Metasearch by SHR Group (formerly Avvio)

4.8 (225 REVIEWS)

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HT Score  
100 out of 100
Hotel Tech Score is a composite ranking comprising of key signals such as: user satisfaction, review quantity, review recency, and vendor submitted information to help buyers better understand their products.
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Jennifer, Jason, Abir + 44 more experts recommend SHR Group

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Metasearch by SHR Group (formerly Avvio)

4.8 (225 REVIEWS)

Ranked 1 (out of 22) in Metasearch & Ad Tech

2023 Winner Hotel Software

Hoteliers voted SHR Group as the #1 Metasearch & Ad Tech provider in the 2023 HotelTechAwards

Learn about the HotelTechAwards rigorous 3-month process to rank the best hotel software in the world

Break free from the maze of digital marketing and amplify the online strength of your hotel brand

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More than 50% of SHR Group’s reviews come from Ireland.

Ratings Summary

4.8
Excellent
Ease of Use
4.7/5
Customer Support
4.8/5
ROI
4.6/5
Implementation
4.7/5

Recommended by

Achievements

Trending Product

This vendor's trending score is rising, Metasearch by SHR Group (formerly Avvio) is the #1 most trending product in the Metasearch & Ad Tech category (out of 22) and the #19 most trending product overall in the global hotel tech ecosystem. HTR assesses vendor's real time activity in the market to give buyers a sense of whether a product is gaining momentum

Learn more
Certified Support

SHR Group has opened its internal systems to Hotel Tech Report and earned the Verified Support Certification.

Learn more about this achievement in the official press release
User's Choice Award

Hoteliers voted SHR Group as the #1 Metasearch & Ad Tech provider in the 2023 HotelTechAwards

Learn about the HotelTechAwards rigorous 3-month process to rank the best hotel software in the world
Certificate of Excellence

This vendor has earned the Certificate of Excellence which is awarded to vendors who exemplify transparent cultures and come highly recommended by their clients. For more information, please see the help center.

Learn about the criteria required to achieve HotelTechReport's Certificate of Excellence
Ht score logo
100 HT Score

Hotel Tech Score is a composite ranking comprising of key signals such as: user satisfaction, review quantity, review recency, and vendor submitted information to help buyers better understand their products.

Learn how HotelTechReport uses millions of proprietary datapoints to rank the best hotel software in the world
About Metasearch by SHR Group (formerly Avvio)
Founded in 1987 | Headquarters in Houston (United States) | 201 employees
Make your brand visible across all platforms (including Google Hotel Price Ads, Trivago, TripAdvisor, Bing Ads, Skyscanner, Kayak and Wego) with continuous monitoring of cost per click and hotel visibility using our experienced bid management and optimization techniques. With continuous monitoring of cost-per-click and hotel visibility we will connect your booking engine with seven metasearch channels. By displaying your hotel at the top of search results pages we can drive the majority of your metasearch revenue, increasing your direct bookings and channel shift, whilst reducing your commission costs. As you only pay for direct clicks you will be targeting people with real travel intent and will prevent your booking going straight to prominent OTAs instead.

Capabilities

Multi Channel Targeting

Insights

Features

Services

4/5 features

Reporting & Analytics

4/5 features

Pricing

Pricing Available By Request

SHR Group has opted not to share general pricing on their profile but you can request a quote below. Often this is an indicator that pricing is flexible so it is recommended that you obtain multiple price quotes to negotiate.

How many rooms does your hotel have?

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No matching results

4

Success Stories

7

References

36

Featured Customers

Popularity by Segment

Size

3 | X-Small (1-9 room)

11 | Small (10-24 room)

134 | Medium (25-74 room)

261 | Large (75-199 room)

76 | X-Large (200+ room)

Country

372 | Ireland

97 | United Kingdom

46 | United States of America

7 | Germany

5 | South Africa

4 | Australia

3 | Canada

3 | Saint Lucia

1 | Saudi Arabia

1 | Philippines

1 | Singapore

1 | Denmark

1 | Belgium

1 | New Zealand

1 | Egypt

1 | Jersey

1 | Barbados

1 | Austria

1 | Spain

1 | Turkey

Type

247 | Luxury Hotels

135 | Boutiques

113 | Branded Hotels

96 | Resorts

92 | City Center Hotels

38 | Bed & Breakfast & Inns

37 | RV Parks & Campgrounds

24 | Extended Stay & Serviced Apartments

15 | Limited Service & Budget Hotels

11 | Airport/Conference Hotels

7 | Hostels

7 | Motels

5 | Casinos

3 | Vacation Rentals & Villas

Region

481 | Europe

49 | North America

5 | Oceania

5 | Africa

4 | Central America

3 | Middle East

2 | Asia Pacific

Category

489 | Booking Engine

259 | Website Design

225 | Metasearch & Ad Tech

221 | Digital Marketing Agencies

51 | Hotel Reservations Systems

21 | Hotel CRM & Email Marketing

15 | Revenue Management Systems

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Hotelier Rating

Excellent
485
Very Good
49
Average
17
Poor
0
Terrible
0

Property Size

  • X-Small (3)
  • Small (11)
  • Medium (134)
  • Large (261)
  • X-Large (76)

Country

  • Ireland
    Ireland
    (372)
  • United Kingdom
    United Kingdom
    (97)
  • United States of America
    United States of America
    (46)
  • Germany
    Germany
    (7)
  • South Africa
    South Africa
    (5)
  • Australia
    Australia
    (4)
  • Canada
    Canada
    (3)
  • Saint Lucia
    Saint Lucia
    (3)
  • Saudi Arabia
    Saudi Arabia
    (1)
  • Philippines
    Philippines
    (1)
  • Singapore
    Singapore
    (1)
  • Denmark
    Denmark
    (1)
  • Belgium
    Belgium
    (1)
  • New Zealand
    New Zealand
    (1)
  • Egypt
    Egypt
    (1)
  • Jersey
    Jersey
    (1)
  • Barbados
    Barbados
    (1)
  • Austria
    Austria
    (1)
  • Spain
    Spain
    (1)
  • Turkey
    Turkey
    (1)

Region

  • North America
    North America
    (49)
  • Europe
    Europe
    (481)
  • Asia Pacific
    Asia Pacific
    (2)
  • Oceania
    Oceania
    (5)
  • Middle East
    Middle East
    (3)
  • Central America
    Central America
    (4)
  • Africa
    Africa
    (5)
10

Great customer service

Marketing executive from 25-49 room Boutique in Donabate (Ireland)

Verified
10 days ago
I love how easy it is to contact the customer service team and how quickly they reply. They are always extremely helpful and will always explain things. Very friendly and insightful.
Country Ireland
Marketing executive
Medium Hotel
Aoife from SHR Group replied
Dear Olivia, Thank you for your lovely review and look forward to working with you and building our partnership next year and beyond. Aoife Hickey
10

Amazing system.

Revenue and Reservations Manager from 75-99 room Resort in Stellenbosch (South Africa)

Verified
18 days ago
User friendly. Reporting is amazing and CRM capability is amazing well. Love all the features the system has to offer.
Country South Africa
Revenue and Reservations Manager
Large Hotel
Ines from SHR Group replied
Hi Maghmoed, thank you your feedback is very important to us. I look forward to continuing supporting you. Regards, Ines
8

A great Booking engine and excelent support team

sales & marketing from 200 to 499 room Extended Stay & Serviced Apartment in (United Kingdom)

Verified
18 days ago
More online visibility of our properties.The Metasearch impresses with superior demand management, attracting users through diverse channels. Optimal distribution, effective marketing, and enhanced visibility redefine booking experiences. #meta #demand #attract #distribution #marketing #visibility
Country United Kingdom
sales & marketing
X-Large Hotel
Ines from SHR Group replied
Hi Italo, thank you very much for your review, your feedback is very important to us. Kind regards, Ines
8

Good to work with

from 75-99 room Branded Hotel in (Ireland)

Verified
24 days ago
The good working relationship with our account manager. quick response time for queries. One stop shop for all our booking engine needs.
Country Ireland
Large Hotel
10

SHR is at the backbone of our hotel business!

Sales and Marketing Manager from 100 to 199 room Bed & Breakfast & Inn in (Ireland)

Verified
25 days ago
- Our account manager Aoife Hickey is like another member of the Inn at Dromoland staff. She is always on hand to offer advice and help. She prides herself in ensuring that our hotel is performing to the very maximum of our capabilities. An excellent professional who knows what she's talking about! - SHR is a very efficient and user-friendl...
Country Ireland
Sales and Marketing Manager
Large Hotel
Aoife from SHR Group replied
Dear Dermot Thank you for your super review, delighted you are pleased with us and looking forward to continuing to build on our partnership into the future! Aoife Hickey
10

EXCELLENT CUSTOMER SERVICE & FANTASTIC SYSTEMS

Director of Revenue from 100 to 199 room Boutique in (Ireland)

Verified
25 days ago
Very easy to use systems and friendly and approachable support team and the Account Manager (Catriona) is so helpful and always hand on with new updates and very knowledgeable
Country Ireland
Director of Revenue
Large Hotel
Catriona from SHR Group replied
Thank you so much for your five star review, it is a pleasure to work on your account and I look forward to working with you and the team in 2024. Warm Regards Catriona
10

Excellent customer service

Front Office Manager from 50-74 room Boutique in Kinsale (Ireland)

Verified
25 days ago
Always somebody at the other end of an email or phone to help rectify any problem that may arise. User friendly and account managers are very accessible.
Country Ireland
Front Office Manager
Medium Hotel
Janice from SHR Group replied
Many thanks Fidelma for taking the time to complete. Kind Regards, Janice
10

Outstanding

General Manager from 50-74 room Boutique in Glengarriff (Ireland)

Verified
25 days ago
Easy to use system Fantastic reports with in-depth information Great team to work with They offer great guidance to help improve properties revenue
Country Ireland
General Manager
Medium Hotel
Tom from SHR Group replied
Thank you very much David for your updated review of the services we provide to you, delighted that you are happy and I look forward to continuing our partnership with you. Regards Tom
10

Another satisfied customer

Director from 25-49 room Boutique in Dublin (Ireland)

Verified
26 days ago
Having been with Avvio since 2017 We continue to have positive results, and continue to be educated by the dynamic marketplace, and how our account manager keeps us up to date in a fast moving environment.
Country Ireland
Director
Medium Hotel
Catriona from SHR Group replied
Thank you John for your five star review. Wonderful to receive your positive feedback. I look forward working with you and Emma in 2024. Warm Regards Catriona
9

Always Improving

Head of Marketing & Communications from 100 to 199 room Luxury Hotel in Forest Row (United Kingdom)

Verified
1 months ago
SHR Group have really helped maximise booking revenue & conversion, and identify current issues and future opportunities, through a first class booking engine that is constantly evolving. Visibility gained through our paid digital marketing campaigns has driven significant demand to our website. The monthly calls with our account manager ar...
Country United Kingdom
Head of Marketing & Communications
Large Hotel
  • 1
  • 2
  • 3
  • 4
  • 5
  • 6
  • ...
  • 23

Expert Q&A and Partner Recommendations

Submit Recommendation
Question:

What does this product or service do well?

Answer:

From the moment we reached out to Avvio SHR to request a new look website with updated functionality, they were attentive, helpful and provided us with options, functionality, focussing on CRO, increasing guest experience and in turn increasing bookings, revenue and engagement. The design was unique to the hotel and really speaks to the brand look and feel and guidelines.

Question:

What differentiates this product or service from the competition?

Answer:

Our experience with Avvio SHR was all a positive one with special note to Alisdair, Ailbhe and Tracey as well as the wider support team who have made the transition and overall website development process seamless, on time and on budget.

Question:

Based on your experience with this product or service, if you could give one piece of advice to a hotelier considering this product or service, what would it be?

Answer:

Give the team in Avvio SHR a clear brief as to what you want to get from your new website and meet with them to run through peer websites you like, what elements etc and what websites and elements you don't like. Share brand guidelines, meet deadlines and be attentive. Work with them as part of your team.

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Support

Verified Support

SHR Group has opened their internal support tools and processes to Hotel Tech Report and has achieved the GCSC Support Certification which verifies the tools and processes they have in place to support customers.

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Response Time

2 days

Recommended

95%

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