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Creating a Website That Converts: The Hotelier’s Guide to Direct Bookings Guide to Digital Marketing

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Sojern

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概述

One of the toughest challenges facing the hotel industry is the ever-increasing need to drive direct bookings. One important, and often overlooked, aspect in the effort to drive bookings, is how effectively a property’s website encourages travelers to convert. Hotels that make a concerted effort to spend time and money on their websites benefit from an increase in direct sales, an enhanced brand image, and as a result, profitability.

你將學到什麼

Clear explanations of digital topics and terms, such as SEO and programmatic advertising
Tips on using content and imagery to highlight your property’s best assets
How to attract more potential guests to your website with online advertising

下载指南

Creating a Website That Converts: The Hotelier’s Guide to Direct Bookings Guide to Digital Marketing

Want to talk to a Digital Marketing Agencies expert?

As the official sponsor of this guide, the Sojern team offers Hotel Tech Report users a free 30-minute consultation to help you learn about Digital Marketing Agencies and which is right for your hotel.

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