HTRの月刊ニュースレター、theRewindで、ホテルの最新技術のヒント、トレンド、洞察を把握してください。
アコー、マリオット、バイスロイ、シャングリラ、ローズウッド、エクスペディア、AirBnBなどのトップブランドの50,237人のエグゼクティブに参加して、最新のイノベーションと洞察を月に1回受信トレイに届けましょう。
Operations で人気
Revenue Management で人気
Marketing で人気
Guest Experience で人気
The project dashboard is a free tool that is only available to verified hoteliers to make adopting new technology easier by streamlining their research and simplifying their communication workflow.
REVENUE MANAGEMENT
IDeaS Uncovers New Revenue Opportunities in Oversaturated Market, Delivering ROI in 12 Days
To ensure Hotel Arts can attract visitors and grow occupancy, Strachan and Hotel Arts’ leadership were looking for a way to optimize pricing strategies. They knew an automated, intelligent revenue management tool could help the hotel make more strategic business decisions and optimize revenue throughout the year.
Tapping into automation: Hotel Arts understood the power that automated revenue management brings to Hotel Arts
Increase low weekend occupancy: By leveraging the powerful forecasting and analytics in IDeaS G3 RMS, Strachan was able to determine that leisure guests represented an untapped revenue source for Hotel Arts, but that the company would have to shift its thinking to take advantage of the opportunity.
Identify opportunities: Within the first several months of use, Strachan and his colleagues had the data that clearly showed certain group blocks were less profitable than other business and the right strategy was to target more transient guests.