-fly reporting, bulk and granular bidding tools, and alerting functionality.

read more

Koddi is an advanced reporting, bid management and campaign intelligence platform for metasearch publishers like Google Hotel Ads, TripAdvisor, Kayak, Trivago, and other travel products that enables hotel suppliers, OTAs, and agency clients to reach more customers at higher returns. Koddi was built with the digital marketer in mind and provides a fast, intuitive interface, custom, on-the-fly reporting, bulk and granular bidding tools, and alerting functionality.

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Koddi Ratings Summary

Recommend to a friend
99%
+0% above category avg.
Number of Employees 58 34% vs. category avg
Years in Business 5 59% vs. category avg
Ranked 1st in
Koddi vs. Category Average
-2% 4.8 Ease of Use
N/A 4.9 ROI
N/A 5 Support
-4% 4.6 Onboarding

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Reference Customers

Koddi is far and away the leader in this space. They have been out in front of the evolving metasearch landscape since its inception and have maintained their lead through insights, vision, and proactive leadership.
Jill O'Brien SVP Media Digital Marketing Works
Koddi has proven a powerful technology partner, enabling a great increase in meta performance for our clients. They are a reliable marketing partner for our customers and a great team to work with, fast and tech-savvy with a vast knowledge of the digital advertising space.
Annika Kessel Chief Digital Officer Peakwork AG

Case Studies & News

  1. Facebook Innovation Spotlight: Building Unique Relationships at Scale Read more
  2. Meet the Innovation Spotlight Winner for Driving Results Read more
  3. Metasearch at Scale - The Guide to Metasearch Advertising for Travel Brands Read more

Product Overview

What is the product or service they provide?

Koddi is an advanced reporting, bid management and campaign intelligence platform for metasearch publishers like Google Hotel Ads, TripAdvisor, Kayak, Trivago, and other travel products that enables hotel suppliers, OTAs, and agency clients to reach more customers at higher returns. Koddi was built with the digital marketer in mind and provides a fast, intuitive interface, custom, on-the-fly reporting, bulk and granular bidding tools, and alerting functionality.

read more

Koddi is an advanced reporting, bid management and campaign intelligence platform for metasearch publishers like Google Hotel Ads, TripAdvisor, Kayak, Trivago, and other travel products that enables hotel suppliers, OTAs, and agency clients to reach more customers at higher returns. Koddi was built with the digital marketer in mind and provides a fast, intuitive interface, custom, on-the-fly reporting, bulk and granular bidding tools, and alerting functionality.

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What makes them unique?
  • Average ROI increase of 35%
  • Average booking increase of 41%
  • Trusted by over 300,000 hotels
read more
  • Average ROI increase of 35%
  • Average booking increase of 41%
  • Trusted by over 300,000 hotels
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What types of hotels do they service?
  • Brand
  • Independent
What is the core value proposition?
Pricing
Freemium (hotel can trial for free)
One time upfront purchase (flat rate)
One time upfront purchase (per room)
Implementation fee
Monthly subscription (Flat)
Monthly subscription (/room/month)
Monthly service fee
Commission or Revenue Share

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Implementation

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4.6

The Koddi integration process takes about two weeks and requires very little input from the customer side. All a customer needs to do is allow access to relevant metasearch, social accounts, and booking information, and the Koddi support team handles the rest. Koddi has integrations with all of the major metasearch publishers and is able to integrate with any third party or internal booking tracking system.

read more

The Koddi integration process takes about two weeks and requires very little input from the customer side. All a customer needs to do is allow access to relevant metasearch, social accounts, and booking information, and the Koddi support team handles the rest. Koddi has integrations with all of the major metasearch publishers and is able to integrate with any third party or internal booking tracking system.

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Support

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5
  • Customer success meetings Monthly
  • Approximate # of hotels per support rep <10
  • Updates Every client has a designated account manager, analyst, and engineer to provide support. Product updates and new features are communicated individually to each client by their Koddi account manager.
  • 24/7 support Phone, Email

Frequently Asked Question

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