For-Sight Guest Engagement

Ranked 7 (out of 54) in Hotel CRM & Email Marketing

Hotel CRM & Email Marketing

Data-driven, automated Hotel Marketing and CRM solution to unlock your guest journey.

Ratings Snapshot

Certificate of Excellence
Read 35 reviews
95%
Recommend
HTR Score icon
HT SCORE
79 out of 100
Hotel Tech Score is a composite ranking comprising of key signals such as: user satisfaction, review quantity, review recency, and vendor submitted information to help buyers better understand their products.
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For-Sight Guest Engagement has fewer than 10 reviews in the past 6-months.

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Reviews Summary

Ranked #7 out of 54 in Hotel CRM & Email Marketing

Ease of Use
4.5/5
ROI
4.7/5
Implementation
4.8/5
Customer Support
4.9/5
Verified Customer Support

For-Sight’s customer support processes haven’t yet been verified by Hotel Tech Report.

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Most popular for
  • Boutiques Leader: Experience Hotel
    94%
    8 verified reviews
  • Luxury Hotels 7 verified reviews
    99%
    7 verified reviews
  • Branded Hotels Leader: Revinate
    98%
    6 verified reviews
  • Resorts Leader: Profitroom
    100%
    3 verified reviews
  • City Center Hotels 2 verified reviews
    70%
    2 verified reviews
  • Bed & Breakfast & Inns Leader: Profitroom
    100%
    1 verified reviews
  • Extended Stay & Serviced Apartments 1 verified reviews
    90%
    1 verified reviews
  • Motels 1 verified reviews
    100%
    1 verified reviews

For-Sight Guest Engagement Overview

Top Alternative: Revinate (Marketing)

For-Sight Guest Engagement Overview

Not your normal CRM. The For-Sight CRM Platform is a marketing and hotel engagement solution that brings together all the data from multiple transactional systems. Our hospitality data management system is engineered to enhance your data, maximise your email marketing, improve guest experience, and create a central source of truth for each individual guest journey through every hotel touchpoint.

About For-Sight

Founded in 2007 | Headquarters in Edinburgh, Scotland | 42 employees

For-Sight is a hotel CRM that works with PMS providers to allow hotels to develop guest relationships, manage various data streams, automate marketing campaigns...

Integrates with

  • Property Management Systems
  • Hotel Management Software
  • Marketplaces & Integrators
Browse integrations (25 verified)

Pros & Cons

Like 95% recommend

Marketing Manager from Luxury Hotels

We have been working with For-Sight for over 2 years now and their personal service and care of our business has been fantastic. They made set-up and change over of CRM extremely easy and are always on hand to provide a...

Digital Marketing Manager from Branded Hotels

Extremely efficient customer service and a dedication to turning urgent projects around swiftly. Our Account Manager, Rachael, in particular is a key, virtual part of our marketing team, and always delivers with a profes...

Head of Marketing from Branded Hotels

- The system is excellently designed for my sector (hotels) which means the rules are already set up and speed to set-up for us was impressive and took very little time. - Not only does it profile our data but the repor...

Marketing Manager from Resorts

I'm happy with the product in terms of our current requirements. As our database grows, so will our needs, but confident this product will allow us to do this.

Marketing Manager from Luxury Hotels

Hand on heart I honestly have no negative comments about this company - they have been instrumental in helping us achieve our objectives for our email marketing strategy.

Marketing Executive from Branded Hotels

Not sure really, maybe longer webinars on segmentation and other aspects of for sight other than that I don't think there's anything

Read Reviews

Expert Q&A and Partner Recommendations

Question:

What does this product or service do well?

Answer:

For-Sight is an amazing CRM tool which helps take a hotels understanding of their guest to a new level. This, therefore, ensures that the right guest receives the right message at the right time - all with the goal of heightening a personalised service and humanising the hotel brand.

by Adrienne Hanna (Right Revenue) on December 08, 2020

See more answers (4)
Question:

What differentiates this product or service from the competition?

Answer:

The technology suite is market-leading and can 'slice and dice' guest profiles like no other CRM. The integration they have with systems outside of the PMS ensures that the whole guest experience is captured

by Adrienne Hanna (Right Revenue) on December 08, 2020

See more answers (4)
Question:

Based on your experience with this product or service, if you could give one piece of advice to a hotelier considering this product or service, what would it be?

Answer:

Be very clear about the journey you wish to go on. Have your wish/want/want list of features and as with all technology decisions, make sure that you are committed to the partnership. Ensure that your databases are clean and that you are prepared to take expert advice

by Adrienne Hanna (Right Revenue) on December 08, 2020

See more answers (4)
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GETTING STARTED

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Features

Marketing Automation

4/5 features

Template Builder

4/5 features

Guest Profiles

4/5 features

Segmentation

4/5 features

Privacy & Compliance

4/5 features

Active Markets

MARKETS SERVED
  • Antarctica
  • Oceania
  • North America
  • South America
  • Europe
  • Asia Pacific
  • Middle East
  • Africa
VERIFIED MARKETS
  • United Kingdom
  • Ireland
  • Australia

35 Verified For-Sight Reviews

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This vendor has fewer recent reviews than average compared to other top Hotel CRM & Email Marketing providers. It is advised that you ask for recent references before proceeding.

December 08, 2021

For-Sight Guest Engagement Review: For-Sight Hotel CRM & Email Marketing

Sales Manager from Resorts in Luss (United Kingdom)

Recommend 10/10
Full blue star
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What do you like most?

We have been able to engage and connect with our guests much more effectively since working with For-Sight/For-Email. Our overall objective is always to convert more direct bookings and this has been achi...

What do you dislike or think could be improved?

Perhaps having For-Sight/For-Email as the one platform/integrated, there have been lots of developments with For-Sight that perhaps escaped my attention throughout these Covid years and whilst use of For...

Customer Support
5
Ease of Use
5
Value for money
5
Implementation
5

December 07, 2021

For-Sight Guest Engagement Review: Great system that produces results

Manager from Motels in (United Kingdom)

Recommend 10/10
Full blue star
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What do you like most?

I've been using the system for more than a year now and I am really getting to understand what the customer wants by using the a/b testing and the reporting. This converts straight to the bottom line. T...

What do you dislike or think could be improved?

Nothing to improve on the system. Perhaps some more templates with groovy gifs and social media options. Over excellent service for the price.

Customer Support
5
Ease of Use
5
Value for money
4
Implementation
5

December 15, 2020

For-Sight Guest Engagement Review: Great product and helpful team

Reservations from Extended Stay & Serviced Apartments in Darlinghurst (Australia)

Recommend 9/10
Full blue star
Full blue star
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Half blue star

What do you like most?

The support from For-Sight is fantastic and extremely helpful when needed. The system is simple and easy to use without needing to be tech-saavy.

What do you dislike or think could be improved?

Cannot think of any improvements right now as it has already helped us bridge the gap that we needed to be filled.

Customer Support
5
Ease of Use
4.5
Value for money
4.5
Implementation
4.5

December 14, 2020

For-Sight Guest Engagement Review: Great support and functionality

Marketing Manager from Luxury Hotels in (United Kingdom)

Recommend 10/10
Full blue star
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Full blue star

What do you like most?

For-Sight has fantastic customer service and always very prompt in their Support. Racheal goes above and beyond to find solutions to my queries equally as does the tech dev team. What I really like ab...

What do you dislike or think could be improved?

I think for us personally having a guide or document with ready-made data queries for best practices could be beneficial but not essential as the support team is always available to discuss through your o...

Customer Support
5
Ease of Use
5
Value for money
5
Implementation
5

December 03, 2020

For-Sight Guest Engagement Review: Best customer service around

Digital Marketing Manager from Boutiques in Lavenham (United Kingdom)

Recommend 10/10
Full blue star
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What do you like most?

- Super personable and helpful, you never have to wait too long for a reply and they go above and beyond to help you with your enquiry, whether it is directly related to them or not.

What do you dislike or think could be improved?

So far very little, possibly more handout's on how to do thing's in For-Sight if you don't generate queries very often it's useful to have a guide to revisit that covers most questions or a key on the que...

Customer Support
5
Ease of Use
5
Value for money
5
Implementation
5

December 02, 2020

For-Sight Guest Engagement Review: Highly Recommend For-Sight Hotel CRM & Email Marketing

Director of Sales & Marketing from City Center Hotels in Tralee (Ireland)

Recommend 8/10
Full blue star
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Full blue star
Empty blue star

What do you like most?

We use For-Sight for CRM which helps us segment our guest information from our PMS, targeting customers with the right offers and we use the email marketing for pre stay emails and we just recently starte...

What do you dislike or think could be improved?

I feel For-Sight could sell their products better to existing customers, particularly the ezine solution as it is very user friendly and we are using up to date contacts now. The team are very helpful wit...

Customer Support
5
Ease of Use
4.5
Value for money
n/a
Implementation
n/a

Pricing

Implementation fee
Monthly subscription (Flat)
Monthly subscription (/room/month)
Monthly service fee

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Popular For-Sight Guest Engagement Integrations

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