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REVENUE MANAGEMENT
Reaching The Full Potential: How The Terrace Bay Hotel Uses Price Automation To Maximize Its Revenue
After implementing Atomize, the system immediately took over all the manual work. It analyzes the market and evaluates demand and pick-up to optimize our rates every time there’s a shift. This saves us tremendous amounts of time and ensures our prices are always in line with the latest market developments.
Capture more revenue: The objective of implementing an automated RMS like Atomize was to make the most of market shifts and by adjusting their rates more often capture more revenue opportunities.
Save time: The system immediately took over all the manual work. It analyzes the market, evaluates demand and pick-up to optimize our rates every time there’s a shift. This saves us tremendous amounts of time and ensures our prices are always in line with the latest market developments.
Rely on data-driven decisions: Data is crucial since it helps understand what’s happening in your market. The better your data is, the more well-informed your revenue decisions will be. And the more time you have, the more effectively you can gather high-quality information, evaluate it and form strategies. This was one of the objectives for the Terrace Bay owners, implementing Atomize gave them access to real-time decisions based on this type of market data.