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Digital Advertising Tips & Tricks for Your Hotel

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Cendyn

每月有超過 250,000+ 家酒店經營者利用 HTR 優化他們的技術堆棧 logoMarriot

概述

There are three primary paid channels for hotel marketing: social media ads, search ads and display ads, and each has its advantages. Social media is very sticky, with users spending anywhere between 1 and 3 hours on social media each day. Search ads are generally best for high intent customers and can convert quite well, while display ads offer greater reach for retargeting and ongoing engagement campaigns. We’ve broken this guide into separate sections for social, display and search and within them we explain creative best practices around copywriting, imagery, calls-to-action, and ad design/layout.

你將學到什麼

Search ads are generally best for high intent customers
Display ads offer greater reach for retargeting and ongoing engagement campaigns
Learn how to use each of these effectively

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Digital Advertising Tips & Tricks for Your Hotel

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As the official sponsor of this guide, the Cendyn team offers Hotel Tech Report users a free 30-minute consultation to help you learn about Digital Marketing Agencies and which is right for your hotel.

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