The project dashboard is a free tool that is only available to verified hoteliers to make adopting new technology easier by streamlining their research and simplifying their communication workflow.
摘要
我们分析了 84 条经验证的酒店从业者评价,比较了功能集、定价和真实案例研究,以全面解析每个平台的优势。最佳选择取决于您的物业类型和优先事项:
Hotel Cloud 表现出色 在 ROI 方面 .
Reguest 表现出色 在 卓越的客户服务 方面 ,拥有独特功能如 Event Based Automations and Email Newsletters.
基于 HTR 上 84 条经验证的酒店从业者评价的并排评分。
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| 起始价格 | Contact sales | Contact sales |
| 经验证的评价 | 55 | 29 |
在分析了 84 条经验证的评价后,Hotel Cloud 用户最看重其 功能请求和改进, 收益管理, 数据集成与分析,而 Reguest 用户则强调 卓越的客户服务, 个性化宾客沟通, 提升宾客满意度。点击任意主题查看评价者的反馈。
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卓越的客户服务
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收益管理
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个性化宾客沟通
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数据集成与分析
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提升宾客满意度
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用户友好界面
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易用性和接受度
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各产品在不同物业规模、类型和区域的 酒店客户关系管理与电子邮件营销 供应商中的排名——基于各细分市场中酒店从业者的经验证评价。
按酒店规模
| 细分市场 |
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| 小型(10-24 间客房) ▾ | #10 8 条评价 | #8 13 条评价 |
| 中型(25-74 间客房) ▾ | #7 40 条评价 | #14 12 条评价 |
| 大型(75-199 间客房) | #26 1 条评价 | — |
| 超大型(200+ 间客房) | #22 1 条评价 | — |
按物业类型
| 细分市场 |
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| 精品酒店 ▾ | #12 18 条评价 | #13 13 条评价 |
| 豪华酒店 ▾ | #21 5 条评价 | #17 7 条评价 |
| 品牌/连锁酒店 ▾ | #7 39 条评价 | #22 4 条评价 |
| 长住酒店 ▾ | #16 3 条评价 | #5 7 条评价 |
按区域
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| 北美 | #25 1 条评价 | — |
| 欧洲 ▾ | #7 54 条评价 | #11 25 条评价 |
When choosing a hotel CRM and email marketing platform, your goal is to find a solution that enhances guest engagement, streamlines operations, and drives revenue. Hotel Cloud Promote by Hotel Cloud aims to provide a unified management experience with robust analytics and automation, while ReGuest Hotel CRM emphasizes personalized guest communications and strategic segmentation. Both address key hospitality needs but diverge in their core strengths—so which one aligns best with your hotel’s priorities?
Ultimately, your decision depends on whether your team values comprehensive management and data-driven insights or personalized communication and segmentation. Are you looking for a broader system integration or a specialized guest engagement tool? Let's compare these platforms in detail.
Hotel Cloud Promote and ReGuest serve different but overlapping hotel needs. Hotel Cloud specializes in consolidating various systems into one dashboard, providing detailed analytics and revenue management tools. ReGuest, on the other hand, leans into guest engagement through AI-enabled communication, segmentation, and targeted marketing.
Hotel Cloud boasts a very high user satisfaction rate with a 4.89/5 customer support score and a 55-review count—more recent feedback is lacking, but its longstanding presence suggests stable performance. ReGuest has half as many reviews (27), with recent feedback from 15 reviews in the last six months, indicating active use and evolving features.
Are you seeking a platform that supports complex data analysis and operational oversight, or one that personalizes guest interaction at every touchpoint? Let’s compare these solutions side by side.
If your hotel needs a sophisticated CRM with extensive segmentation, automation, and direct marketing capabilities, ReGuest is the clear choice. It offers 24 unique features like personalized communication, event-based automations, and a guest feedback module, making it ideal for hotels focused on targeted marketing and upselling.
Conversely, if your team prioritizes integrated analytics, revenue forecasting, and operational data visualization—especially if you already use multiple management systems—Hotel Cloud Promote is better suited. Its ability to combine PMS, accounting, and payroll systems into one platform provides a comprehensive view, helping streamline decision-making.
For hotels emphasizing guest personalization, ReGuest’s AI-driven communication tools and segmentation are ideal. For properties seeking data-driven insights and operational control, Hotel Cloud offers a broader management platform.
Hotel Cloud Promote scores 4.98/5 in ease of use, with users praising its intuitive dashboards, quick navigation, and straightforward data visualization. Reviewers mention how simple it is to drill down into complex reports, enabling staff with varying skill levels to operate effectively. Its onboarding process is rated 4.98/5, indicating a smooth start.
ReGuest follows closely with a 4.81/5 rating for ease of use, and users highlight its user-friendly interface that simplifies guest profile management and campaign creation. However, some mention the interface could benefit from better organization of settings.
Edge: Hotel Cloud Promote.
ReGuest offers 24 features focused on guest communication, segmentation, automation, and data management, including tools like personalized messaging, event-based automations, a guest feedback module, and GDPR compliance. These features facilitate targeted marketing, guest upselling, and personalized experiences.
Hotel Cloud promotes core management features, analytics, revenue forecasting, and system integrations, but it does not offer the extensive suite of communication, segmentation, or automation tools that ReGuest provides. Its unique strengths lie in consolidating operations and delivering detailed performance insights.
Edge: ReGuest Hotel CRM.
Both platforms enjoy high support ratings—Hotel Cloud scores 4.89/5 and ReGuest 4.93/5. Hotel Cloud users appreciate the responsiveness and helpfulness of the support team, especially during onboarding and troubleshooting, though some suggest more feature development.
ReGuest’s customer support is similarly praised, with clients describing the team as knowledgeable and patient, often citing quick resolutions and proactive assistance. Given the slightly higher rating and active recent reviews, ReGuest’s support appears marginally more attentive.
Edge: ReGuest Hotel CRM.
Hotel Cloud boasts 11 verified partners, including integrations with PMS and revenue management systems like Stayntouch, Oracle Hospitality, and SiteMinder. Its focus is on consolidating existing operations and expanding integrations in niche areas.
ReGuest has 20 verified partners, including shared integrations with Hotel Cloud and Mews, as well as unique connections with systems such as Flexipass Keyless Mobile Access and Seekda. ReGuest’s broader range of integrations supports a more connected marketing and guest management ecosystem.
Edge: ReGuest Hotel CRM.
Hotel Cloud has a higher overall score (0/5 rating appears in the source, but the detailed ratings are higher for ReGuest), but it has fewer recent reviews. ReGuest has 26 reviews with a 4.63/5 value for money, and recent feedback from 15 reviews in the last six months shows consistent satisfaction.
In terms of hotel segment ratings, ReGuest's reviews are more recent and detailed, especially in boutique and resort properties, whereas Hotel Cloud's reviews tend to come from larger, branded hotels. Given the data, ReGuest’s customer sentiment appears more current and positive.
Edge: ReGuest Hotel CRM.
Pricing details for both are not publicly disclosed, but both platforms operate on a custom quote basis without a free tier or trial, suggesting a tailored pricing model based on hotel size and needs. Given the lack of specific figures, budget considerations should involve direct consultation with vendors.
Not ideal if your hotel focuses solely on guest engagement or personalized marketing without significant operational data needs. Small boutique hotels or properties emphasizing direct guest communication might find other solutions more suitable.
Not ideal if your hotel primarily needs operational management or extensive system integrations outside marketing and guest engagement. Small properties without the resources to leverage advanced segmentation might find ReGuest overly complex.
ReGuest and Hotel Cloud serve different core hotel needs—personalized marketing versus operational management. ReGuest excels in guest segmentation, automation, and communication, making it ideal for hotels focusing on direct bookings and guest satisfaction. Hotel Cloud offers a broader management system with analytics, forecasting, and integrations, suited for properties needing detailed operational oversight.
Choose ReGuest if your hotel’s priority is guest engagement, personalized communication, and increasing direct revenue. Opt for Hotel Cloud if your team wants to unify systems, gather detailed analytics, and streamline operations across departments.
In conclusion, for most hotels prioritizing recent reviews, active support, and extensive features, ReGuest is the stronger choice. Its impressive review count and recent feedback reflect a trusted, evolving solution that aligns with modern hospitality marketing needs.
酒店客户关系管理与电子邮件营销 的定价很少是简单明了的。以下是我们从各供应商公开定价数据中了解到的信息。请务必根据您的物业规模申请定制报价。
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根据 HTR 的产品数据库,Hotel Cloud Promote 和 ReGuest Hotel CRM 共享 0 项功能。以下是关键差异——一方拥有而另一方缺少的功能。
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| 个性化一对一沟通 | ||
| 所见即所得 - HTML 编辑器 | ||
| 数据库健康监控 | ||
| 模板编辑器 | ||
| 电子邮件通讯 | ||
| 营销自动化 |
显示主要差异。这两款产品之间还有 12 项功能存在差异。
酒店从业者喜爱的方面
虽然总体满意度很高,但用户对附加功能也有建议,例如 PDF 导出、电子邮件提醒、更多用于内容创建的 AI 功能以及进一步的 PMS 集成。
该平台通过提供工具来跟踪和优化各个酒店的定价策略,从而支持高效的收入管理。用户强调了监控提货率、竞争对手定价以及制定有针对性的营销活动以提高收入的能力... 该平台通过提供工具来跟踪和优化各个酒店的定价策略,从而支持高效的收入管理。用户强调了监控提货率、竞争对手定价以及制定有针对性的营销活动以提高收入的能力。
Hotel Cloud 擅长将多个系统(例如 PMS、会计和工资单)整合到一个统一的平台中,使酒店经营者能够快速做出数据驱动的决策。用户喜欢易于使用的仪表板和详细的报... Hotel Cloud 擅长将多个系统(例如 PMS、会计和工资单)整合到一个统一的平台中,使酒店经营者能够快速做出数据驱动的决策。用户喜欢易于使用的仪表板和详细的报告,这些报告可以即时洞察业务绩效。
排名更高的方面
酒店从业者喜爱的方面
RE:Guest 的客户服务因其乐于助人和响应迅速而屡获好评。客户认为其支持团队耐心且知识渊博,为提升产品整体用户体验做出了积极贡献。
用户称赞 RE:Guest 能够通过其客户关系管理 (CRM) 工具和销售活动功能,创建个性化的客户沟通信息。此功能有助于根据客户的个人偏好定制信息,从而显著提升客户... 用户称赞 RE:Guest 能够通过其客户关系管理 (CRM) 工具和销售活动功能,创建个性化的客户沟通信息。此功能有助于根据客户的个人偏好定制信息,从而显著提升客户体验。
将个性化聊天机器人集成到 RE:Guest 系统中获得了积极评价,用户注意到客户满意度有所提升,运营流程也更加有序。该工具在提升客户体验方面的作用得到了证实。
酒店从业者提出异议的方面
现有界面受到一些批评,部分用户认为其复杂且需要改进,尤其是在设置和信息文本管理方面。用户建议改进界面,以简化导航和繁琐的设置调整。
部分用户希望与第三方系统(例如 Vioma Clearing)进行更深入的集成。这种集成对于实现全面的数据可视化和提高运营效率至关重要。
排名更高的方面
独特功能
评分差异最大的方面
这取决于您的需求。Hotel Cloud Promote 和 ReGuest Hotel CRM 共享许多核心 Hotel CRM & Email Marketing 功能,但各有独特的能力。Hotel Cloud Promote 提供 11 个经验证的集成合作伙伴,而 ReGuest Hotel CRM 提供 20 个。在切换之前,请查看上方的功能对比以了解它们的差异。
小型酒店应优先考虑易用性和快速入职。Hotel Cloud Promote 在易用性方面领先,评分为 5.0/5 对比 4.8/5。寻找透明定价以及试用或演示选项。在各产品页面上按物业规模筛选评价,了解与您类似的酒店的反馈。
Hotel Cloud Promote:否。ReGuest Hotel CRM:否。 两款产品目前均不提供免费版。大多数 Hotel CRM & Email Marketing 供应商提供演示或试用——在做出承诺之前,请分别向各供应商申请体验。
HT Score 是一个综合排名,考虑 4 个标准组和十多个变量,帮助酒店从业者客观比较酒店科技产品。Hotel Cloud 的 HT Score 为 21,Reguest 的为 83。以下是评分的计算方式。
| 标准组 | 权重 | 衡量内容 |
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| 客户评分与评价 |
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用户对该产品的推荐度如何? 评分分数、评价数量、声量份额、评价深度、评价时效性、成功案例 ▾ 权重最高的因素。分析平均满意度评分(推荐可能性、易用性、支持、投资回报率)、相对于同类产品的评价总数、评价时效性(最近 6 个月内至少 20 条评价)以及跨独立酒店客户的声量份额以检测选择偏差。 |
| 合作伙伴生态系统 |
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技术合作伙伴对该公司的推荐度如何? 合作伙伴推荐、集成数量、集成质量 ▾ 评估合作伙伴推荐作为专家信心投票、经验证集成的数量以及生态系统质量——集成合作伙伴的平均 HT Score。拥有更高质量集成生态系统的产品更有可能提供互联互通的技术栈。 |
| 以客户为中心 |
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该组织以客户为中心的程度如何? 认证支持、评价一致性、资料完整性 ▾ 评估公司是否获得 HTR 客户支持认证、是否保持持续的评价收集(反馈驱动文化的指标)以及产品资料是否完整,包括功能、截图、定价和特性。 |
| 覆盖范围、持久力与资源 |
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该公司的覆盖范围和资源有多广泛? 地理覆盖、持久力、公司资源、趋势评分 ▾ 衡量全球覆盖(服务的国家和区域)、经营年限作为稳定性指标、团队规模作为资源指标,以及基于近十二个月买家咨询、评价、合作伙伴推荐和媒体活动的趋势评分。 |
客户评分和评价是 HT Score 算法中最重要的因素。HTR 不接受付费以提高排名。所有评价均经过验证——只有经确认从属关系的酒店行业从业者才能提交评分。 查看完整 HT Score 评估方法 →
产品推荐顾问