The project dashboard is a free tool that is only available to verified hoteliers to make adopting new technology easier by streamlining their research and simplifying their communication workflow.
摘要
我们分析了 66 条经验证的酒店从业者评价,比较了功能集、定价和真实案例研究,以全面解析每个平台的优势。最佳选择取决于您的物业类型和优先事项:
Hapi 表现出色 在 ease of use and customer support 方面 ,拥有独特功能如 Pace, Sales Activity, and GRC Reporting and Guest profiles.
Mailingwork GmbH 表现出色 .
基于 HTR 上 66 条经验证的酒店从业者评价的并排评分。
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| 起始价格 | From $1,400/mo | Contact sales |
| 经验证的评价 | 66 | 0 |
在分析了 66 条经验证的评价后,Hapi 用户最看重其 特定系统连接, 实施与支持, 集成简化,而 Mailingwork GmbH 用户则强调 。点击任意主题查看评价者的反馈。
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Mailingwork GmbH |
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关于定制开发的负面反馈
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各产品在不同物业规模、类型和区域的 酒店客户关系管理与电子邮件营销 供应商中的排名——基于各细分市场中酒店从业者的经验证评价。
按酒店规模
| 细分市场 |
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Mailingwork GmbH |
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| 小型(10-24 间客房) ▾ | #14 5 条评价 | — |
| 中型(25-74 间客房) ▾ | #10 22 条评价 | — |
| 大型(75-199 间客房) ▾ | #4 32 条评价 | — |
| 超大型(200+ 间客房) ▾ | #8 5 条评价 | — |
按物业类型
| 细分市场 |
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Mailingwork GmbH |
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| 精品酒店 ▾ | #8 33 条评价 | — |
| 豪华酒店 ▾ | #6 45 条评价 | — |
| 品牌/连锁酒店 ▾ | #6 38 条评价 | — |
| 长住酒店 | #12 3 条评价 | — |
按区域
| 细分市场 |
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Mailingwork GmbH |
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| 北美 ▾ | #2 38 条评价 | — |
| 欧洲 ▾ | #13 15 条评价 | — |
| 亚太 ▾ | #3 12 条评价 | — |
| 中东 | #8 0 条评价 | — |
Choosing the right hotel CRM and email marketing platform can transform your guest engagement and operational efficiency. Both Hapi Guest and Mailingwork aim to improve communication and data management, but they serve very different functions and audiences. Hapi focuses on integrating multiple hotel systems into a unified guest profile, while Mailingwork centers on crafting and delivering email campaigns. Which solution better aligns with your hotel’s specific needs and tech stack?
Hapi Guest is designed to unify guest data across various property management and operational systems, creating a comprehensive customer profile that informs marketing and service personalization. Mailingwork, by contrast, specializes solely in email marketing automation, focusing on creating targeted campaigns and analyzing their performance. If your goal is to streamline guest data and improve personalized service, Hapi is the more relevant tool; for enhancing email marketing efforts, Mailingwork is the obvious choice.
Hapi has a strong overall rating of 4.8/5 based on 60 recent reviews, with a high NPS score of 9.58/10 and a support rating of 4.83/5, reflecting its recent user satisfaction. Mailingwork, with zero reviews, offers no recent feedback or rating data, making Hapi’s user insights far more reliable. Do you need a platform that’s actively supported and reviewed by many hotels? If so, Hapi clearly leads.
If your hotel needs to connect multiple operational systems—PMS, POS, CRM—and generate a unified guest view, Hapi is the logical choice. Its 66 verified integrations and feature set—including guest profiles, segmentation, automation, and a centralized data warehouse—support comprehensive data-driven marketing.
Conversely, if your team’s primary focus is deploying sophisticated email campaigns, segmenting audiences, and analyzing campaign results without system integrations, Mailingwork might seem appealing. Yet, with no recent reviews or verified integrations, its value remains unproven compared to Hapi’s proven track record. For hotels prioritizing guest data management, Hapi is the clear winner.
Hapi scores 4.64/5 for ease of use, with most reviews praising its intuitive interface, quick onboarding, and responsive support. Users mention that the platform’s onboarding process is smooth, and their staff quickly adopt the system, reducing training time and operational disruption.
Mailingwork offers no recent reviews or usability data, leaving its user experience unverified. Without user feedback, it's impossible to assess how straightforward or complicated its interface may be.
Edge: Hapi.
Hapi offers 30 unique features tailored specifically for hotel CRM and guest data management, including data migration, guest profiles, automation, GDPR compliance, loyalty segmentation, and a rich library of templates. It also provides a centralized multi-hotel solution, a data warehouse, and advanced segmentation tools that Mailingwork does not offer.
Mailingwork focuses on email campaign creation, segmentation, A/B testing, and analytics but lacks the extensive hotel-specific features Hapi provides. Its feature set is more generic and less tailored to the hospitality industry.
Edge: Hapi.
Hapi’s support scores 4.83/5, with reviewers praising its knowledgeable, responsive team and smooth onboarding. Many users highlight that Hapi’s support staff go above and beyond to ensure seamless integration and ongoing management.
Mailingwork has no recent reviews or ratings available, making it impossible to gauge support quality. Without recent feedback, Hapi’s support reputation clearly stands out as superior.
Edge: Hapi.
Hapi integrates with 66 verified partners, including major hospitality systems like 4SUITES, Juyo Analytics, Uniguest, and WebRezPro. These integrations extend across property management, POS, guest experience, and more, enabling hotels to connect diverse systems efficiently.
Mailingwork does not list any verified integrations, limiting its compatibility and potential to connect with hotel operational tools.
Edge: Hapi.
Hapi’s recent reviews—60 in the last six months—show an average rating of 4.8/5, with 96% of users recommending it. Hotels of all sizes, from independent boutique hotels to branded chains, praise its ease of use, support, and integration capabilities.
Mailingwork has no recent reviews, leaving its user satisfaction levels unknown. Based on available data, Hapi’s rating and review volume make it the more trusted option for hoteliers.
Edge: Hapi.
Hapi charges a base price of $1,400 per month, with no free tier or trial available. Its pricing is straightforward but does not include custom features or integrations beyond its standard offering.
Mailingwork does not provide explicit pricing details, which suggests it may offer custom quotes or tiered plans. Due to the lack of clear pricing and no recent reviews, Hapi’s transparent costs provide better clarity.
Not ideal if:
Not ideal if:
Hapi offers a comprehensive, integrated platform that consolidates guest data from multiple systems, empowering your team to deliver personalized experiences and improve operational efficiency. Its 66 verified integrations, dedicated hotel features, and recent, high ratings make it a reliable choice for ambitious hotels seeking data-driven growth.
Mailingwork excels at email marketing but lacks recent reviews, integrations, or hotel-specific features. Without proven recent performance, it remains a niche tool for targeted campaigns rather than a holistic hotel management solution.
Choose Hapi if your goal is to unify and leverage guest data across systems to boost revenue and guest satisfaction. Opt for Mailingwork only if your focus is solely on email campaigns and you already have a robust CRM and operational tools in place.
酒店客户关系管理与电子邮件营销 的定价很少是简单明了的。以下是我们从各供应商公开定价数据中了解到的信息。请务必根据您的物业规模申请定制报价。
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Mailingwork GmbH | |
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| Starting Price | From $1,400/mo | — |
根据 HTR 的产品数据库,Hapi Guest 和 Mailingwork 共享 0 项功能。以下是关键差异——一方拥有而另一方缺少的功能。
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Mailingwork GmbH |
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| 客人资料 | ||
| 数据迁移服务 | ||
| 联系人管理 | ||
| 速度、销售活动和 GRC 报告 | ||
| 集中式多酒店/多品牌解决方案 | ||
| 集中式数据仓库 |
显示主要差异。这两款产品之间还有 18 项功能存在差异。
酒店从业者喜爱的方面
一些批评性反馈涉及 Hapi 需要将连接扩展到 PMS 之外的更多操作系统,包括桌面管理、CRM、POS 和 Spa 系统。
许多用户对实施阶段的快速高效支持表示赞赏。他们发现 Hapi 团队知识渊博、反应迅速,使集成过程顺利且轻松。不过,有些人建议在定制开发方面有所改进。
大多数用户强调,Hapi 简化了不同物业管理系统和第三方应用程序之间的集成,减少了与集成任务相关的时间和成本。它提供了统一的数据存储库,使酒店能够更快、更... 大多数用户强调,Hapi 简化了不同物业管理系统和第三方应用程序之间的集成,减少了与集成任务相关的时间和成本。它提供了统一的数据存储库,使酒店能够更快、更高效地部署技术。
酒店从业者提出异议的方面
一些用户表示,Hapi 倾向于回避定制开发工作,这可能是特定酒店集成要求的限制。
独特功能
评分差异最大的方面
这取决于您的需求。Hapi Guest 和 Mailingwork 共享许多核心 Hotel CRM & Email Marketing 功能,但各有独特的能力。Hapi Guest 提供 65 个经验证的集成合作伙伴,而 Mailingwork 提供 0 个。在切换之前,请查看上方的功能对比以了解它们的差异。
小型酒店应优先考虑易用性和快速入职。Hapi Guest 在易用性方面领先,评分为 4.6/5 对比 0.0/5。寻找透明定价以及试用或演示选项。在各产品页面上按物业规模筛选评价,了解与您类似的酒店的反馈。
Hapi Guest:否。Mailingwork:否。 两款产品目前均不提供免费版。大多数 Hotel CRM & Email Marketing 供应商提供演示或试用——在做出承诺之前,请分别向各供应商申请体验。
HT Score 是一个综合排名,考虑 4 个标准组和十多个变量,帮助酒店从业者客观比较酒店科技产品。Hapi 的 HT Score 为 31,Mailingwork GmbH 的为 0。以下是评分的计算方式。
| 标准组 | 权重 | 衡量内容 |
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| 客户评分与评价 |
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用户对该产品的推荐度如何? 评分分数、评价数量、声量份额、评价深度、评价时效性、成功案例 ▾ 权重最高的因素。分析平均满意度评分(推荐可能性、易用性、支持、投资回报率)、相对于同类产品的评价总数、评价时效性(最近 6 个月内至少 20 条评价)以及跨独立酒店客户的声量份额以检测选择偏差。 |
| 合作伙伴生态系统 |
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技术合作伙伴对该公司的推荐度如何? 合作伙伴推荐、集成数量、集成质量 ▾ 评估合作伙伴推荐作为专家信心投票、经验证集成的数量以及生态系统质量——集成合作伙伴的平均 HT Score。拥有更高质量集成生态系统的产品更有可能提供互联互通的技术栈。 |
| 以客户为中心 |
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该组织以客户为中心的程度如何? 认证支持、评价一致性、资料完整性 ▾ 评估公司是否获得 HTR 客户支持认证、是否保持持续的评价收集(反馈驱动文化的指标)以及产品资料是否完整,包括功能、截图、定价和特性。 |
| 覆盖范围、持久力与资源 |
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该公司的覆盖范围和资源有多广泛? 地理覆盖、持久力、公司资源、趋势评分 ▾ 衡量全球覆盖(服务的国家和区域)、经营年限作为稳定性指标、团队规模作为资源指标,以及基于近十二个月买家咨询、评价、合作伙伴推荐和媒体活动的趋势评分。 |
客户评分和评价是 HT Score 算法中最重要的因素。HTR 不接受付费以提高排名。所有评价均经过验证——只有经确认从属关系的酒店行业从业者才能提交评分。 查看完整 HT Score 评估方法 →
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