Infor EzRMS vs. Smartpricing:
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The Decision

Choosing the right revenue management system (RMS) is critical to your hotel's profitability and operational efficiency. Both Infor EzRMS and Smartpricing aim to optimize your room rates based on demand, competitor pricing, and market trends, but they cater to different hotel profiles and offer varying functionalities. Your decision hinges on factors like review volume, recent updates, ease of use, and feature depth.

While Infor EzRMS has been a long-standing industry leader with comprehensive capabilities, Smartpricing has gained significant traction among smaller and mid-sized properties due to its simplicity and recent surge in reviews. Which solution aligns best with your hotel's size, segment, and strategic goals?

Is Infor EzRMS or Smartpricing Better for Hotels?

Both Infor EzRMS and Smartpricing address revenue optimization but target different hotel types. EzRMS is a full-suite, enterprise-grade system favored by large chains and independent hotels seeking detailed forecasting and complex pricing controls, despite some concerns about forecast accuracy and system updates. Conversely, Smartpricing’s AI-driven automation simplifies dynamic pricing for smaller properties, with more recent reviews indicating higher satisfaction and growth.

EzRMS's extensive feature set, including detailed reporting and multi-property management, makes it suitable for hotels with dedicated revenue managers. Smartpricing’s intuitive interface and time-saving automation appeal to hoteliers who prefer straightforward tools that require minimal training. Do you need deep customization and control, or a leaner, automated solution?

Infor EzRMS vs Smartpricing: Which Should Your Hotel Choose?

If your hotel needs robust, multi-property management with advanced forecasting, detailed reporting, and integration with large PMS systems, Infor EzRMS is the better fit. Its global presence and long history in hospitality lend confidence for large or complex hotel portfolios.

If your property is a small to mid-sized hotel, B&B, or vacation rental seeking automated, rate optimization without technical complexity, Smartpricing is the clear choice. Its recent surge to 198 reviews from a small base highlights growing user satisfaction and practical results.

Hotels that prioritize comprehensive revenue control and detailed data analysis, especially with multiple properties, should lean toward EzRMS. Conversely, hotels that want quick results, ease of use, and automated rate adjustments should opt for Smartpricing.

Is Infor EzRMS or Smartpricing Easier to Use?

EzRMS scores a solid 4.49/5 for ease of use, with reviews praising its user-friendly interface and stability. However, some users note that applying filters and extracting data requires specific expertise, and more automation in report scheduling is desired. Its onboarding process is rated 4.27/5, indicating a reasonable learning curve for revenue managers familiar with RMS systems.

Smartpricing scores even higher at 4.77/5, with reviews emphasizing its simplicity and minimal training needs. Users report that integrating the tool and managing rate adjustments is straightforward, saving time and reducing errors. Recent reviews suggest that Smartpricing’s intuitive design makes it accessible even for non-technical users.

Edge: Smartpricing.

Which Has Better Features: Infor EzRMS or Smartpricing?

EzRMS offers 16 unique features, including client communication portals, group pricing, and a mobile app. Its functionalities cater to complex revenue strategies, with tools like financial forecast builders and scheduled reports that enhance managerial oversight.

Smartpricing provides 26 distinct features, such as "Set Boundaries," "Manage Exceptions," "AI Optimization," and "Future Market Demand Data," enabling more granular control and automation. Its ability to automatically update prices in real-time, forecast with five-year horizons, and analyze booking patterns sets it apart.

While EzRMS emphasizes detailed reporting and multi-property management, Smartpricing excels in automation and market insights. For advanced customization and automation, edge: Smartpricing.

Which Has Better Customer Support: Infor EzRMS or Smartpricing?

EzRMS’s support rating stands at 4.04/5, with reviews praising its responsiveness but noting occasional delays after system updates. Users appreciate the support team’s technical expertise, especially in troubleshooting and system stability.

Smartpricing scores higher at 4.83/5, with recent reviews highlighting prompt, effective support and a proactive team that frequently updates features. Users describe Smartpricing’s support as "quick and helpful," with some noting that real-time assistance could further enhance the experience.

Edge: Smartpricing.

Which Has More Integrations: Infor EzRMS or Smartpricing?

EzRMS boasts 113 verified integrations, including major partners like SiteMinder, Oracle Hospitality, and Mews. Its broad compatibility with PMS, channel managers, and other hotel tech makes it suitable for large, complex IT environments.

Smartpricing has 30 verified integrations, including popular PMS and channel managers like WuBook, Beds24, and HotelRunner. While fewer in number, these integrations cover key platforms used by small to mid-sized hotels.

For extensive, enterprise-level connectivity, edge: Infor EzRMS.

Which Do Hoteliers Rate Higher: Infor EzRMS or Smartpricing?

EzRMS has a total rating of 4.46/5 based on 39 reviews, with a strong 86% likelihood to recommend. Larger hotels and chains give it high marks for detailed reports and forecasting, but some mention the complexity of use and occasional integration issues.

Smartpricing, with 198 reviews and a 89.78/100 HTR Score, boasts a higher overall rating. It has a 97% recommendation rate, especially among vacation rentals and small hotels, praised for its automation, simplicity, and recent feature improvements.

Because of the volume and recency of reviews, edge: Smartpricing.

How Much Do Infor EzRMS and Smartpricing Cost?

Infor EzRMS does not publicly disclose pricing, but it’s known to involve bespoke implementation fees and potentially higher costs suited for enterprise properties. Its pricing model typically includes setup, licensing, and ongoing support, reflecting its comprehensive scope.

Smartpricing’s base price is $300/month, with no implementation or hidden fees. This transparent, subscription-based model aligns with smaller hotels and property owners seeking affordable, predictable costs.

What Type of Hotel Should Use Infor EzRMS?

• Hotels that operate multiple properties or have large, complex portfolios.
• Hotels needing detailed forecasting, customized reporting, and advanced revenue controls.
• Chains with dedicated revenue managers or teams capable of managing sophisticated tools.
• Properties that require extensive PMS integrations and multi-channel distribution.
• Not ideal if you prefer a straightforward, easy-to-manage tool or have a limited budget.

EzRMS suits hotels with the resources to maximize its depth, especially if your team values data-driven decision-making and detailed control.

What Type of Hotel Should Use Smartpricing?

• Small to mid-sized hotels, B&Bs, or vacation rentals seeking automation.
• Hotels that want to save time on manual rate adjustments.
• Properties in dynamic markets where real-time pricing adjustments are crucial.
• Hotels with limited revenue management expertise looking for guided automation.
• Not ideal if you operate a large chain with complex multi-property needs or require granular control.

Smartpricing is ideal for properties focusing on efficiency, automation, and flexible, data-driven pricing without the need for extensive setup.

Infor EzRMS vs Smartpricing: The Bottom Line for Hotels

At its core, EzRMS is a comprehensive revenue management system designed for large or complex hotel portfolios that need detailed forecasts and extensive integrations. Its deep feature set and global presence make it suitable for enterprises willing to invest in customization and control.

Smartpricing offers a straightforward, AI-powered solution that automates dynamic pricing for smaller hotels and vacation rentals, producing rapid results with less effort. Its recent review volume and high satisfaction ratings make it the more attractive choice for properties seeking simplicity and immediate revenue uplift.

Choose EzRMS if your hotel’s scale and complexity demand detailed control, extensive integrations, and advanced reporting. Opt for Smartpricing if you want an easy-to-use, automated system that delivers quick, measurable revenue improvements with minimal fuss.

In conclusion, the decision ultimately depends on your hotel’s size, operational complexity, and strategic priorities. While EzRMS provides depth and extensive capabilities, Smartpricing’s recent review volume and high satisfaction scores emphasize its effectiveness for smaller, agile properties.