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Episode Tbilisi embodies the modern, tech-enabled hotel

Verified case study Hotel Tech Report has reached out to hoteliers at Episode Tbilisi to verify this case study.
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The Georgian city center hotel built its own customer-facing app, high-performance website and self-service kiosk to Mews Open API, and provides a variety of spaces for guests.
Why it matters: Episode Tbilisi, part of Episode Hotels, is a sleek, tech-forward hotel in the heart of Tbilisi. Their rooms are equipped with everything the modern traveler needs, while the hotel also provides a 24-hour gym, complementary coworking, meeting rooms and conference spaces, and a café and bar, making it the perfect destination for bleisure travel.

  • Keyless entry is one of Episode's key differentiators. A digital version of a room key or an app on a smartphone eliminates the need for physical room keys and streamlines the check-in process. Keyless entry systems are completely integrated into their hotel app so that guests can control and share digital keys among themselves, as well as every experience on the property from there.

Top 3 Core Objectives: “It was vital for us to find a hospitality cloud that would give us the freedom to innovate and move quickly with new technology – that’s one of the main reasons we chose Mews.” Nikoloz Cherkezishvili - Co-Founder & CEO, Episode Hotels

  • A custom-built app: Episode Tbilisi wanted to create their own app to manage their guest journey, incorporating online check-in, online check-out, messaging and other additional services.

  • Cutting-edge payments: The Episode Tbilisi app was built to handle payments, and it’s imperative that every transaction – whether through the app, onsite, or online – is processed securely and quickly.

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Innovators Mentioned

Episode Tbilisi
Mews
NC
Nikoloz Cherkezishvili
Hotel Tech Report reached out to Nikoloz Cherkezishvili who verified this case study.

Co-Founder & CEO, Episode Hotels

Episode Tbilisi

"“It was vital for us to find a hospitality cloud that would give us the freedom to innovate and move quickly with new technology – that’s one of the main reasons we chose Mews.”"

Nikoloz Cherkezishvili

Co-Founder & CEO, Episode Hotels

👍 Co-Founder & CEO, Episode Hotels Nikoloz Cherkezishvili said that Episode Tbilisi embodies the modern, tech-enabled hotel:

  • "“It was vital for us to find a hospitality cloud that would give us the freedom to innovate and move quickly with new technology – that’s one of the main reasons we chose Mews.”"

⚖️ The selection process: During their research process, Nikoloz Cherkezishvili evaluated Mews's product differentiators, customer support, and holistic value as a strategic partner and ultimately decided that Mews was the best fit solution:

  • Co-Founder & CEO, Episode Hotels Nikoloz Cherkezishvili said, about their decision: "“We share Mews’ vision of a more connected, tech-driven hospitality. By giving guests the freedom to choose the journey that suits them best, we’re creating memorable and revolutionary experiences.”"

📈 The results: “We share Mews’ vision of a more connected, tech-driven hospitality. By giving guests the freedom to choose the journey that suits them best, we’re creating memorable and revolutionary experiences.” Nikoloz Cherkezishvili - Co-Founder & CEO, Episode Hotels

  • • Zero connection fee costs • 11.9% booking engine conversion rate (average for independent hotels is 3.3%) • 9% higher ADR for direct bookings compared to OTAs

  • • 100% of card payments processed through Mews Payments • 0.08% of transactions are chargebacks

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