Case Study

One platform, 26 properties: Lafayette Hotels boosts direct bookings by 70% with RMS

Maud Bruyere

RMS · 十一月 19, 2025

Lafayette Hotels switched to RMS to centralize operations across 26 properties, reduce manual work, and give staff more time to focus on guests.

Why it matters: Disconnected systems and unreliable infrastructure were making it harder for Lafayette Hotels to maintain consistency and scale their operations.

RMS brought everything under one roof, bookings, guest profiles, reporting, and even multi-property check-ins, giving staff the tools to work faster, stay online, and deliver a consistent guest experience across all locations.

Top 3 Core Objectives: Lafayette wasn’t just looking for a new system, they needed a way to unify operations, reduce manual work, and support consistent growth across their portfolio.

Consolidate Systems: Replace six PMS platforms, three channel managers, and manual processes with one integrated system to reduce complexity and cost.
Automate Admin Tasks: Eliminate over eight hours of daily manual accounting data entry across the group by automating accounting and reporting to free up time and reduce errors.
Standardize Growth: Create a faster, more consistent onboarding process for new properties, including those still using paper, while maintaining control and service quality.

"When you manage 26 properties, speed and control are everything. With RMS, I can update rates, policies, or form letters instantly across the group. That kind of centralization lets us move faster than the market and stay consistent at scale."

Ramsey Lafayette

President

👍 President Ramsey Lafayette said that centralized control through RMS enables fast, consistent management across multiple properties:

"When you manage 26 properties, speed and control are everything. With RMS, I can update rates, policies, or form letters instantly across the group. That kind of centralization lets us move faster than the market and stay consistent at scale."

⚖️ The selection process: During their research process, Ramsey Lafayette evaluated RMS's product differentiators, customer support, and holistic value as a strategic partner and ultimately decided that RMS was the best fit solution:

President Ramsey Lafayette said, about their decision: "We chose RMS for its true enterprise functionality, built-in channel manager, and open API that actually works. Integrations are fast and cost-effective, partners have called it ‘the easiest they’ve ever done’. That flexibility makes it easy to scale with our business."

📈 The results: With RMS, Lafayette Hotels has built a more scalable operation. Standardized tools and processes now allow new properties to go live in as little as 9 days, making growth faster and training more consistent across the group.

Over $100K saved annually: eliminated server and IT maintenance costs by moving to RMS.
60+ hours saved weekly: automated accounting and reporting replaced manual entries across the group.
70%+ direct bookings: online direct bookings more than doubled in the four years since switching to RMS.