The project dashboard is a free tool that is only available to verified hoteliers to make adopting new technology easier by streamlining their research and simplifying their communication workflow.
摘要
我们分析了 48 条经验证的酒店从业者评价,比较了功能集、定价和真实案例研究,以全面解析每个平台的优势。最佳选择取决于您的物业类型和优先事项:
Clairvoyix 表现出色 — 尤其适合 brand 类型的物业 (3.5/5) ,拥有独特功能如 Marketing Automation.
SHR Group 表现出色 在 ease of use and ROI 方面 ,拥有独特功能如 Event Based Automations and Guest Feedback Module (comment cards/reviews).
基于 HTR 上 48 条经验证的酒店从业者评价的并排评分。
| HTScore |
|
|
| 推荐可能性 |
|
|
| 易用性 |
|
|
| 客户支持 |
|
|
| 性价比 |
|
|
| 起始价格 | Contact sales | Contact sales |
| 经验证的评价 | 18 | 30 |
在分析了 48 条经验证的评价后,Clairvoyix 用户最看重其 ,而 SHR Group 用户则强调 客户服务, crm 功能, 营销工具。点击任意主题查看评价者的反馈。
|
|
|
|---|---|
| 优点 | |
|
+
客户服务
▾
|
|
|
+
CRM 功能
▾
|
|
|
+
营销工具
▾
|
|
|
+
预订引擎
▾
|
|
| 缺点 | |
|
−
发展问题
▾
|
|
|
−
用户界面
▾
|
|
各产品在不同物业规模、类型和区域的 酒店客户关系管理与电子邮件营销 供应商中的排名——基于各细分市场中酒店从业者的经验证评价。
按酒店规模
| 细分市场 |
|
|
|---|---|---|
| 小型(10-24 间客房) ▾ | #26 1 条评价 | #13 6 条评价 |
| 中型(25-74 间客房) ▾ | #24 3 条评价 | #11 21 条评价 |
| 大型(75-199 间客房) ▾ | #9 10 条评价 | #18 2 条评价 |
| 超大型(200+ 间客房) | #13 3 条评价 | #21 1 条评价 |
按物业类型
| 细分市场 |
|
|
|---|---|---|
| 精品酒店 ▾ | #24 4 条评价 | #11 19 条评价 |
| 豪华酒店 ▾ | #20 6 条评价 | #14 13 条评价 |
| 品牌/连锁酒店 ▾ | #12 17 条评价 | #14 11 条评价 |
| 长住酒店 | #15 3 条评价 | #18 2 条评价 |
按区域
| 细分市场 |
|
|
|---|---|---|
| 北美 ▾ | #7 16 条评价 | #8 14 条评价 |
| 欧洲 ▾ | — | #15 12 条评价 |
| 中东 | — | #6 3 条评价 |
Choosing between Clairvoyix and SHR Group for your hotel’s CRM and email marketing depends on your specific needs. Both platforms aim to strengthen guest relationships and boost revenue, but they approach these goals differently. Clairvoyix offers a more targeted marketing technology solution, while SHR Group provides a broader, more feature-rich CRM and loyalty platform. Which one aligns better with your hotel’s priorities?
Clairvoyix specializes in data-driven marketing strategies, combining analytics with targeted campaigns designed to maximize ROI. SHR Group, on the other hand, offers a comprehensive suite of guest engagement and loyalty features, including a robust CRM, booking engine, and marketing tools. Both address guest communication and retention but diverge significantly in their scope and focus.
Clairvoyix’s core strength lies in leveraging customer data for personalized campaigns, using predictive analytics to identify high-value guests. SHR Group emphasizes operational integration, uniting guest profiles, marketing, and loyalty into a single interconnected system. Your choice hinges on whether you prioritize sophisticated analytics or an all-in-one guest management solution.
Do you require a marketing platform that excels in segmentation and analytics, or a full-service CRM that manages guest relationships and loyalty programs?
If your hotel needs targeted marketing campaigns driven by data insights and proven revenue results, go with Clairvoyix. Its focus on analytics and professional services supports strategic marketing efforts that generate measurable ROI.
If your hotel seeks a unified guest relationship platform with extensive automation, loyalty management, and operational tools, SHR Group is the better fit. Its broad feature set includes profile management, segmentation, and automated marketing, ideal for hotels aiming to streamline operations and enhance guest loyalty.
For boutique or independent hotels prioritizing marketing precision, Clairvoyix is compelling. Conversely, for larger hotels or chains looking for integrated guest management and loyalty features, SHR Group offers a more comprehensive package.
Clairvoyix receives an overall ease of use rating of 4.12 out of 5, with reviews praising its straightforward interface and clear processes for campaign creation. Users mention that its dual web pages for submission and results can be a minor inconvenience but appreciate the intuitive design.
SHR Group scores higher at 4.77 out of 5, with reviews highlighting its user-friendly interface, especially in marketing and CRM modules. Customers note that onboarding is smooth, and the platform’s interconnected tools reduce complexity in daily operations.
Edge: SHR Group.
Clairvoyix offers 2 unique features—segmentation and marketing automation—that support targeted campaigns. SHR Group, with 22 unique features, provides a much broader suite, including a centralized data warehouse, personalized communication, WYSIWYG HTML editor, event-based automations, guest feedback modules, A/B testing, email newsletters, and detailed segmentation options.
While Clairvoyix’s features excel in marketing execution, SHR Group’s extensive feature set caters to full-scale guest relationship management and operational automation. If you need a platform with deep automation and segmentation options, SHR Group takes the edge.
Clairvoyix boasts a support rating of 4.79 out of 5, with reviews emphasizing the team’s availability and partnership approach. Customers appreciate their proactive service and strategic guidance, though some mention the need for more integrated access to results.
SHR Group scores slightly higher at 4.92 out of 5, with reviews praising their responsive, knowledgeable support team. Users describe their onboarding and ongoing support as exceptional, with quick responses to issues and helpful account managers.
Edge: SHR Group.
Clairvoyix integrates with 7 verified partners, including major PMS systems like Visual Matrix, Stayntouch, and Oracle Hospitality. SHR Group boasts a significantly larger ecosystem with 81 verified integrations, including shared partners such as Visual Matrix, Stayntouch, RoomKey PMS, and Oracle Hospitality, plus many unique partners like Criton, Profitroom, and Umi Digital.
If your hotel relies on numerous third-party tools and expects extensive integration options, SHR Group provides far more connectivity, which can streamline operations.
Edge: SHR Group.
Clairvoyix’s review count (17) is lower, with recent feedback emphasizing its ease of use and ROI-focused campaigns. Ratings for overall satisfaction sit at 3.89/5, with an 82% likelihood to recommend.
SHR Group, with 26 reviews, garners a lower overall rating of 0/5 due to the review scoring system, but its latest reviews highlight its high customer satisfaction, with a 96% recommendation rate. Larger hotel segments, such as luxury properties and boutique hotels, rate SHR Group more favorably, reflecting its broader capabilities.
Considering recent reviews and higher recommendation scores, SHR Group clearly holds the higher hotelier ratings.
Edge: SHR Group.
Pricing details for both products are not publicly available, and they do not offer trial periods or freemium options. Typically, these platforms are priced based on hotel size and feature requirements, often requiring direct vendor engagement to obtain quotes.
Clairvoyix focuses on delivering targeted marketing campaigns driven by customer data and analytics. Its core advantage is helping hotels generate measurable ROI through strategic email marketing and segmentation.
SHR Group offers a broad user experience, combining guest profiles, loyalty programs, and marketing automation with extensive integrations. It’s the preferred choice for hotels that want a unified platform to manage all aspects of guest relationships and operational workflows.
If your hotel needs precise, data-centric marketing and has the resources to support analytics-driven initiatives, Clairvoyix is suitable. For hotels seeking a comprehensive guest management solution with automation and loyalty features, SHR Group provides a more complete package.
In summary, choose Clairvoyix if your focus is on targeted marketing with proven revenue impact. Opt for SHR Group if an interconnected, feature-rich platform that covers all guest engagement and operational needs aligns better with your goals. Your decision should match your hotel’s scale, technical capacity, and strategic priorities.
酒店客户关系管理与电子邮件营销 的定价很少是简单明了的。以下是我们从各供应商公开定价数据中了解到的信息。请务必根据您的物业规模申请定制报价。
|
|
|
|---|
根据 HTR 的产品数据库,Clairvoyix 和 SHR Customer Relationship Management (CRM) 共享 2 项功能。以下是关键差异——一方拥有而另一方缺少的功能。
| 功能 |
|
|
|---|---|---|
| 个性化一对一沟通 | ||
| 分割 | ||
| 客人反馈模块(评论卡/评论) | ||
| 所见即所得 - HTML 编辑器 | ||
| 模板编辑器 | ||
| 营销自动化 | ||
| 营销自动化 | ||
| 集中式数据仓库 |
显示主要差异。这两款产品之间还有 12 项功能存在差异。
排名更高的方面
独特功能
酒店从业者喜爱的方面
评论经常称赞 SHR Group 出色的客户服务。用户强调支持团队的响应能力、专业性和乐于助人,使实施和持续使用更加顺畅。值得一提的是,他们称赞了特定的客户经理... 评论经常称赞 SHR Group 出色的客户服务。用户强调支持团队的响应能力、专业性和乐于助人,使实施和持续使用更加顺畅。值得一提的是,他们称赞了特定的客户经理和支持人员。
CRM 系统因其管理价格、套餐和数据分析的工具而受到称赞,丰富了客人体验并促进了营销。一些反馈建议采用更现代的设计来增强用户界面。
SHR Group 的营销工具(包括 CRM 和电子邮件)因能提高客户参与度和运营效率而备受推崇。用户对其在推动直接预订和节省佣金成本方面的功能表示赞赏。
酒店从业者提出异议的方面
一些用户注意到开发和更新的延迟,这与最近的收购有关,这减缓了新功能实现和增强的进度。
虽然 SHR Group 工具的功能受到称赞,但一些评论表示需要更直观、更现代的用户界面,特别是 CRS 和 CRM 方面,以满足不同技术水平的用户的需求。
排名更高的方面
独特功能
评分差异最大的方面
这取决于您的需求。Clairvoyix 和 SHR Customer Relationship Management (CRM) 共享许多核心 Hotel CRM & Email Marketing 功能,但各有独特的能力。Clairvoyix 提供 7 个经验证的集成合作伙伴,而 SHR Customer Relationship Management (CRM) 提供 81 个。在切换之前,请查看上方的功能对比以了解它们的差异。
小型酒店应优先考虑易用性和快速入职。SHR Customer Relationship Management (CRM) 在易用性方面领先,评分为 4.8/5 对比 4.2/5。寻找透明定价以及试用或演示选项。在各产品页面上按物业规模筛选评价,了解与您类似的酒店的反馈。
Clairvoyix:否。SHR Customer Relationship Management (CRM):否。 两款产品目前均不提供免费版。大多数 Hotel CRM & Email Marketing 供应商提供演示或试用——在做出承诺之前,请分别向各供应商申请体验。
HT Score 是一个综合排名,考虑 4 个标准组和十多个变量,帮助酒店从业者客观比较酒店科技产品。Clairvoyix 的 HT Score 为 0,SHR Group 的为 34。以下是评分的计算方式。
| 标准组 | 权重 | 衡量内容 |
|---|---|---|
| 客户评分与评价 |
|
用户对该产品的推荐度如何? 评分分数、评价数量、声量份额、评价深度、评价时效性、成功案例 ▾ 权重最高的因素。分析平均满意度评分(推荐可能性、易用性、支持、投资回报率)、相对于同类产品的评价总数、评价时效性(最近 6 个月内至少 20 条评价)以及跨独立酒店客户的声量份额以检测选择偏差。 |
| 合作伙伴生态系统 |
|
技术合作伙伴对该公司的推荐度如何? 合作伙伴推荐、集成数量、集成质量 ▾ 评估合作伙伴推荐作为专家信心投票、经验证集成的数量以及生态系统质量——集成合作伙伴的平均 HT Score。拥有更高质量集成生态系统的产品更有可能提供互联互通的技术栈。 |
| 以客户为中心 |
|
该组织以客户为中心的程度如何? 认证支持、评价一致性、资料完整性 ▾ 评估公司是否获得 HTR 客户支持认证、是否保持持续的评价收集(反馈驱动文化的指标)以及产品资料是否完整,包括功能、截图、定价和特性。 |
| 覆盖范围、持久力与资源 |
|
该公司的覆盖范围和资源有多广泛? 地理覆盖、持久力、公司资源、趋势评分 ▾ 衡量全球覆盖(服务的国家和区域)、经营年限作为稳定性指标、团队规模作为资源指标,以及基于近十二个月买家咨询、评价、合作伙伴推荐和媒体活动的趋势评分。 |
客户评分和评价是 HT Score 算法中最重要的因素。HTR 不接受付费以提高排名。所有评价均经过验证——只有经确认从属关系的酒店行业从业者才能提交评分。 查看完整 HT Score 评估方法 →
产品推荐顾问