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Merrill House's Digital Transformation: Boosting Revenues and Guest Satisfaction with Duve
With a capacity to host 40 guests and a bustling restaurant, Merrill House aimed to blend 5-star amenities in a boutique setting, catering to diverse guest preferences.
Revenue Enhancement: Merrill House aimed to identify and implement an effective upselling strategy, offering room upgrades, early check-ins, and personalized offers.
Staff Optimization: During peak season, Merrill House sought to balance high staffing needs with cost efficiency, aiming for a blend of automation and personal touch.
Diverse Guest Needs: The hotel wanted to cater to both younger guests favoring modern, contactless features and an older demographic preferring traditional services.
"I find that Duve’s solution is really the future of hospitality. The experience working with Duve and integrating it into our daily operations has been really positive. It's great to see our guests enjoy interacting with us in this new way, and it's aligned perfectly with our efforts to digitize as much as we can."
Jordan Martin
Owner
"I find that Duve’s solution is really the future of hospitality. The experience working with Duve and integrating it into our daily operations has been really positive. It's great to see our guests enjoy interacting with us in this new way, and it's aligned perfectly with our efforts to digitize as much as we can."
Owner Jordan Martin said, about their decision: "Duve has a lot of the functionalities that I was searching for - for example I loved the fact that I could customize the upselling process with Duve."
Duve's automation of add-on services, including dinner reservations and room upgrades, resulted in a 430% ROI within the first month, showcasing the potential of technology-driven upselling.
Duve's automated solutions complemented human staff, optimizing operational costs while maintaining Merrill House's high standard of service.
Feedback from guests highlighted their appreciation for contactless features and the guest app, indicating improved satisfaction across different demographics.
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