Why it matters:
At first glance, it might seem an unexpected tourist destination in Poland, yet it thrives with substantial guest interest. What truly captivates is the fact that the majority of their reservations stem from direct channels, demonstrating that the business's commitment knows no bounds in driving higher revenues. Anna Korsak, the Hotel Director, uncovers strategies that enabled a remarkable 84% direct booking rate. This tale is a testament to innovation, loyalty-building, and the potential of unleashing creativity to amplify business success.
Despite its seemingly remote location, the hotel garners remarkable guest interest. But what's truly intriguing is how they harnessed Profitroom's tools—Booking Engine 360, Marketing Automation, Channel Manager, and Websites—to their advantage. By leveraging these practical solutions, the hotel achieved an impressive 84% direct booking rate, showcasing how a strategic technological approach can yield concrete results.