Case Study

How the Cape Codder Resort & Spa Boosted Employee Morale & Pay with Digital Tipping

Bryan Michalis

Canary Technologies · דֵצֶמבֶּר 02, 2024

Canary Digital Tipping helped the Cape Codder Resort & Spa increase digital tips from guests by 80-90%

Why it matters: Before implementing Canary Digital Tipping, cash tips to the Cape Codder staff had been on a steady decline. Less than 50% of the Cape Codder’s guests left tips.

“And they weren't that large, they were only about $5 or $10,” said Lori-Ann Diaz, assistant housekeeping manager at the Cape Codder Resort & Spa. “Occasionally if one of our housekeepers were exceptional, they’d receive a $25 or $30 tip.”

Top 3 Core Objectives: By deploying Canary's Digital Tipping solution, the Cape Codder Resort & Spa was looking to make it easier for guests to tip.

Streamline Guest Tipping: In an increasingly cashless world, tipping hotel staff has fallen by the wayside. The Cape Codder Resort & Spa wanted to find a way to simplify tipping for guests.
Increase Staff Tips: The management team wanted to drive more tips to staff, and ultimately boost workplace morale and engagement.
Boost Staff Engagement: The management team wanted to drive enthusiasm and engagement with guests.

"They’re loving [digital tipping]. We have the QR code cards that staff members can fill out with their name and put right on the nightstand. When I go and do room inspections, I see that little card there. And I know that that housekeeper was excited to put that card there. It's really been a really great thing for them."

Rachel Thayer

General Manager

👍 General Manager Rachel Thayer said that since launching digital tipping, she’s noticed a marked improvement in workplace morale:

"They’re loving [digital tipping]. We have the QR code cards that staff members can fill out with their name and put right on the nightstand. When I go and do room inspections, I see that little card there. And I know that that housekeeper was excited to put that card there. It's really been a really great thing for them."

⚖️ The selection process: During their research process, Rachel Thayer evaluated Canary Technologies's product differentiators, customer support, and holistic value as a strategic partner and ultimately decided that Canary Technologies was the best fit solution:

General Manager Rachel Thayer said, about their decision: "Cash just isn't really a big thing anymore. I mean, in a lot of places, you don't need cash for anything. Everything's done on your phone, you know, with Apple Pay and other cashless platforms."

📈 The results: The Cape Codder Resort & Spa achieved all of the goals it set out to by deploying Canary's Digital Tipping solution.

Since launching Canary Digital Tipping in August 2023, the number of guests who tip has grown significantly. “After Canary, we saw a big jump in tipping from guests,” said Lori-Ann Diaz, assistant housekeeping manager at the Cape Codder Resort & Spa. “We’re talking about an 80% to 90% jump.”
The implementation has been a resounding success with the staff. “They’ve kind of embraced it on a whole different level,” Rachel said. “They're making sure that when they see people in the hallway, not only they're stopping to say ‘hi,’ but they're letting them know, ‘hi, I'm so and so.’ Because they know that at any point, that person could give them a digital tip.”