REVENUE MANAGEMENT

UK Pub group Punch Pubs Selects RoomPriceGenie for their revenue management strategy to drive more revenue

Verified case study Hotel Tech Report has reached out to hoteliers at PunchPubs to verify this case study.
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Punch Pubs in the United Kingdom has implemented RoomPricegenie at their properties to increase revenue and improve market responsiveness.
Why it matters: Punch pub has been expanding its use of RoomPriceGenie revenue management software throughout all its properties. After installing it as a test and monitoring the results, they were so satisfied that they implemented it in all their UK properties.

  • RoomPriceGenie helps Punch Pubs with an automated revenue management system that allows them to update their prices automatically based on market demand. The Auto-Pilot functionality makes manual pricing a thing of the past.

Top 3 Core Objectives: When Punch Pubs rolled out RoomPriceGenie, they had several objectives and requirements for a revenue management system. The group is overall looking to improve its revenue management results through quicker response to market changes.

  • Automation: Punch Pubs wanted to make sure they could capitalize on all revenue opportunities, and automation was required to do so.

  • Increase revenue: Another key objective was the results; overall, the system had to increase its room revenue.

  • Support: Last Punch Pubs wanted to make sure that they had the right support from their revenue management vendor to improve their success.

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Innovators Mentioned

PunchPubs
RoomPriceGenie
Simon Lynch
Hotel Tech Report reached out to Simon Lynch who verified this case study.

Operations Manager

PunchPubs

"I think it is really important to have a revenue management system these days, and for me, there is no better option than RoomPriceGenie."

Simon Lynch

Operations Manager

👍 Operations Manager Simon Lynch said that Simon Lynch from Punch Pubs:

  • "I think it is really important to have a revenue management system these days, and for me, there is no better option than RoomPriceGenie."

⚖️ The selection process: During their research process, Simon Lynch evaluated RoomPriceGenie's product differentiators, customer support, and holistic value as a strategic partner and ultimately decided that RoomPriceGenie was the best fit solution:

  • Operations Manager Simon Lynch said, about their decision: "The expertise that the team at RoomPriceGenie has is second to none, and you get clear benefits from that."

📈 The results: Implementing RoomPricGenie has made Punch Pubs more responsive to changing market conditions while saving time. The result is increased room revenue while the RoomPriceGenie team has supported them throughout the process.

  • By using RoomPriceGenie, Punch Pubs has increased its room revenue by 20%

  • Since implementing RoomPriceGenie, Simon has saved much time through automation. By not having to calculate room rates manually and because of the autopilot function, the room prices are updated automatically.

  • The right support from the RoomPriceGenie team has made Punch Pubs even more successful in rolling out automated pricing in their properties.

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