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REVENUE MANAGEMENT
How a growing resort in Airlie Beach boosted bookings by 17% and revenue by 20% with RoomPriceGenie
"Kipara Tropical Rainforest Retreat had expanded to 67 rooms and introduced new cabins, villas, and pet-friendly units but lacked past performance data to build forecasts or confidently set prices. The team relied on daily manual monitoring of OTAs and market movements, leading to both underpricing high-demand dates and overpricing lower-demand categories. RoomPriceGenie automated these tasks, continuously scanning the market, adjusting rates, and validating decisions with more data points than a manual workflow could achieve. With pricing off their plates, the resort and BelgraviaPro teams could focus on strategy and operations instead of repetitive updates. Stronger forward bookings and more accurate forecasts quickly followed."
Fix pricing gaps: They wanted to align rates with demand and market signals to boost occupancy while staying competitive.
Save time: Manual pricing required daily monitoring and updates. Automating this work freed the revenue manager to focus on strategy across the wider portfolio.
Strengthen forecasting: With stronger forward bookings and more responsive pricing, revenue forecasts became more reliable and easier to plan around.
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