项目面板是一款免费工具,仅向已认证的酒店从业者开放。它通过简化调研流程和沟通环节,让采用新技术变得更轻松。
摘要
我们分析了 251 条经验证的酒店经营者评价,比较了功能集、定价和真实案例研究,以全面解析每个平台的优势。最佳选择取决于您的酒店类型和优先事项:
Exely 表现出色 在 用户友好的界面和日常运营效率 方面 — 尤其适合 brand 类型的住宿设施 (0.0/5) ,拥有独特功能如 Booking abandonment recapture and Website Integration.
vioma GmbH 表现出色 ,拥有独特功能如 Marketing Automation and Email Marketing.
基于 HTR 上 251 条经验证的酒店经营者评价的并排评分。
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| 起始价格 | 起价 $200/月 | 起价 $400/月 |
| 经验证的评价 | 249 | 2 |
在分析了 251 条经验证的评价后,Exely 用户最看重其 用户友好的界面和日常运营效率, 响应式客户支持和账户指导, 直接预订和收入增长,而 vioma GmbH 用户则强调 。点击任意主题查看评价者的反馈。
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响应式客户支持和账户指导
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直接预订和收入增长
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预订引擎转化率与客人预订体验
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预订引擎、报告和网站设计的定制
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报告和分析深度
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各产品在不同酒店规模、类型和区域的 预订引擎 供应商中的排名——基于各细分市场中酒店经营者的经验证评价。
按酒店规模
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| 小型(10-24 间客房) ▾ | #15 34 条评价 | #38 2 条评价 |
| 中型(25-74 间客房) ▾ | #11 64 条评价 | — |
| 大型(75-199 间客房) ▾ | #22 5 条评价 | — |
| 超大型(200+ 间客房) ▾ | #8 6 条评价 | — |
按酒店类型
| 细分市场 |
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| 精品酒店 ▾ | #15 35 条评价 | — |
| 豪华酒店 ▾ | #15 28 条评价 | #39 2 条评价 |
| 品牌/连锁酒店 ▾ | #16 17 条评价 | — |
| 长住酒店 ▾ | #16 9 条评价 | — |
按区域
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| 北美 | #24 2 条评价 | — |
| 欧洲 ▾ | #25 11 条评价 | #33 2 条评价 |
| 亚太 ▾ | #4 79 条评价 | — |
| 中东 ▾ | #2 17 条评价 | — |
Choosing between Exely Booking Engine and Vioma involves evaluating how each platform addresses your hotel’s specific booking and marketing needs. Both serve as booking engines, but they diverge significantly in features, user experience, and market focus. Your decision should hinge on your hotel’s size, operational complexity, and desire for integrations or marketing tools.
Exely excels with a high user review count and recent feedback, making it a more trusted choice today. But does it fit your hotel's unique requirements?
Both platforms aim to increase direct bookings and streamline reservations, but they approach this goal differently. Exely provides a straightforward booking engine with marketing tools to boost conversions, while Vioma offers a broader suite of online marketing and website solutions alongside its booking engine.
While Exely’s focus is on booking optimization, Vioma emphasizes integrating online marketing, Web development, and conversion rate features. Are you seeking a dedicated booking solution or a full marketing ecosystem? Exely’s recent reviews and higher review count suggest it’s currently more reliable and trusted.
If you need a booking engine primarily for direct reservations, especially if your hotel is in North America or Europe, Exely’s strong review history (144 reviews, 63 in the last 6 months) makes it the clear winner. Its core strengths include user-friendly management, fast channel synchronization, and effective booking tools that drive revenue.
Conversely, if your hotel relies heavily on online marketing, website customization, or integrated digital campaigns—especially within Europe—Vioma’s extensive feature set (27 exclusive features) and 29 verified integrations may better serve your needs. However, its limited recent reviews (none in the last 6 months) signal less current user confidence.
In summary, if you prioritize proven performance and recent user feedback, Exely is the safer, more dependable choice. But for a hotel seeking a broader online marketing toolkit, Vioma could be suitable despite the less recent review data.
Ease of use is a critical factor in adoption and daily operations. Exely holds a high rating of 4.91/5, with many users praising its intuitive dashboard and quick onboarding process. Reviewers note its simple management of rates and reservations enhances staff productivity.
Vioma scores a perfect 5/5 for ease of use, with users highlighting its straightforward interface and minimal setup effort for new websites. Its focus on seamless integration and user-friendly design minimizes staff training time.
Edge: Vioma
Exely offers 4 exclusive features, including flexible dates, booking abandonment recapture, website integration, and PayU payment options. These are tailored to optimize booking conversion and streamline online reservations.
Vioma provides a broader set of 27 exclusive features, including conversion rate optimization, marketing automation, email marketing, content management, social media analytics, reputation management, and more. Its extensive feature list supports both booking and digital marketing efforts.
While Vioma’s feature count is significantly higher, Exely’s niche features focus on booking efficiency. If your hotel requires advanced marketing tools, Vioma is superior; for straightforward booking enhancements, Exely’s features suffice.
Edge: Vioma
Exely’s customer support is highly rated at 4.96/5, with reviews emphasizing prompt, friendly, and effective responses. Clients appreciate the proactive approach and clear communication, which enhances their overall experience.
Vioma also scores a perfect 5/5 for support, with reviewers praising its responsiveness and problem-solving attitude. Both products excel here, but Exely’s recent reviews underscore its superior support quality in the current market climate.
Edge: Exely
Exely integrates with 8 verified partners, including notable systems like Hotellab, Clock, Booking.com, and IDeaS. Its limited partner list constrains some automation and channel management capabilities.
Vioma boasts 29 verified integrations, including key industry players such as SiteMinder, Infor, Winhotel, and Hotelchamp. Its extensive network allows for more comprehensive system connectivity and operational flexibility.
Given the higher number of integrations, Vioma offers greater adaptability for hotels with complex management systems. However, Exely’s reliable core integrations may meet your needs if your setup is simpler.
Edge: Vioma
Exely’s review count (144 reviews) and recent feedback (63 reviews in the last 6 months) give it a data-rich perspective. Its users—primarily in North America and Europe—rate it highly, often citing ease of use, customer support, and booking effectiveness.
Vioma has only 2 reviews, both from European hotels, with perfect scores. While these ratings are positive, the limited volume and recency mean less confidence in its current performance and hotel satisfaction levels.
Based on available data, Exely’s stronger review presence and recent positive feedback make it the better-rated product among hoteliers today.
Edge: Exely
Exely charges a flat base price of $200 with no additional implementation fees or monthly per-room charges. Its straightforward pricing makes budgeting easier for hotels of all sizes.
Vioma’s base price is $400, also without implementation fees or monthly per-room charges, but its higher cost may reflect its broader feature set and integration capabilities.
Considering value, Exely’s lower price point paired with recent positive reviews offers a compelling ROI for hotels seeking a dedicated booking engine without extensive extras.
Hotels that benefit from Exely’s streamlined booking engine and marketing tools include:
Not ideal if:
Hotels that should consider Vioma include:
Not ideal if:
Exely’s core strength lies in its user-friendly interface, recent positive reviews, and effective booking features. It’s tailored for hotels that want a reliable, straightforward platform to increase direct reservations and streamline operations.
If your hotel values proven performance, excellent support, and a focus on booking efficiency, Exely is the clear choice. Its recent review volume and ratings position it as the more trusted platform today.
On the other hand, Vioma offers a comprehensive digital marketing and website management suite, ideal for hotels that need extensive online presence tools and integrations. It’s better suited for hotels with complex marketing needs or those heavily invested in online branding.
Choose Exely if you want a dependable booking engine with quick setup and strong support. Opt for Vioma if your hotel requires a flexible, all-in-one platform that combines booking with advanced marketing capabilities.
预订引擎 的定价很少是简单明了的。以下是我们从各供应商公开定价数据中了解到的信息。请务必根据您的酒店规模申请定制报价。
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| 起始价格 | 起价 $200/月 | 起价 $400/月 |
这些是每个供应商配置的功能,按功能组进行整理——与供应商后台中显示的数据相同。展开任意功能组即可并排比较功能。
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商品和包装
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| 房间替换 | ||
| 多房间和多费率计划预订 | ||
| 固定费率、浮动费率和折扣率 | ||
| 合并库存 | ||
| 特别优惠和折扣 | ||
| 可定制的附加组件 | ||
| 膳食计划 | ||
| 网站整合 | ||
| 社交媒体整合/预订 | ||
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追加销售和交叉销售
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| 多房间和多费率计划预订 | ||
| 房间替换 | ||
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| 预订放弃重新获得 | ||
| 可定制的附加组件 | ||
| 特别优惠和折扣 | ||
| 膳食计划 | ||
| 替代住宿建议(没有空房时) | ||
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转换
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| 移动优化/响应式 | ||
| 特别优惠和折扣 | ||
| 紧急信息 | ||
| 预订放弃重新获得 | ||
| 多房间和多费率计划预订 | ||
| 房间替换 | ||
| 人工智能优化 | ||
| 价格对比 | ||
| 多种语言 | ||
| 转化率报告 | ||
| Facebook 转化跟踪 | ||
| 可定制的退出意图模式 | ||
| 表单自动填充 | ||
| 灵活日期 | ||
| 费率计划比较 | ||
| Google 酒店广告预订 | ||
| Tripadvisor 预订 | ||
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支付
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| 多币种 | ||
| 苹果支付 | ||
| Google Pay | ||
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| PayU | ||
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通知
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| 预订放弃重新获得 | ||
| 入住后电子邮件 | ||
| 入住前电子邮件 | ||
| 确认电子邮件 | ||
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团体预订
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| 婚礼和企业预订模块 | ||
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报告与分析
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| 自动报告 | ||
| 转化率报告 | ||
| 推荐报告 | ||
| Google Analytics 跟踪 | ||
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税务合规
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| PCI合规性 | ||
| 符合 ADA 标准 | ||
| 关税 | ||
| 多币种 | ||
| 符合 GDPR 规定 |
我们分析了 3 个经验证的案例研究,比较了酒店在四个关键业务目标上使用每个平台实际取得的成果。
"We took a proactive approach and collaborated with Exely, implementing various strategies, such as a loyalty program. The outcome has been outstanding — not only have we been able..."
该目标暂无已发布的案例研究。
"Once we switched to Exely, we immediately noticed a significant increase in reservations from online travel agencies. We discovered that our previous system had blocked some availa..."
该目标暂无已发布的案例研究。
酒店经营者喜爱的方面
评论者一致认为Exely界面直观、易于教学,且在预订、房态、价格和客人信息等日常酒店运营中高效。其简洁性被视为节省时间的工具,减少了手动工作,帮助员工更有... 评论者一致认为Exely界面直观、易于教学,且在预订、房态、价格和客人信息等日常酒店运营中高效。其简洁性被视为节省时间的工具,减少了手动工作,帮助员工更有信心地管理销售,尽管仍有部分用户希望在高级功能区有更清晰的导航。
支持是Exely最一贯受到赞扬的优势之一,评论者强调通过聊天、电话、Telegram和电子邮件的快速响应。用户欣赏在设置、费率变更、技术问题和特别优惠配置方面的实... 支持是Exely最一贯受到赞扬的优势之一,评论者强调通过聊天、电话、Telegram和电子邮件的快速响应。用户欣赏在设置、费率变更、技术问题和特别优惠配置方面的实操帮助,常说团队减少了运营摩擦并增强了使用系统的信心。
评论者反复表示,Exely 有助于将需求转移到酒店网站,增加直接预订并降低OTA佣金成本。许多人指出收入的可衡量增长、转化率的提升以及通过预订引擎和促销工具对... 评论者反复表示,Exely 有助于将需求转移到酒店网站,增加直接预订并降低OTA佣金成本。许多人指出收入的可衡量增长、转化率的提升以及通过预订引擎和促销工具对直接销售策略的更好控制。
酒店经营者提出异议的方面
用户经常要求在预订引擎和网站方面拥有更多的灵活性,包括品牌颜色、模板、小部件设计、确认邮件和发票格式。一些用户还希望拥有更可定制的报告和仪表盘,指出当... 用户经常要求在预订引擎和网站方面拥有更多的灵活性,包括品牌颜色、模板、小部件设计、确认邮件和发票格式。一些用户还希望拥有更可定制的报告和仪表盘,指出当酒店希望提供更具特色的品牌体验时,Exely可能会显得有限制。
一个主要的持续存在的差距是对更高级别的报告和分析的需求。审查者希望对转化、收入来源、销售渠道、入住率、活动表现和预订趋势有更深入的了解,常常要求定制化... 一个主要的持续存在的差距是对更高级别的报告和分析的需求。审查者希望对转化、收入来源、销售渠道、入住率、活动表现和预订趋势有更深入的了解,常常要求定制化的仪表盘、移动分析以及更便于跨时期比较。
排名更高的方面
独特功能
独特功能
这取决于您的需求。Exely Booking Engine 和 Vioma 共享许多核心 Booking Engine 功能,但各有独特的能力。Exely Booking Engine 提供 8 个经验证的集成合作伙伴,而 Vioma 提供 31 个。在切换之前,请查看上方的功能对比以了解它们的差异。
小型酒店应优先考虑易用性和快速上手。Vioma 在易用性方面领先,评分为 5.0/5 对比 4.9/5。寻找透明定价以及试用或演示选项。在各产品页面上按酒店规模筛选评价,了解与您类似的酒店的反馈。
Exely Booking Engine:否。Vioma:否。 两款产品目前均不提供免费版。大多数 Booking Engine 供应商提供演示或试用——在做出承诺之前,请分别向各供应商申请体验。
HT Score 是一个综合排名,考虑 4 个标准组和十多个变量,帮助酒店经营者客观比较酒店科技产品。Exely 的 HT Score 为 96,vioma GmbH 的为 0。以下是评分的计算方式。
| 标准组 | 权重 | 衡量内容 |
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| 客户评分与评价 |
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用户对该产品的推荐度如何? 评分分数、评价数量、声量份额、评价深度、评价时效性、成功案例 ▾ 权重最高的因素。分析平均满意度评分(推荐可能性、易用性、支持、投资回报率)、相对于同类产品的评价总数、评价时效性(最近 6 个月内至少 20 条评价)以及跨独立酒店客户的声量份额以检测选择偏差。 |
| 合作伙伴生态系统 |
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技术合作伙伴对该公司的推荐度如何? 合作伙伴推荐、集成数量、集成质量 ▾ 评估合作伙伴推荐作为专家信心投票、经验证集成的数量以及生态系统质量——集成合作伙伴的平均 HT Score。拥有更高质量集成生态系统的产品更有可能提供互联互通的技术栈。 |
| 以客户为中心 |
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该组织以客户为中心的程度如何? 认证支持、评价一致性、资料完整性 ▾ 评估公司是否获得 HTR 客户支持认证、是否保持持续的评价收集(反馈驱动文化的指标)以及产品资料是否完整,包括功能、截图、定价和特性。 |
| 覆盖范围、持久力与资源 |
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该公司的覆盖范围和资源有多广泛? 地理覆盖、持久力、公司资源、趋势评分 ▾ 衡量全球覆盖(服务的国家和区域)、经营年限作为稳定性指标、团队规模作为资源指标,以及基于近十二个月买家咨询、评价、合作伙伴推荐和媒体活动的趋势评分。 |
客户评分和评价是 HT Score 算法中最重要的因素。HTR 不接受付费以提高排名。所有评价均经过验证——只有经确认从属关系的酒店行业从业者才能提交评分。 查看完整 HT Score 评估方法 →
根据您酒店的情况量身定制的推荐