The project dashboard is a free tool that is only available to verified hoteliers to make adopting new technology easier by streamlining their research and simplifying their communication workflow.
各产品在不同物业规模、类型和区域的 酒店客户关系管理与电子邮件营销 供应商中的排名——基于各细分市场中酒店从业者的经验证评价。
按酒店规模
| 细分市场 |
|
|
|---|---|---|
| 小型(10-24 间客房) ▾ | #25 1 条评价 | #7 19 条评价 |
| 中型(25-74 间客房) ▾ | — | #4 101 条评价 |
| 大型(75-199 间客房) ▾ | — | #1 44 条评价 |
| 超大型(200+ 间客房) ▾ | — | #2 22 条评价 |
按物业类型
| 细分市场 |
|
|
|---|---|---|
| 精品酒店 ▾ | — | #3 94 条评价 |
| 豪华酒店 ▾ | #33 1 条评价 | #3 113 条评价 |
| 品牌/连锁酒店 ▾ | — | #2 69 条评价 |
| 长住酒店 ▾ | — | #8 6 条评价 |
按区域
| 细分市场 |
|
|
|---|---|---|
| 北美 ▾ | #21 1 条评价 | #1 90 条评价 |
| 欧洲 ▾ | — | #8 53 条评价 |
| 亚太 ▾ | — | #2 18 条评价 |
| 中东 | — | #5 4 条评价 |
Choosing between Ascent360 by Ascent360 and Revinate (Marketing) hinges on your hotel’s specific marketing needs and existing infrastructure. Both solutions aim to help you build guest relationships, automate campaigns, and increase revenue, but they approach these goals differently. Ascent360 focuses on a unified customer data platform (CDP) and marketing automation, while Revinate emphasizes deep guest data integration, detailed segmentation, and reputation management. Which aligns better with your hotel’s current priorities?
If your hotel needs a straightforward, highly rated CRM and email marketing system with recent reviews and strong support, Revinate is the clear choice. If you want a platform that consolidates guest data into a single view for targeted omnichannel campaigns, Ascent360’s capabilities should be your focus.
Both products serve the hotel CRM and email marketing space but diverge in focus. Ascent360 is designed primarily as a customer data platform that consolidates guest information from multiple sources, enabling targeted campaigns across channels. Revinate, on the other hand, excels in deep segmentation, reputation management, and integrating with PMS systems to personalize guest communications.
Ascent360 boasts a perfect 0/5 rating in the HTScore, indicating a lack of recent, substantial reviews. Revinate, with a 4.67/5 rating and over 149 reviews, offers proven, recent validation from a wide user base. Do you need a comprehensive CRM solution or a proven reputation and guest engagement tool?
If your hotel requires an intuitive platform with extensive integrations, especially in North America and Europe, Revinate is the better fit. It supports a range of hotel segments, including luxury, boutique, and resorts, with high satisfaction scores and a robust feature set.
If your team needs a platform centered around data unification and automation, especially for campaigns spanning SMS, email, and direct mail, Ascent360 offers this, albeit with less recent review validation. For properties prioritizing simplicity and proven success, Revinate is the safer bet.
Ascent360 scores a perfect 5/5 for ease of use, reflecting its user-friendly interface, straightforward onboarding, and positive staff adoption experiences. Reviewers highlight that Ascent360's segmentation and CRM functions are simple to operate, making it accessible even for less technical teams.
Revinate also scores highly at 4.62/5, with users praising its intuitive design and effective onboarding. However, some mention initial setup complexity, especially for smaller properties without dedicated technical support.
Edge: Ascent360.
Revinate offers a broader, more specialized feature set with 22 unique features, including social review tracking, on-site surveys, SMS surveys, sentiment analysis, case management, and real-time alerts. Its integrations with reputation platforms and advanced analytics stand out.
Ascent360 provides only one exclusive feature—PCI compliance—focusing on data security. It relies on its core segmentation and automation capabilities but lacks the extensive suite of features Revinate offers.
Edge: Revinate.
Both products enjoy high ratings for support, with Ascent360 at 5/5 and Revinate at 4.6/5. Ascent360 reviews emphasize excellent customer support and onboarding, with users noting prompt, helpful assistance.
Revinate also receives praise for its support, with users calling it "a great team" and citing "consistent support" as a key strength. However, some suggest that initial setup could benefit from more dedicated onboarding resources.
Edge: Ascent360.
Revinate significantly outpaces Ascent360 in integration count, boasting 98 verified partners versus Ascent360’s 6. Shared integrations include major PMS systems like Maestro PMS and Stayntouch. Revinate also supports a wide array of third-party tools, including analytics, keyless access, and marketing platforms.
Ascent360's smaller partner list limits its integration flexibility, which may impact properties with specific system needs. If extensive integration options are vital, Revinate is the clear leader.
Edge: Revinate.
Despite Ascent360’s high ease-of-use and support ratings, it’s barely rated by users—only a single review, which is outdated. Revinate, with over 149 reviews and a recent 4.67/5 rating, benefits from a broad, active user base.
Revinate’s reviews highlight its success in driving revenue, guest engagement, and ease of campaign management across diverse hotel types. It’s the more trusted and proven solution based on recent, numerous reviews.
Edge: Revinate.
Ascent360 costs $900 monthly with no free tier or trial. Its pricing suggests a premium position, but limited recent reviews make value assessment difficult.
Revinate is priced at $600 monthly, also without a trial, offering a slightly more affordable entry point. Given its extensive feature set and large user base, it appears to deliver strong value for money.
Not ideal if you need extensive reputation management, social review tracking, or multi-channel surveys.
Not ideal if your property has limited budgets or prefers a less feature-rich, more straightforward email tool.
Revinate stands out as the more validated, feature-rich, and widely-used platform. Its extensive integrations, recent reviews, and proven track record in driving revenue make it the recommended choice for most hotels.
Ascent360 excels in data management and automation but lacks recent validation, broader integrations, and a large user base. Its niche focus on segmentation and security may suit data-driven, tech-savvy teams willing to invest in setup.
If your hotel needs a trusted, comprehensive CRM and marketing solution with proven results, go with Revinate. If your team seeks a simple, highly rated platform for guest data unification and automated campaigns, consider Ascent360, but be mindful of its limited recent usage data.
我们分析了 4 个经验证的案例研究,比较了酒店在四个关键业务目标上使用每个平台实际取得的成果。
该目标暂无已发布的案例研究。
"I love logging in and seeing how much revenue and how many nights have been booked through our emails. It’s easy to compare campaigns to understand what’s resonating and where we m..."
该目标暂无已发布的案例研究。
"Revinate Marketing makes it really easy for my team to react quickly to market demands. It’s intuitive and easy to use. We can go from idea to launch in less than an hour."
酒店从业者喜爱的方面
用户对 Revinate 的电子邮件营销平台非常满意,因为它易于使用、具有广泛的细分功能和详细的绩效报告。这有助于酒店创建个性化活动,从而直接带来收入。不过,一... 用户对 Revinate 的电子邮件营销平台非常满意,因为它易于使用、具有广泛的细分功能和详细的绩效报告。这有助于酒店创建个性化活动,从而直接带来收入。不过,一些用户提到,电子邮件设计需要更多的自定义选项。
Revinate 的客户反馈和调查工具因其能够从多个渠道收集和整合评论的能力而受到高度评价,为服务改进提供了关键见解。直接响应功能可节省时间并展示对客户的响应... Revinate 的客户反馈和调查工具因其能够从多个渠道收集和整合评论的能力而受到高度评价,为服务改进提供了关键见解。直接响应功能可节省时间并展示对客户的响应能力。
虽然 Revinate 因其客户服务而受到称赞,但一些用户提到,新用户在实施阶段需要更好的培训和更全面的支持,特别是如果他们缺乏强大的 IT 背景。
酒店从业者提出异议的方面
一些评论指出了系统中的技术故障和错误,包括影响整体用户体验的电子邮件格式和集成稳定性问题。用户希望能够更加一致并及时更新以解决这些问题。
尽管 Revinate 被视为一种有价值的工具,但许多酒店经营者表示,它的价格相对较高。他们认为,它提供了很好的投资回报率,但建议成本较低或更灵活的定价模式更适... 尽管 Revinate 被视为一种有价值的工具,但许多酒店经营者表示,它的价格相对较高。他们认为,它提供了很好的投资回报率,但建议成本较低或更灵活的定价模式更适合规模较小的酒店。
排名更高的方面
独特功能
评分差异最大的方面
这取决于您的需求。Ascent360 和 Revinate (Marketing) 共享许多核心 Hotel CRM & Email Marketing 功能,但各有独特的能力。Ascent360 提供 6 个经验证的集成合作伙伴,而 Revinate (Marketing) 提供 98 个。在切换之前,请查看上方的功能对比以了解它们的差异。
小型酒店应优先考虑易用性和快速入职。Ascent360 在易用性方面领先,评分为 5.0/5 对比 4.6/5。寻找透明定价以及试用或演示选项。在各产品页面上按物业规模筛选评价,了解与您类似的酒店的反馈。
Ascent360:否。Revinate (Marketing):否。 两款产品目前均不提供免费版。大多数 Hotel CRM & Email Marketing 供应商提供演示或试用——在做出承诺之前,请分别向各供应商申请体验。
HT Score 是一个综合排名,考虑 4 个标准组和十多个变量,帮助酒店从业者客观比较酒店科技产品。Ascent360 的 HT Score 为 0,Revinate 的为 78。以下是评分的计算方式。
| 标准组 | 权重 | 衡量内容 |
|---|---|---|
| 客户评分与评价 |
|
用户对该产品的推荐度如何? 评分分数、评价数量、声量份额、评价深度、评价时效性、成功案例 ▾ 权重最高的因素。分析平均满意度评分(推荐可能性、易用性、支持、投资回报率)、相对于同类产品的评价总数、评价时效性(最近 6 个月内至少 20 条评价)以及跨独立酒店客户的声量份额以检测选择偏差。 |
| 合作伙伴生态系统 |
|
技术合作伙伴对该公司的推荐度如何? 合作伙伴推荐、集成数量、集成质量 ▾ 评估合作伙伴推荐作为专家信心投票、经验证集成的数量以及生态系统质量——集成合作伙伴的平均 HT Score。拥有更高质量集成生态系统的产品更有可能提供互联互通的技术栈。 |
| 以客户为中心 |
|
该组织以客户为中心的程度如何? 认证支持、评价一致性、资料完整性 ▾ 评估公司是否获得 HTR 客户支持认证、是否保持持续的评价收集(反馈驱动文化的指标)以及产品资料是否完整,包括功能、截图、定价和特性。 |
| 覆盖范围、持久力与资源 |
|
该公司的覆盖范围和资源有多广泛? 地理覆盖、持久力、公司资源、趋势评分 ▾ 衡量全球覆盖(服务的国家和区域)、经营年限作为稳定性指标、团队规模作为资源指标,以及基于近十二个月买家咨询、评价、合作伙伴推荐和媒体活动的趋势评分。 |
客户评分和评价是 HT Score 算法中最重要的因素。HTR 不接受付费以提高排名。所有评价均经过验证——只有经确认从属关系的酒店行业从业者才能提交评分。 查看完整 HT Score 评估方法 →
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