通过 HTR 的每月通讯 theRewind 了解最新的酒店技术提示、趋势和见解
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Operations 中受歡迎
最佳 Property Management Systems 的 2024
Your hotel's core operating system to effortlessly manage bookings, guest experiences, and operations.
最佳 Staff Collaboration Tools 的 2024
Enhance team collaboration with real-time messaging, task sharing, and centralized updates across departments.
最佳 Hotel Accounting Software 的 2024
Tools to manage your hotel's accounting, budgeting and financial planning.
Revenue Management 中受歡迎
最佳 Revenue Management Systems 的 2024
Maximize revenue with dynamic pricing, demand forecasting, and automated data insights.
最佳 Channel Managers 的 2024
Distribute your inventory to hundreds of channels to boost occupancy.
最佳 Business Intelligence 的 2024
Say goodbye to spreadsheets and leverage modern BI tools to visualize your data and uncover hidden insights.
Marketing 中受歡迎
最佳 Hotel CRM & Email Marketing 的 2024
Turn guest data into action with personalized offers, targeted communication, and automated workflows.
最佳 Booking Engine 的 2024
The eCommerce shopping cart for your hotel's website.
最佳 Hotel Metasearch Management Software 的 2024
Setup, manage and optimize advertising campaigns across channels to drive direct bookings.
Guest Experience 中受歡迎
最佳 Hotel Guest Apps 的 2024
Enhance stays with a guest app offering amenities info, messaging, mobile ordering, and upsell opportunities.
最佳 Contactless Check-in 的 2024
Empower guests with easy online check-in, personalized room access, and seamless upsell promotions.
最佳 Guest Messaging Software 的 2024
Connect with guests instantly through real-time messaging, automated responses, and seamless communication.
REVENUE MANAGEMENT
How Lancaster Hotel in Milan doubled its revenue in a couple of years and reached the Top 10 in Tripadvisor
The collaboration with the experienced revenue managers of Revenue Team by Franco Grasso allowed to revise the negotiated rates of corporate customers and harmonize them with online channels, implement a dynamic pricing consistent with the demand generated by the city attractions, improve the online reputation score and boost the online visibility.
Revise negotiated corporate rates: The Lancaster Hotel wanted to redefine the commercial strategy adopted with corporate customers, in order to harmonize it with all the online market opportunities provided by Milan.
Increase the online productivity: It was critical to increase the share of online channels, both otas and the website, in order to catch up with an increasingly dynamic market and capture any single chance of extra revenue.
Improve the online reputation: In line with the goal of increasing revenue, the property felt it was necessary to improve their online reputation by growing the volume of reviews and reaching some goals such as the Top 10 in Tripadvisor and the score of 9+ on Booking.com