How Montagu Hostel Grew Revenue 20–23% and Took Pricing Off the Owner’s Plate

REVENUE MANAGEMENT

Montagu Hostel in Innsbruck runs a lean, international team with no revenue manager and no spare hours. For two years, co-manager Teresa Hofbauer set prices by hand, often at night, and spent one to two hours a day on rates that stayed flat and couldn’t keep up with the market. After the birth of her son, that routine stopped being sustainable.

Why it matters: Small independent properties often can’t afford a revenue team, and manual pricing can’t match market speed. Automated pricing gave Montagu both higher revenue and time back.

Pricing that once took 1–2 hours a day now runs in the background, even with the owners living abroad.

Top 3 Core Objectives: Montagu wanted to replace flat, manual pricing with an easy, affordable solution that protected both revenue and the owner’s time.

Dynamic rate setting: Replace flat, sporadic rate updates with dynamic prices that react to demand and competitors
Reclaim daily time: Cut the 1–2 hours a day spent on manual pricing, without hiring a revenue manager.
Easy, affordable solution: Find a solution that was easy to set up and affordable for a very small operation.

Innovators Mentioned

RoomPriceGenie

Teresa Hofbauer

Hostel Manager

Montagu Hostel Innsbruck

"“RoomPriceGenie easily brought us 20–23% more revenue, but even more importantly, it took an enormous amount of pressure off my shoulders.”"

Teresa Hofbauer

Hostel Manager

👍 Hostel Manager Teresa Hofbauer said that On the impact of moving from manual to automated pricing::

"“RoomPriceGenie easily brought us 20–23% more revenue, but even more importantly, it took an enormous amount of pressure off my shoulders.”"

⚖️ The selection process: During their research process, Teresa Hofbauer evaluated RoomPriceGenie's product differentiators, customer support, and holistic value as a strategic partner and ultimately decided that RoomPriceGenie was the best fit solution:

Hostel Manager Teresa Hofbauer said, about their decision: "RoomPriceGenie stood out for one key reason: simplicity. - Straightforward onboarding - Transparent logic - No need for a dedicated revenue expert - Automation with control when needed It paid for itself, and the onboarding was really uncomplicated."

📈 The results: Montagu estimates its revenue rose 20–23% while the daily pricing workload nearly disappeared.

Estimated 20–23% revenue increase, reported by the property
1–2 hours saved every day on pricing work
Confidence to charge peak-season rates the team would never have set by hand, with alerts on large group bookings (15+ beds) and promotion rates that don’t undercut pricing on booking portals