The project dashboard is a free tool that is only available to verified hoteliers to make adopting new technology easier by streamlining their research and simplifying their communication workflow.
各产品在不同物业规模、类型和区域的 酒店客户关系管理与电子邮件营销 供应商中的排名——基于各细分市场中酒店从业者的经验证评价。
按酒店规模
| 细分市场 |
|
|
|---|---|---|
| 小型(10-24 间客房) ▾ | #24 0 条评价 | #7 19 条评价 |
| 中型(25-74 间客房) ▾ | #22 1 条评价 | #4 101 条评价 |
| 大型(75-199 间客房) ▾ | #13 3 条评价 | #1 44 条评价 |
| 超大型(200+ 间客房) ▾ | #11 1 条评价 | #2 22 条评价 |
按物业类型
| 细分市场 |
|
|
|---|---|---|
| 精品酒店 ▾ | #18 3 条评价 | #3 94 条评价 |
| 豪华酒店 ▾ | #18 3 条评价 | #3 113 条评价 |
| 品牌/连锁酒店 ▾ | #26 0 条评价 | #2 69 条评价 |
| 长住酒店 ▾ | #27 0 条评价 | #8 6 条评价 |
按区域
| 细分市场 |
|
|
|---|---|---|
| 北美 ▾ | #5 4 条评价 | #1 90 条评价 |
| 欧洲 ▾ | #29 0 条评价 | #8 53 条评价 |
| 亚太 ▾ | — | #2 18 条评价 |
| 中东 | — | #5 4 条评价 |
Choosing between NAVIS Marketing Suite and Revinate (Marketing) hinges on your hotel’s unique needs, as both aim to boost direct bookings and enhance guest engagement. NAVIS caters to properties looking for a robust, integrated demand generation platform, while Revinate excels in sophisticated guest data management and personalized email marketing. With Revinate having a significantly larger and more recent review base, it’s clear which platform currently holds the edge in reliability and user satisfaction. But which one is truly better suited for your hotel’s specific operations?
NAVIS Marketing Suite and Revinate tackle the same core challenge: increasing direct revenue through targeted marketing and guest engagement. NAVIS emphasizes its integration with PMS and demand-side features like lead management and surge alerts, making it ideal for properties focused on demand generation and channel optimization. Conversely, Revinate specializes in deep guest data profiling, segmentation, and reputation management, making it more appealing for hotels prioritizing personalized guest interactions.
While NAVIS touts an extensive partner network and a well-rounded CRM, its review count remains minimal—only 7 reviews, with none in the last six months—limiting current user confidence. Revinate, with 149 reviews and recent feedback, demonstrates ongoing platform evolution and high satisfaction, especially among hotels that value data-driven personalization. Given recent reviews and higher overall ratings, Revinate currently leads the market in trustworthiness and user support.
Are you seeking a demand-focused platform with demand management features, or a guest-centric system emphasizing personalized communication? Your answer should guide whether NAVIS or Revinate is the better fit.
If your hotel needs a highly customizable, guest data-driven marketing system that can segment deeply and drive direct revenue, Revinate is the clear choice. It’s especially suitable for resorts, boutique hotels, and branded properties that want to leverage detailed profiles and reputation management tools. If your team requires a comprehensive, demand-generation platform integrated with your PMS, and you’re comfortable managing a slightly more complex system, NAVIS could serve you better.
For properties that prioritize guest engagement and reputation insights, Revinate’s extensive features and recent high ratings suggest superior value. Meanwhile, NAVIS might appeal more to larger properties focused on managing channel mix and demand, provided they are ready to navigate its somewhat convoluted user experience.
Revinate’s user interface earns a 4.62/5 rating, with many reviews praising its intuitive design and ease of configuration, allowing staff to launch campaigns quickly without extensive training. Users also highlight its straightforward integration with PMS and guest feedback tools, making daily operations smoother.
NAVIS, rated 4.29/5 for ease of use, offers a well-rounded platform but has been criticized for its complexity, especially for smaller properties. Some users report difficulty navigating its multiple features, with complaints about the inability to hide irrelevant functions, which hampers user adoption.
Edge: Revinate.
Revinate offers a broad suite with 30 unique features, including mobile access, social review tracking, in-app email response, case management, surveys, analytics, and extensive segmentation options. Its platform supports real-time alerts, GDPR and CCPA compliance, and detailed revenue tracking.
NAVIS provides 13 features, including custom segment messaging and surge alerts, but lacks the depth and variety of Revinate’s offerings. Its unique features are more demand-focused, and while functional, they do not match Revinate’s extensive guest engagement tools.
Edge: Revinate.
Revinate’s support scores a 4.6/5, with reviews emphasizing its consistent, knowledgeable team and proactive guidance. Many users praise its responsiveness and ongoing system upgrades, which help hotels stay connected with guests.
NAVIS, rated 3.93/5, receives mixed reviews—some praise its personable client advocates, but others cite frustrations with support requests being overlooked or delayed. Its support experience appears less consistent, especially for smaller properties unfamiliar with complex CRM systems.
Edge: Revinate.
Revinate boasts 98 verified integrations, including major PMS and booking engines like Inntopia, Mews, and Oracle Hospitality, supporting extensive system connectivity. Its integrations include reputation management, analytics, and marketing platforms, offering broad flexibility.
NAVIS has a more modest partner network with 17 verified partners, including Resort Suite and Flip.to. While it integrates well with key PMS systems, its limited partner count restricts options for broader system interoperability.
Edge: Revinate.
Revinate’s overall rating is 4.67/5, with recent reviews highlighting its user-friendliness and measurable ROI, especially among boutique and resort properties. Its high NPS score of 9.27/10 reflects strong customer satisfaction.
NAVIS, with a rating of 4.36/5, receives positive feedback but has not seen recent reviews—its last was over six months ago—limiting current rating reliability. Its review highlights commend its demand generation capabilities but also criticize its confusing interface.
Edge: Revinate.
NAVIS does not publicly disclose pricing, but it is known to be a premium platform tailored to larger properties with custom needs, often involving bespoke quotes. Expect a higher investment aligned with demand-generation and enterprise features.
Revinate’s base price is $600 per month, with no free tier or trial, making it more accessible for small to medium-sized hotels. Its pricing reflects its feature-rich platform, but some users find it on the pricier side for smaller operations.
Not ideal if you prefer a straightforward, guest-centric platform or lack the internal resources to manage a demand-focused system.
Not ideal if your primary goal is demand management or if you’re seeking a simple, minimal-setup platform.
Revinate’s strength lies in its guest-centric features that foster loyalty and direct revenue. Its extensive integrations, up-to-date reviews, and intuitive design make it a compelling choice for properties prioritizing personalized marketing and reputation management.
NAVIS remains well-suited for properties with larger demand and channel management needs, especially those seeking to maximize direct bookings through sophisticated lead and overflow management tools. Its less frequent recent reviews and limited features suggest it’s better for demand-driven properties with resources to manage complex systems.
If your hotel values deep personalization and reputation insights, Revinate’s current lead—especially given its high recent review count and user satisfaction. Conversely, if your team’s focus is on demand generation and channel control, NAVIS could be your solution, provided you can navigate its complexity.
我们分析了 4 个经验证的案例研究,比较了酒店在四个关键业务目标上使用每个平台实际取得的成果。
该目标暂无已发布的案例研究。
"I love logging in and seeing how much revenue and how many nights have been booked through our emails. It’s easy to compare campaigns to understand what’s resonating and where we m..."
该目标暂无已发布的案例研究。
"Revinate Marketing makes it really easy for my team to react quickly to market demands. It’s intuitive and easy to use. We can go from idea to launch in less than an hour."
酒店从业者喜爱的方面
用户对 Revinate 的电子邮件营销平台非常满意,因为它易于使用、具有广泛的细分功能和详细的绩效报告。这有助于酒店创建个性化活动,从而直接带来收入。不过,一... 用户对 Revinate 的电子邮件营销平台非常满意,因为它易于使用、具有广泛的细分功能和详细的绩效报告。这有助于酒店创建个性化活动,从而直接带来收入。不过,一些用户提到,电子邮件设计需要更多的自定义选项。
Revinate 的客户反馈和调查工具因其能够从多个渠道收集和整合评论的能力而受到高度评价,为服务改进提供了关键见解。直接响应功能可节省时间并展示对客户的响应... Revinate 的客户反馈和调查工具因其能够从多个渠道收集和整合评论的能力而受到高度评价,为服务改进提供了关键见解。直接响应功能可节省时间并展示对客户的响应能力。
虽然 Revinate 因其客户服务而受到称赞,但一些用户提到,新用户在实施阶段需要更好的培训和更全面的支持,特别是如果他们缺乏强大的 IT 背景。
酒店从业者提出异议的方面
一些评论指出了系统中的技术故障和错误,包括影响整体用户体验的电子邮件格式和集成稳定性问题。用户希望能够更加一致并及时更新以解决这些问题。
尽管 Revinate 被视为一种有价值的工具,但许多酒店经营者表示,它的价格相对较高。他们认为,它提供了很好的投资回报率,但建议成本较低或更灵活的定价模式更适... 尽管 Revinate 被视为一种有价值的工具,但许多酒店经营者表示,它的价格相对较高。他们认为,它提供了很好的投资回报率,但建议成本较低或更灵活的定价模式更适合规模较小的酒店。
排名更高的方面
独特功能
评分差异最大的方面
这取决于您的需求。NAVIS Marketing Suite 和 Revinate (Marketing) 共享许多核心 Hotel CRM & Email Marketing 功能,但各有独特的能力。NAVIS Marketing Suite 提供 17 个经验证的集成合作伙伴,而 Revinate (Marketing) 提供 98 个。在切换之前,请查看上方的功能对比以了解它们的差异。
小型酒店应优先考虑易用性和快速入职。Revinate (Marketing) 在易用性方面领先,评分为 4.6/5 对比 4.3/5。寻找透明定价以及试用或演示选项。在各产品页面上按物业规模筛选评价,了解与您类似的酒店的反馈。
NAVIS Marketing Suite:否。Revinate (Marketing):否。 两款产品目前均不提供免费版。大多数 Hotel CRM & Email Marketing 供应商提供演示或试用——在做出承诺之前,请分别向各供应商申请体验。
HT Score 是一个综合排名,考虑 4 个标准组和十多个变量,帮助酒店从业者客观比较酒店科技产品。NAVIS 的 HT Score 为 0,Revinate 的为 78。以下是评分的计算方式。
| 标准组 | 权重 | 衡量内容 |
|---|---|---|
| 客户评分与评价 |
|
用户对该产品的推荐度如何? 评分分数、评价数量、声量份额、评价深度、评价时效性、成功案例 ▾ 权重最高的因素。分析平均满意度评分(推荐可能性、易用性、支持、投资回报率)、相对于同类产品的评价总数、评价时效性(最近 6 个月内至少 20 条评价)以及跨独立酒店客户的声量份额以检测选择偏差。 |
| 合作伙伴生态系统 |
|
技术合作伙伴对该公司的推荐度如何? 合作伙伴推荐、集成数量、集成质量 ▾ 评估合作伙伴推荐作为专家信心投票、经验证集成的数量以及生态系统质量——集成合作伙伴的平均 HT Score。拥有更高质量集成生态系统的产品更有可能提供互联互通的技术栈。 |
| 以客户为中心 |
|
该组织以客户为中心的程度如何? 认证支持、评价一致性、资料完整性 ▾ 评估公司是否获得 HTR 客户支持认证、是否保持持续的评价收集(反馈驱动文化的指标)以及产品资料是否完整,包括功能、截图、定价和特性。 |
| 覆盖范围、持久力与资源 |
|
该公司的覆盖范围和资源有多广泛? 地理覆盖、持久力、公司资源、趋势评分 ▾ 衡量全球覆盖(服务的国家和区域)、经营年限作为稳定性指标、团队规模作为资源指标,以及基于近十二个月买家咨询、评价、合作伙伴推荐和媒体活动的趋势评分。 |
客户评分和评价是 HT Score 算法中最重要的因素。HTR 不接受付费以提高排名。所有评价均经过验证——只有经确认从属关系的酒店行业从业者才能提交评分。 查看完整 HT Score 评估方法 →
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