Case Study

Stoney Creek Hospitality

Andy Powell

IDeaS · 11月 12, 2025

Stoney Creek Hospitality, a U.S.-based independent hotel company operating 11 properties across five states, turned to IDeaS G3 RMS and Optix to transform its revenue management approach. Faced with complex room types, fluctuating event demand, and a lean revenue team, the company leveraged automation and data intelligence to unlock significant growth—achieving up to a 15% ADR increase and 8% higher occupancy across its portfolio.

Why it matters: This case study shows how Stoney Creek Hospitality scaled data-driven revenue management across multiple unique properties, using automation to maximize efficiency, accuracy, and profitability in a dynamic market.

IDeaS G3 RMS and Optix deliver automated, real-time pricing optimization and performance analytics. Stoney Creek used IDeaS solutions to manage 37 room types across 11 hotels, respond to event-driven demand, and increase ADR and occupancy portfolio-wide.

Top 3 Core Objectives: Stoney Creek aimed to modernize revenue management through automation and analytics, enabling its small revenue team to efficiently manage a complex portfolio and drive consistent profitability.

Simplify Complex Operations: Automate rate and inventory decisions across 37 room types to reduce manual workload and ensure pricing accuracy.
Respond Dynamically to Market: Leverage G3 RMS to instantly adapt to demand fluctuations caused by local events and shifting travel patterns.
Empower Data-Driven Decision-Making: Utilize Optix insights to improve forecast accuracy, investor reporting, and extended-stay strategy.

"Utilizing G3 RMS has been a game-changer for us. The ability to access data instantly is incredibly valuable. Within moments, we can present a comprehensive snapshot of our entire business, which leaves an impression when communicating with investors."

Katie Wienen

Chief Operating Officer

👍 Chief Operating Officer Katie Wienen said that G3 RMS and Optix empowered Stoney Creek to make faster, smarter, and more confident revenue decisions backed by real-time data.:

"Utilizing G3 RMS has been a game-changer for us. The ability to access data instantly is incredibly valuable. Within moments, we can present a comprehensive snapshot of our entire business, which leaves an impression when communicating with investors."

⚖️ The selection process: During their research process, Katie Wienen evaluated IDeaS's product differentiators, customer support, and holistic value as a strategic partner and ultimately decided that IDeaS was the best fit solution:

Chief Operating Officer Katie Wienen said, about their decision: "Automation is important for us, not only for scalability and dynamic pricing but also for the efficiency and time savings it brings. Being a data-backed company is who we are, and we totally own it."

📈 The results: With IDeaS G3 RMS and Optix, Stoney Creek achieved stronger rate optimization, higher occupancy, and forecasting accuracy within 1–3% of actuals, delivering both operational efficiency and measurable financial success.