eInsight® CRM (Cendyn)

Ranked 7 (out of 54) in Hotel CRM & Email Marketing

Hotel CRM & Email Marketing

Create, Personalize, Deliver

Ratings Snapshot

Certificate of Excellence
Read 28 reviews
66%
Recommend
HTR Score icon
HT SCORE
83 out of 100
Hotel Tech Score is a composite ranking comprising of key signals such as: user satisfaction, review quantity, review recency, and vendor submitted information to help buyers better understand their products.
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Reviews Summary

Ranked #7 out of 54 in Hotel CRM & Email Marketing

Ease of Use
3.5/5
ROI
3.6/5
Implementation
3.0/5
Customer Support
3.3/5
Verified Customer Support

Cendyn’s customer support processes haven’t yet been verified by Hotel Tech Report.

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Most popular for
  • Luxury Hotels 9 verified reviews
    73%
  • Resorts 8 verified reviews
    53%
  • Boutiques 8 verified reviews
    54%
  • Branded Hotels 4 verified reviews
    85%
  • Limited Service & Budget Hotels 2 verified reviews
    85%
  • Bed & Breakfast & Inns 1 verified reviews
    80%
  • Airport/Conference Hotels 1 verified reviews
    50%

eInsight® CRM (Cendyn) Overview

eInsight® CRM (Cendyn) Overview

eInsight CRM provides enterprise marketing automation and guest intelligence to enhance the experience throughout the guest journey. Drive loyalty and leverage real-time data to provide personalized one-to-one communications for every guest. Target the right guest, with the right message, at the right time.

About Cendyn View website

Founded in 1996 | Headquarters in Boca Raton United States | 570 employees

Cendyn is a catalyst for digital transformation in the hospitality industry. We help hotels around the globe drive profitability and guest loyalty through an in...

Other Products by Cendyn

Integrates with

  • Property Management Systems
  • Hospitality Wi-Fi Solutions
  • Central Reservations Systems
Browse integrations (77 verified)

What customers love about eInsight® CRM (Cendyn)

Like 66% recommend

Marketing Coordinator in Santa Clara (United States)

It's quite easy to use and I love the way we can send emails to a very specific group of people. For example, it's now easier than ever to send an email to everyone staying at the hotel that night, or over certain range ...

CRM Specialist in Karepakam (India)

The customer service side of Cendyn is great, always willing to help and they always try to solve as many of our concerns as possible. The CRM portion of the platform is great for a traditional hospitality model.

Director of Sales & Marketing in Johns Island (United States)

The digital retargeting capabilities are impressive and we like working with experienced former hoteliers

Online Sales & Marketing Manager in Lahaina (United States)

Cendyn's email marketing platform is really easy to use.

Read Reviews

Expert Q&A and Partner Recommendations

Question:

What does this product or service do well?

Answer:

The Guestfolio CRM allows hoteliers to manage pre- and post-stay guest communications, targeted email campaigns and surveys from a single, easy-to-use platform. Our mutual customers especially appreciate how easy it is to create targeted communications and generate reviews. Guestfolio helps independ...

by Sarah Duguay (WebRezPro Property Management System) on November 25, 2020

See more answers (3)
Question:

What differentiates this product or service from the competition?

Answer:

Cendyn offers a whole suite of products, including sales, business intelligence and revenue management tools, allowing hotels to customize their solution for their unique needs. A trusted name in the industry, Cendyn levels the playing field by bringing modern, easy-to-use marketing automation and g...

by Sarah Duguay (WebRezPro Property Management System) on November 25, 2020

See more answers (3)
Question:

Based on your experience with this product or service, if you could give one piece of advice to a hotelier considering this product or service, what would it be?

Answer:

Our integration partnership began with Guestfolio many years ago and they have always been great to work with. In our experience, the Cendyn team is communicative, knowledgeable and obviously care about the quality of their product. Today, it is so important to know your guests and provide a persona...

by Sarah Duguay (WebRezPro Property Management System) on November 25, 2020

See more answers (3)
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+ 1 recommend
Recommended by

Features

Marketing Automation

4/5 features

Template Builder

4/5 features

Guest Profiles

4/5 features

Segmentation

4/5 features

Privacy & Compliance

4/5 features

Want to go behind the scenes and see how eInsight® CRM (Cendyn) works?

Clients & references

References & testimonials

Testimonial avatar
With Cendyn we were able to understand our guests like never before. This enhanced business intelligence provided us two critical opportunities—first, the ability to drive personalized and meaningfu...
Erica Doyne Senior Director of Marketing at the AMResorts
Testimonial avatar
With Cendyn, we see direct, bottom line improvement to our CRM efforts and ability to nurture a repeat client base. Cendyn has performed so quickly, especially in times of need. It’s been a great bo...
Ray DeJohn Director of Sales & Marketing at the Hotel Granduca Austin

Featured partners

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Awards & Certifications

Active Markets

MARKETS SERVED
  • Central America
  • Antarctica
  • Oceania
  • North America
  • South America
  • Europe
  • Asia Pacific
  • Middle East
  • Africa
VERIFIED MARKETS
  • United States of America
  • Australia
  • Canada
  • India
  • Germany
  • United Kingdom
  • Mexico
  • Cambodia

28 Verified Cendyn Reviews

Likelihood to Recommend
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August 04, 2022

eInsight® CRM (Cendyn) Review: Special Assistance

Head of sales from Other in Roma (Italy)

Recommend 10/10
Full blue star
Full blue star
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Full blue star
Full blue star

What do you like most?

I got a special skilled and super account I can consider as supervisor off all my activities whose name is Elena Vigna. Top!

What do you dislike or think could be improved?

As per my review nothing should be improved actually. I am happy about The assistance received . Thanks a million

Customer Support
5
Ease of Use
5
Value for money
5
Implementation
5

December 27, 2020

eInsight® CRM (Cendyn) Review: We had a very great experiences with Cendyn.

Communications Officer from Luxury Hotels in Phnom Penh (Cambodia)

Recommend 5/10
Full blue star
Full blue star
Half blue star
Empty blue star
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What do you like most?

So far, All are great! eDM is part of our marketing campaign to drive more business to our company. Such a pleasure to work with Cendyn! Thank you!

What do you dislike or think could be improved?

User friendly is still challenging, which takes much time for starting a campaign. We hope to see your improvement in the future. Thank you!

Customer Support
2.5
Ease of Use
3.5
Value for money
2
Implementation
2.5

December 19, 2020

eInsight® CRM (Cendyn) Review: Good HTML Capabilities

Account Executive from Boutiques in San Francisco (United States of America)

Recommend 4/10
Full blue star
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What do you like most?

There is a lot of room for customization and the customer support teams are pretty helpful. It's very development friendly.

What do you dislike or think could be improved?

The User Experience and non-HTML content upload areas are not super intuitive and could use a little work. The interface feels dated and clunky.

Customer Support
4
Ease of Use
2.5
Value for money
n/a
Implementation
n/a

December 17, 2020

eInsight® CRM (Cendyn) Review: eInsight is pretty easy to learn and the helpdesk is typically pretty quick

Distribution Manager from Luxury Hotels in Dallas (United States of America)

Recommend 5/10
Full blue star
Full blue star
Half blue star
Empty blue star
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What do you like most?

-My honest star rating for the Einsight product would be "Good". The star rating default above goes from Average straight to Very Good. -Flexibility in creating rules for confirmation emails. By dates...

What do you dislike or think could be improved?

-The confirmations are not very pretty...at all. Though much of the content and font, etc can be manipulated by the hotel company, there are unfortunate limitations in the system that do not look polishe...

Customer Support
4.5
Ease of Use
3.5
Value for money
n/a
Implementation
n/a

December 17, 2020

eInsight® CRM (Cendyn) Review: Associate Positivity

GDS Distribution Coordinator from Luxury Hotels in New York (United States of America)

Recommend 10/10
Full blue star
Full blue star
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What do you like most?

In the past years that I have worked with multiple Associates I have always had positive correspondence and found them most willing to help and expediate requests when needed. It is such a delight to get...

What do you dislike or think could be improved?

A time being returned upon receiving the request so that there is an expectation of when it will be finished.

Customer Support
5
Ease of Use
4
Value for money
n/a
Implementation
n/a

December 15, 2020

eInsight® CRM (Cendyn) Review: Not The Right Fit

Sales & Marketing Coordinator from Resorts in Playa del Carmen (Mexico)

Recommend 3/10
Full blue star
Half blue star
Empty blue star
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What do you like most?

- the reports Cendyn generated were helpful and could be used for a wide variety of sales & marketing needs

What do you dislike or think could be improved?

-the monthly review meetings could used more preparation from the Cendyn contact. As a partner providing and presenting all the dats, we the client expect transparent and clear results, especially when r...

Customer Support
2
Ease of Use
2.5
Value for money
2
Implementation
3

Pricing

Profile empty

Cendyn hasn’t disclosed their pricing plans. It is advised that you ask for a reference to ensure competitive pricing

Recent News & Content

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Popular eInsight® CRM (Cendyn) Integrations

View all (77 Cendyn Integrations)