The project dashboard is a free tool that is only available to verified hoteliers to make adopting new technology easier by streamlining their research and simplifying their communication workflow.
各产品在不同物业规模、类型和区域的 酒店客户关系管理与电子邮件营销 供应商中的排名——基于各细分市场中酒店从业者的经验证评价。
按酒店规模
| 细分市场 |
|
|
|---|---|---|
| 小型(10-24 间客房) ▾ | #4 28 条评价 | — |
| 中型(25-74 间客房) ▾ | #5 71 条评价 | — |
| 大型(75-199 间客房) ▾ | #5 14 条评价 | #24 1 条评价 |
| 超大型(200+ 间客房) ▾ | #1 24 条评价 | — |
按物业类型
| 细分市场 |
|
|
|---|---|---|
| 精品酒店 ▾ | #5 78 条评价 | #30 1 条评价 |
| 豪华酒店 ▾ | #5 62 条评价 | #36 1 条评价 |
| 品牌/连锁酒店 ▾ | #4 53 条评价 | — |
| 长住酒店 ▾ | #2 19 条评价 | — |
按区域
| 细分市场 |
|
|
|---|---|---|
| 北美 | #24 1 条评价 | #22 1 条评价 |
| 欧洲 ▾ | #4 124 条评价 | — |
| 亚太 ▾ | #4 12 条评价 | — |
Choosing between Multi-Channel CRM by Bookboost and Delivra for your hotel’s marketing and guest communication needs hinges on your hotel’s specific priorities. Bookboost primarily targets the hospitality industry with a comprehensive platform designed for multi-channel guest engagement, while Delivra focuses solely on email marketing automation for small and medium-sized businesses. Both aim to improve customer interaction, but their scope and depth differ significantly. Do you want an all-in-one guest communication tool or a specialized email marketing platform?
Both products aim to enhance your guest communication, but they approach this goal differently. Bookboost offers a multi-channel system integrating SMS, WhatsApp, and email, tailored for hospitality, with a robust set of features including guest profiles, segmentation, automation, and multi-property management. In contrast, Delivra limits itself to email, focusing on building sophisticated email campaigns with automation and segmentation, but lacks multi-channel support. Does your hotel need a comprehensive guest communication solution or a specialized email marketing tool?
The recent reviews firmly favor Bookboost due to its extensive feature set, high ratings, and active support from hospitality clients, whereas Delivra's reviews are scarce and less recent. Bookboost's 118 reviews with a 5/5 overall rating and a 9.56/10 NPS score highlight its strong industry reputation. Meanwhile, Delivra’s single reviewed rating of 4/5 and a support score of 3/5 point to a more limited, less recent user experience. Are you prepared to invest in a platform with proven hospitality application versus a general email solution?
If your hotel needs a full-featured CRM that consolidates guest communication across multiple channels—SMS, WhatsApp, email—and offers automation, segmentation, and guest profiling, go with Bookboost. It is better suited for hotels seeking to personalize guest journeys, improve operational efficiency, and manage multiple properties from a single platform.
Conversely, if your team mainly requires a straightforward, reliable email marketing tool to develop targeted campaigns and nurture leads, Delivra may suffice. It’s a solid choice if your focus is email outreach with minimal need for multi-channel messaging or extensive guest data management. The choice depends on whether your priority is a hospitality-specific, multi-channel CRM or a specialized email marketing platform.
Bookboost’s interface has been praised for its intuitive design, scoring 4.66/5 for ease of use. Users appreciate its visual journey builder and centralized communication inbox, though some mention a learning curve due to its extensive features. Training and onboarding support are recommended to maximize its potential.
Delivra, on the other hand, scores a perfect 5/5 for ease of use, reflecting its straightforward, user-friendly email campaign builder. However, lacking recent reviews, its ease of adoption within a hotel’s operational context remains less tested.
Edge: Bookboost.
Bookboost offers a wide array of 26 unique features, including email newsletters, campaign templates, personalized messaging, event-based automations, detailed guest profiles, segmentation by tags, geographic and market segments, multi-property management, GDPR/CCPA compliance, and A/B testing. These features directly support complex guest journeys and personalized marketing, vital for hospitality.
Delivra provides core email automation and segmentation tools, but lacks the extensive, industry-specific features of Bookboost. It does not offer multi-channel communication or guest profiling, limiting its utility for comprehensive hotel marketing.
Edge: Bookboost.
Bookboost’s customer support scores 4.76/5, with reviews highlighting knowledgeable, responsive support and smooth onboarding. Customers value the support’s ability to help maximize platform features and improve communication workflows.
Delivra’s support scores only 3/5, and reviews are limited. The platform’s support is described as functional but less responsive or comprehensive, which may impact hotel teams seeking rapid, in-depth assistance.
Edge: Bookboost.
Bookboost integrates with 35 verified partners, including hotel property management systems like RoomRaccoon, Sirvoy, and apaleo, as well as marketing tools like The Hotels Network. These integrations enable seamless data flow and richer guest profiles essential for personalized marketing.
Delivra has no publicly verified integrations, relying on basic email functionality. This significantly limits its capacity to connect with hotel management systems or other marketing tools, restricting its usefulness in a hospitality context.
Edge: Bookboost.
Bookboost’s reviews are recent and plentiful, with 118 reviews and a 5/5 overall rating. Its clients include a range of hotel segments, from boutique to branded hotels, and report significant improvements in campaign performance and guest engagement.
Delivra’s single recent review rates it 4/5 and is from a non-hospitality client. Without recent hotel-specific feedback, it’s clear that Bookboost’s reputation is stronger and more relevant for your industry.
Edge: Bookboost.
Bookboost charges a flat monthly fee of $600, with no free tier or trials available. This includes access to its full feature set, support, and maintenance, making it a substantial but predictable investment.
Delivra’s pricing details are not publicly available, often customized based on client needs. Typically, it targets smaller businesses with simpler email needs, potentially making it more affordable but less comprehensive.
Bookboost and Delivra serve different needs. Bookboost delivers a multi-channel, industry-specific guest communication platform packed with features, making it the clear choice for hotels seeking an all-in-one solution. Its extensive integrations, recent positive reviews, and dedicated hotel focus position it as the more complete tool.
Delivra offers a reliable email marketing service suitable for smaller teams or hotels with straightforward campaigns. However, its limited features, lack of recent hotel-specific reviews, and no verified integrations make it less compelling for hospitality providers with complex needs.
If your hotel prioritizes personalization, automation, and multi-channel engagement, Bookboost’s more comprehensive offering is the better investment. If email marketing is your sole focus, and your hotel’s needs are minimal, Delivra may suffice. But, given the current data, Bookboost’s industry-specific strength and recent positive feedback make it the more future-proof choice for your hotel’s marketing strategy.
我们分析了 8 个经验证的案例研究,比较了酒店在四个关键业务目标上使用每个平台实际取得的成果。
"Bookboost saves us a lot of time. It’s easy to use, easy to schedule and you can make email templates. So you can automate different workflows that in other ways you would spend mo..."
该目标暂无已发布的案例研究。
"As hoteliers, we need to save that guest's attention for something that counts and matters to them. We are happy with the higher conversion compared to what we had, and we still wa..."
该目标暂无已发布的案例研究。
酒店从业者喜爱的方面
Bookboost 系统的界面以其简洁性和用户友好性而著称,使酒店员工能够轻松导航而不会迷失在复杂的菜单中,从而提升用户体验。
Bookboost 的优势在于能够将各种沟通渠道整合到一个平台上,从而实现快速响应和便捷的信息及邮件管理。这一特性极大地提高了运营效率和客户满意度。
Bookboost 将所有宾客沟通集中在一个空间内,实现了不同任务之间的无缝切换,从而提高了酒店运营效率,并提升了宾客的个性化体验。
酒店从业者提出异议的方面
文中提到需要统一所有菜单的用户界面,以进一步简化操作并减少使用过程中的摩擦点,从而提高整体效率。
Bookboost的搜索功能因搜索结果不够合理全面而备受诟病,用户在查找特定数据时常常感到沮丧。为了更好地检索数据,这方面亟需改进。
排名更高的方面
独特功能
评分差异最大的方面
这取决于您的需求。Multi-Channel CRM by Bookboost 和 Delivra 共享许多核心 Hotel CRM & Email Marketing 功能,但各有独特的能力。Multi-Channel CRM by Bookboost 提供 35 个经验证的集成合作伙伴,而 Delivra 提供 0 个。在切换之前,请查看上方的功能对比以了解它们的差异。
小型酒店应优先考虑易用性和快速入职。Delivra 在易用性方面领先,评分为 5.0/5 对比 4.7/5。寻找透明定价以及试用或演示选项。在各产品页面上按物业规模筛选评价,了解与您类似的酒店的反馈。
Multi-Channel CRM by Bookboost:否。Delivra:否。 两款产品目前均不提供免费版。大多数 Hotel CRM & Email Marketing 供应商提供演示或试用——在做出承诺之前,请分别向各供应商申请体验。
HT Score 是一个综合排名,考虑 4 个标准组和十多个变量,帮助酒店从业者客观比较酒店科技产品。Bookboost 的 HT Score 为 99,Delivra 的为 0。以下是评分的计算方式。
| 标准组 | 权重 | 衡量内容 |
|---|---|---|
| 客户评分与评价 |
|
用户对该产品的推荐度如何? 评分分数、评价数量、声量份额、评价深度、评价时效性、成功案例 ▾ 权重最高的因素。分析平均满意度评分(推荐可能性、易用性、支持、投资回报率)、相对于同类产品的评价总数、评价时效性(最近 6 个月内至少 20 条评价)以及跨独立酒店客户的声量份额以检测选择偏差。 |
| 合作伙伴生态系统 |
|
技术合作伙伴对该公司的推荐度如何? 合作伙伴推荐、集成数量、集成质量 ▾ 评估合作伙伴推荐作为专家信心投票、经验证集成的数量以及生态系统质量——集成合作伙伴的平均 HT Score。拥有更高质量集成生态系统的产品更有可能提供互联互通的技术栈。 |
| 以客户为中心 |
|
该组织以客户为中心的程度如何? 认证支持、评价一致性、资料完整性 ▾ 评估公司是否获得 HTR 客户支持认证、是否保持持续的评价收集(反馈驱动文化的指标)以及产品资料是否完整,包括功能、截图、定价和特性。 |
| 覆盖范围、持久力与资源 |
|
该公司的覆盖范围和资源有多广泛? 地理覆盖、持久力、公司资源、趋势评分 ▾ 衡量全球覆盖(服务的国家和区域)、经营年限作为稳定性指标、团队规模作为资源指标,以及基于近十二个月买家咨询、评价、合作伙伴推荐和媒体活动的趋势评分。 |
客户评分和评价是 HT Score 算法中最重要的因素。HTR 不接受付费以提高排名。所有评价均经过验证——只有经确认从属关系的酒店行业从业者才能提交评分。 查看完整 HT Score 评估方法 →
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