5 Key Data-driven Strategies for Optimizing Revenues in 2022

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As you begin building your 2022 revenue strategy, it’s critical to focus on aligning departments and understanding how to use your data (with the right tech) to accomplish property-wide goals. Without that level of digital collaboration, your efforts can backfire, with departments accidentally working against each other and leaving money on the table. At Cendyn, we’ve seen the success of data-driven strategies when all the right pieces are in place. To get your teams and data on the path to success, download our five essential data-driven strategies for optimizing revenues in 2022.

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• Identify booking trends for targeted campaigns
• Optimize for conversions, competitiveness and profitability
• Craft tailored packages based on data
• Be prepared for periods of low demand
• Add value instead of reducing rates