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REVENUE MANAGEMENT
SiteMinder successfully helps Urban Rest expand global footprint and streamline operations
Verified case study
Hotel Tech Report has reached out to hoteliers at Urban Rest to verify this case study.
Urban Rest is a serviced apartment provider that is redefining traditional accommodation with a progressive and next-generation approach. Established in Sydney, Australia, Urban Rest’s journey began in 2017 when the founders became frustrated by a lack of accommodation options for business travel and relocation.
Why it matters:
As an expanding business, we needed the best-in-class technology and a need to that helps broaden our distribution footprint said Cody Walker, Revenue Performance Director.
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With even more units in the pipeline, Urban Rest and the team needed a way to manage operations efficiently and effectively to reach more markets and sustain success.
Top 3 Core Objectives:
Urban Rest aim to connect with major global travel agents and enhance revenue through data-driven insights while managing 700 units globally at ease.
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Increase visibility globally: Connecting to the industry’s biggest Global Distribution Systems (GDS).
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Boost revenue: Provide sales teams with access to the latest market insights and best practices, ensuring they operate at peak efficiency.
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Streamline operations: To manage 700 units globally at ease.
SiteMinder
World's most powerful channel manager, managing rooms and rates on 450+ hotel booking channels, in real-time.
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Innovators Mentioned
Urban Rest
SiteMinder
CW
Cody Walker
Hotel Tech Report reached out to Cody Walker who verified this case study.
Revenue Performance Director
Urban Rest
"The collaboration with SiteMinder’s GDS platform has significantly boosted Urban Rest Group’s visibility among global travel agents and positioned it for continued success."
Cody Walker
Revenue Performance Director
👍 Revenue Performance Director
Cody Walker
said that SiteMinder’s GDS platform significantly increased Urban Rest Group’s visibility with global travel agents:
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"The collaboration with SiteMinder’s GDS platform has significantly boosted Urban Rest Group’s visibility among global travel agents and positioned it for continued success."
⚖️ The selection process:
During their research process, Cody Walker
evaluated SiteMinder's product differentiators, customer support, and holistic value as a strategic partner and ultimately decided that SiteMinder was the best fit solution:
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Revenue Performance Director Cody Walker said, about their decision: "SiteMinder’s technical team provided full support for content and rate loading, while tailored GDS optimisation sessions equipped the sales and distribution team with the latest market insights and best practices."
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The results:
Urban Rest saw improved operational efficiency, an increase in revenue and the ability to expand into new markets seamlessly. These enhancements have allowed the team to focus more on guest satisfaction while scaling their business effectively.
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The global distribution footprint that Cody mentioned soon became bigger for Urban Rest with increased global visibility, streamlined content and rate loading, and the ability for empowered sales teams to capitalise on market trends.
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The group increased its visibility among global travel agents, with full technical support provided by SiteMinder’s team. Optimisations sessions were also held to ensure the sales and distribution teams had access to the latest market insights and best practices.
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Outstanding support and training.
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