Smart CMS by Bookassist

Ranked 1st (out of 20) in Website Design

Website Design

Purpose built CMS with extensive customizability by Bookassist.

Ratings Snapshot

Certificate of Excellence
Read 174 reviews
94%
Recommend
HTR Score icon
HT SCORE
100 out of 100
Hotel Tech Score is a composite ranking comprising of key signals such as: user satisfaction, review quantity, review recency, and vendor submitted information to help buyers better understand their products.
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Smart CMS by Bookassist has fewer than 10 reviews in the past 6-months.

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Reviews Summary

Ranked #1 out of 20 in Website Design

Ease of Use
4.7/5
ROI
4.7/5
Implementation
4.8/5
Customer support
4.9/5
Verified Customer Support

Bookassist has opened its internal systems to Hotel Tech Report and earned the Verified Support Certification.

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Most popular for
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  • Serviced Apartment 8 verified reviews
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  • Branded 8 verified reviews
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  • Airport/ conference 6 verified reviews
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  • Hostel 3 verified reviews
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  • Villas 2 verified reviews
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  • Vacation Rental 1 verified reviews
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  • Casino 1 verified reviews
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  • Motel 1 verified reviews
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  • Extended Stay 1 verified reviews
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Smart CMS by Bookassist Overview

Smart CMS by Bookassist Overview

No need to know HTML, CSS or any technical stuff. Easy editing, drag and drop image, document and asset placement. Innovative visual page management. Built-in video tutorials and how-to's. Mobile first. 19 languages. Highly customisable. Never out of date. Fast loading. Responsive. Scalable. Optimised for direct sales. Group functionality. Live reviews. Tightly integrated with Bookassist's bookin...

About Bookassist View website

Founded in 1999 | Headquarters in Ireland | 106 employees

At Bookassist, we believe that direct business should be at the heart of your hotel's strategy.

Other Products by Bookassist

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Integrates with

  • Revenue Management Systems
  • Booking Engine
  • Digital Marketing Agencies
Browse integrations (29 verified)

What customers love about Smart CMS by Bookassist

Like 94% recommend

Digital Marketing Manager from Boutique

* Report variations in Hotel Administration; * Mobile Booking Engine; * Mohamad & Jitka's responsiveness; * Christmas Parties :)

Online Marketing

- Systems easy to learn and to use - Amazing support team - Constant Innovations - Quick access to statistics (WBE)

Sales and Marketing Director from City Center

We are happy with the services in general. Bookassist is a professional company.

Revenue Manager from Branded

Great assistance. Always ready to help. The menage with success our digital marketing strategy.

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Expert Q&A and Partner Recommendations

Question:

What does this product or service do well?

Answer:

Easy to handle on both ends, website updates are smart and simple with great visuals and intuitive processes. Every two years, new website refeesh ptterns are neat offer to keep are product fresh and up to date

by Vaclav Vitek (Amazing Places) on December 10, 2020

See more answers (23)
Question:

What differentiates this product or service from the competition?

Answer:

Great value for money. While others apply hidden fees, Bookassist model is straightforward and transparent with all payments and gives a wide range of services to get an allround online support and connection.

by Vaclav Vitek (Amazing Places) on December 10, 2020

See more answers (23)
Question:

Based on your experience with this product or service, if you could give one piece of advice to a hotelier considering this product or service, what would it be?

Answer:

Using a full portfolio of services may seem too much especially on the current difficult time, but in fact, this is exactly the starting point to focus on detailed online marketing possibilities and ads to boost your business and create tailor-made foundations to fall back onto in years to come.

by Vaclav Vitek (Amazing Places) on December 10, 2020

See more answers (23)
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+ 21 recommend
Recommended by Show More (19)

Features

  • ADA Compliant
  • Whitelabel Capability
  • Conversion Widgets
  • Review Widgets
  • Social Media Integrations
  • Hotel Website Templates
  • Multi-lingual
  • Mobile Optimized/Responsive
  • Google AMP Markup
  • Google Analytics Connection
  • Security Protocals (SSL/HTTPS)

Clients & references

References & testimonials

Testimonial avatar
We got our new Bookassist website and booking engine 2 years ago. Since then we have seen our turnover grow by 43%. Our mobile business in particular has really taken off, mobile revenue is up 60% and...
Jérôme Soubans Deputy Manager at the Château d'Augerville
Testimonial avatar
We chose Bookassist to develop our new website and implement an integrated Booking Engine. And so it was. Just after the first month of the new website launch, we recorded a +120% increase in the conv...
Ignazio Todaro Hotel Manager at the Hotel Ambassador Monaco

Featured partners

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Case studies

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Awards & Certifications

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Bookassist doesn’t have any awards or certifications

Active Markets

MARKETS SERVED
  • Asia Pacific
  • Africa
  • North America
  • South America
  • Europe
  • Middle East
VERIFIED MARKETS
  • Czechia
  • Ireland
  • Italy
  • Spain
  • Poland
  • Austria
  • France
  • Germany
  • Argentina

174 Verified Bookassist Reviews

Likelihood to Recommend
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Declining share of voice

This vendor has fewer recent reviews than average compared to other top Website Design providers. It is advised that you ask for recent references before proceeding.

Jan 04, 2021

Smart CMS by Bookassist Review: Increased of our direct bookings

Sales Director from Bed & Breakfast in (Czechia)

Recommend 10/10
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What do you like most?

The Bookassist team is very supportive and helpful. It this one of the best booking engine to support our direct sales during this challenging period.

What do you dislike or think could be improved?

We are at the beginning of cooperation, so far we have not found anything that needs to be improved. We are always discovering the possibilities offered by Bookassist products.

Customer support
5
Ease of use
5
Value for money
5
Implementation
4.5

Dec 23, 2020

Smart CMS by Bookassist Review: Professional and courteous staff

Revenue Manager from Branded in Rome (Italy)

Recommend 8/10
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What do you like most?

The booking engine offers all the opportunities given by the others. All the staff is very professional, young, courteous and their minds are always open to new proposal.

What do you dislike or think could be improved?

The booking engine's back office is cumbersome, especially the setting of dynamic discounts. Furthermore, only a few words of text can be entered to describe the discount.

Customer support
5
Ease of use
4
Value for money
n/a
Implementation
n/a

Dec 23, 2020

Smart CMS by Bookassist Review: Great service and attention. Excellence experience.

Front Desk Agent from Other in Pinto (Spain)

Recommend 8/10
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What do you like most?

Great service and attention, the program is very complete and easy for use in all aspects. Excellence experience from begining.

What do you dislike or think could be improved?

Nothing, the service and attention are perfect and the program is very complete and easy for use in all aspects. Excellence experience.

Customer support
5
Ease of use
4
Value for money
3
Implementation
n/a

Dec 18, 2020

Smart CMS by Bookassist Review: Professionals with a friendly team

executive manager from Bed & Breakfast in (Czechia)

Recommend 10/10
Full blue star
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What do you like most?

We have been working with Bookassist for many years, We are really satisfied with all Bookassist products - the booking engine and the extranet and especially with their costumer service and our account...

What do you dislike or think could be improved?

We have very good experience at all. That would be great if we can create some more packages on our websites.

Customer support
5
Ease of use
5
Value for money
5
Implementation
5

Dec 16, 2020

Smart CMS by Bookassist Review: Great team that holds your hand along the digital way

Sales & Marketing Manager from City Center in Killarney (Ireland)

Recommend 10/10
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What do you like most?

That they view your property as their own. Bookassist always gives us the best of attention, they constantly communicate with us on the best way for us to do business. We could be struggling sometimes on ...

What do you dislike or think could be improved?

Update the CMS Make the booking engine more interactive Keep us update with all new versions of the CMS Overall great work by Bookassist.

Customer support
5
Ease of use
4
Value for money
5
Implementation
5

Dec 16, 2020

Smart CMS by Bookassist Review: Mr. Tibitanzl great Job

Manager from Other in Trutnov (Czechia)

Recommend 5/10
Full blue star
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What do you like most?

Mr. Tibitanzl went to the hotel and help us and solve all problems, that we had in the hotel. I appreciate his experience in the hotel bussines.

What do you dislike or think could be improved?

I need connect channel manager with the previo ( hotel.cz). I'm still waiting for the solution. It was promised before we had begin with the channel manager.

Customer support
4.5
Ease of use
3
Value for money
3.5
Implementation
3.5

Pricing

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Bookassist hasn’t disclosed their pricing plans. It is advised that you ask for a reference to ensure competitive pricing

Popular Smart CMS by Bookassist integrations

View all (29 Bookassist integrations)