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OPERATIONS
Crowne Plaza Upgrades to Canary for Better Guest Engagement and 40% Less Admin Work
Verified case study
Hotel Tech Report has reached out to hoteliers at Crowne Plaza to verify this case study.
Crowne Plaza Perth implemented Canary’s Guest Messaging to automate communication, save staff time, and improve guest engagement, leading to 40% less admin work and more Tripadvisor reviews.
Why it matters:
Automation frees staff to focus on guests instead of repetitive admin, improving guest's satisfaction and the hotel's online reputation.
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Canary’s Guest Messaging automates pre-arrival, in-stay, and post-checkout texts. It integrates direct with a hotel's PMS, reducing manual work and speeding up response times.
Top 3 Core Objectives:
The team needed to modernize communications and streamline manual messaging workflows.
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Automate Messaging: Replace manual guest text processes with automated, PMS-integrated communications.
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Reduce Workload: Eliminate repetitive daily admin tasks to give staff more time with guests.
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Improve Reviews: Boost post-stay engagement and Tripadvisor reviews through automated follow-ups.
Canary Technologies
Happier Guests & More Revenue: Experience Canary’s AI-Powered Guest Management Platform
4.8
1471 REVIEWS
Innovators Mentioned
Crowne Plaza
Canary Technologies
Kai Kankal
Hotel Tech Report reached out to Kai Kankal who verified this case study.
Operations Manager
Crowne Plaza
"Before Canary, someone would have to spend at least an hour a day manually sending out pre-arrival messages to guests. Automating that has reduced our administrative work by at least 40%"
Kai Kankal
Operations Manager
👍 Operations Manager
Kai Kankal
said that automation replaced manual texting and freed up staff time:
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"Before Canary, someone would have to spend at least an hour a day manually sending out pre-arrival messages to guests. Automating that has reduced our administrative work by at least 40%"
⚖️ The selection process:
During their research process, Kai Kankal
evaluated Canary Technologies's product differentiators, customer support, and holistic value as a strategic partner and ultimately decided that Canary Technologies was the best fit solution:
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Operations Manager Kai Kankal said, about their decision: "Since adding a post-checkout message, the number of Tripadvisor reviews we get has skyrocketed. And since we have more time to spend with our guests, our review scores have gone up, too."
📈
The results:
Canary’s Guest Messaging helped Crowne Plaza Perth automate communications, cutting admin work by 40% and increasing guest reviews.
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40% reduction in daily administrative workload.
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Surge in Tripadvisor reviews after adding automated post-checkout messages.
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Faster responses and better guest engagement through automation.
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