BookingCenter vs. ThinkReservations All-in-1 HMS:
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The Decision

Choosing the right hotel management software can seem daunting, especially when comparing two offerings like BookingCenter and ThinkReservations All-in-1 HMS. Both platforms aim to streamline operations, improve guest experiences, and boost revenue, but they approach these goals differently. Your decision hinges on which features, ease of use, support, and pricing align best with your property's needs.

BookingCenter provides a long-standing, desktop-based PMS with integrated GDS and distribution, mainly serving independent properties and groups. ThinkReservations, meanwhile, offers a cloud-based, all-in-one system with more modern features and a broader regional footprint.

Is BookingCenter or ThinkReservations Better for Hotels?

BookingCenter is a property management system that combines PMS and GDS functionalities, emphasizing global distribution and traditional property management. ThinkReservations, on the other hand, is an all-in-one cloud platform that consolidates booking, channel management, and guest communications into a single interface.

While BookingCenter aims to serve properties that need robust distribution and PMS tools, ThinkReservations is designed for hotels seeking simplicity, automation, and revenue-focused features. Which one fits your hotel’s operational style and growth ambitions?

ThinkReservations vs BookingCenter: Which Should Your Hotel Choose?

If your hotel needs a comprehensive, easy-to-learn system with a focus on guest communication, upselling, and online booking, go with ThinkReservations. Its recent reviews—312 in total with a 4.88/5 overall rating—show strong satisfaction, especially among B&Bs and boutique hotels.

Conversely, if your property requires a traditional PMS with GDS and extensive global distribution, BookingCenter’s offerings might appeal. However, its lack of recent reviews and a 0/5 rating in overall satisfaction suggest it’s less aligned with current hotel tech expectations.

Given the recent review volume and high ratings, ThinkReservations is the safer pick for most hotels today.

Is BookingCenter or ThinkReservations Easier to Use?

ThinkReservations scores 4.8/5 for ease of use, backed by recent reviews praising its intuitive interface, quick onboarding, and minimal training needs. Reviewers mention that its platform feels "like adding another employee" and highlight the helpfulness of its training materials.

BookingCenter, with a 0/5 usability rating and no recent reviews, offers no evidence of user-friendliness or modern interface design. Its desktop and web-based PMS may be outdated for many modern hoteliers needing agility.

Edge: ThinkReservations.

Which Has Better Features: BookingCenter or ThinkReservations?

ThinkReservations offers 43 distinct features, including a channel manager, property management system, booking engine, guest messaging, real-time reporting, automated night audit, digital check-in, revenue management, and more. These features are designed to boost efficiency and revenue, many of which are absent in BookingCenter.

BookingCenter, on the other hand, provides only its core property management and distribution functionalities without added modules or automation tools. Its feature set appears minimal compared to ThinkReservations’ extensive capabilities.

Edge: ThinkReservations.

Which Has Better Customer Support: BookingCenter or ThinkReservations?

ThinkReservations boasts a 4.79/5 support rating, with reviews emphasizing quick, knowledgeable responses and accessible support staff. Users describe support as “fantastic” and “helpful,” contributing to smoother onboarding and ongoing operations.

BookingCenter, with a 0/5 support rating and no recent feedback, offers no recent evidence of support quality. Its lack of recent reviews suggests limited or outdated support services.

Edge: ThinkReservations.

Which Has More Integrations: BookingCenter or ThinkReservations?

ThinkReservations integrates with 16 verified partners, including major OTAs like Expedia, Airbnb, and additional tools like TrustYou and Triptease. Its diverse integration options enable seamless channel management and guest engagement.

BookingCenter has only 2 verified partners, including Airbnb, and fewer integration options overall. Its limited partner list restricts connectivity to newer or more advanced third-party services.

Edge: ThinkReservations.

Which Do Hoteliers Rate Higher: BookingCenter or ThinkReservations?

ThinkReservations' recent reviews (8 in the last 6 months) consistently praise its ease of use, support, and feature set, leading to a high NPS score of 9.66/10 and an overall rating of 4.88/5. Its user base includes a significant number of B&Bs, boutique hotels, and small independents, with reviews emphasizing revenue boosts and operational simplicity.

BookingCenter’s rating is 0/5 with no recent reviews, making it impossible to gauge current user satisfaction. Its lack of recent feedback indicates it’s likely less favored among hoteliers today.

Edge: ThinkReservations.

How Much Do BookingCenter and ThinkReservations Cost?

BookingCenter does not publicly list its pricing, suggesting it may operate on a custom quote basis or have legacy pricing models. ThinkReservations charges $1,100 per month, with no mention of setup or additional fees.

Given the transparency and recent reviews, ThinkReservations offers clear pricing, whereas BookingCenter’s costs remain opaque.

What Type of Hotel Should Use BookingCenter?

• Hotels that require extensive global distribution and traditional PMS capabilities.
• Properties that prioritize GDS and OTA connectivity.
• Larger groups or independent hotels with legacy systems that need integration.
• Teams comfortable with desktop-based software and less focus on automation.

Not ideal if your hotel seeks modern, cloud-based solutions, or prefers extensive automation and guest engagement tools.

What Type of Hotel Should Use ThinkReservations?

• Small to medium independent hotels, B&Bs, and boutique properties.
• Teams seeking an all-in-one platform for booking, channel management, and guest communications.
• Hotels aiming to increase revenue through upselling and revenue management.
• Properties that prioritize ease of use, fast onboarding, and modern integrations.

Not ideal if your hotel requires advanced global distribution GDS or custom enterprise-level integrations.

The Bottom Line for Hotels

BookingCenter offers a traditional, distribution-focused PMS with GDS capabilities, but it lacks recent reviews and current user feedback. ThinkReservations, by contrast, is a modern, cloud-based platform with over 300 recent reviews, high satisfaction scores, and a comprehensive feature set.

If your hotel needs a straightforward, all-in-one management system that improves guest experiences and boosts revenue, ThinkReservations is the clear choice. Its recent popularity and strong ratings make it well-suited for independent properties looking to grow.

However, if your operations are heavily reliant on global distribution and legacy systems, BookingCenter may still fit your needs—but beware of limited support and outdated feedback.

In conclusion, for most independent hoteliers today, ThinkReservations provides a more relevant, user-friendly, and well-supported solution that can truly help your property thrive.