REVENUE MANAGEMENT

Overcoming Renovation Challenges: Hotel Saint-Sulpice’s Best Year Yet with G3 RMS

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Hotel Saint-Sulpice, a boutique gem in Old Montreal, transformed its revenue strategy amid property renovations by implementing IDeaS G3 RMS. Despite significant operational challenges, the hotel saw improved RevPAR, stronger occupancy, and reclaimed time for strategic decision-making.
Why it matters: This case demonstrates how a small, independent hotel can outpace expectations—even during renovations—by adopting dynamic pricing and automation, turning operational strain into strategic advantage.
  • IDeaS G3 RMS replaced manual, outdated BAR-level pricing with dynamic, automated rate recommendations. Hotel Saint-Sulpice increased RevPAR by 1.5% year-over-year during renovations while improving team efficiency and strategic focus.

Top 3 Core Objectives: The hotel aimed to replace manual rate management with a smarter, automated system that would boost pricing accuracy, increase occupancy, and allow more time for revenue strategy.
  • Automate Pricing Decisions: The manual BAR-based pricing model was inefficient and inflexible. G3 RMS offered continuous dynamic pricing for smarter, more competitive rate management.

  • Save Time for Strategy: Lemoine was spending most of her day on operational rate changes. Automation allowed her to focus on strategic planning and data analysis.

  • Improve Occupancy During Renovation: With limited availability during upgrades, the hotel sought to use overbooking and demand forecasting to capture more business without compromising guest experience.

IDeaS

AI-powered hotel revenue management for smarter pricing and profit growth

Innovators Mentioned

Hotel Saint-Sulpice
IDeaS
Charlotte Lemoine
The hotelier hasn't yet verified the case study.

E-Commerce and Revenue Director

Hotel Saint-Sulpice

"Because of the overbooking feature in G3 RMS we experienced higher occupancy with an increase in ADR."

Charlotte Lemoine

E-Commerce and Revenue Director

👍 E-Commerce and Revenue Director Charlotte Lemoine said that The system enabled smarter overbooking decisions that directly boosted both occupancy and average daily rate.:
  • "Because of the overbooking feature in G3 RMS we experienced higher occupancy with an increase in ADR."

⚖️ The selection process: During their research process, Charlotte Lemoine evaluated IDeaS's product differentiators, customer support, and holistic value as a strategic partner and ultimately decided that IDeaS was the best fit solution:
  • E-Commerce and Revenue Director Charlotte Lemoine said, about their decision: "We were a little worried about how the implementation process would go... but from day one we received fantastic support; IDeaS really made the transition as quick and seamless as possible."

📈 The results: Hotel Saint-Sulpice improved RevPAR, increased occupancy through strategic overbooking, and significantly reduced time spent on manual pricing, enabling a stronger focus on revenue growth—even during renovations.
  • 1.5% increase in RevPAR year-over- year during renovation

  • Higher occupancy rates through use of strategic overbooking

  • Increased time spent on strategic planning

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