Neuchatel Polanco: from underselling at $150-$180 per night to charging $250+

REVENUE MANAGEMENT

Neuchatel Polanco is a corporate housing building in a bustling corporate district of Mexico–Polanco. Specializing in mid- to long-term stays, it caters to clients needing temporary housing, primarily corporate clients. Carlos Llewellyn, the head of sales and revenue at Staynido, the company behind Neuchatel Polanco, sought a solution to optimize revenue management for its unique business model.

Why it matters: Accurately pricing corporate housing in a dynamic market is essential for maximizing revenue and meeting occupancy goals. Especially between long-term stays, there are two-week gaps in occupancy that can cause lost revenue potential. Automating pricing can enhance efficiency, filling vacancies without losing revenue opportunities.

Neuchatel Polanco provides temporary accommodations for corporate clients averaging 30-60 nights. Before RoomPriceGenie, they relied on flat pricing, often leading to missed opportunities, especially during high-demand events. Although a remote revenue management team managed pricing from Argentina, the disconnect from the local market meant that key pricing adjustments were frequently missed. For example, during the F1 event in Mexico City, they sold at regular rates instead of the premium prices the market could bear. To address these gaps and better match local demand, they transitioned to RoomPriceGenie, a solution designed to meet the unique challenges of their business model.

Top 3 Core Objectives: They aimed to automate pricing, improve revenue capture, and fill short-term vacancies with optimized rates.

Fill short-term gaps: The team needed a pricing solution that would strategically adjust rates to capture bookings for shorter gaps in availability.
Maximize revenue: They wanted to make sure rates aligned with demand, particularly during local events, to avoid underpricing.
Reduce manual management: By automating pricing, they sought to eliminate the need for constant manual adjustments, reducing time spent on revenue management.

Innovators Mentioned

Neuchatel Polanco

RoomPriceGenie

Carlos Llewellyn

Sales & Revenue Director

Neuchatel Polanco

"With RoomPriceGenie, I’ve experienced the best of both worlds—our occupancy and ADR have significantly increased."

Carlos Llewellyn

Sales & Revenue Director

👍 Sales & Revenue Director Carlos Llewellyn said that They improved occupancy and ADR:

"With RoomPriceGenie, I’ve experienced the best of both worlds—our occupancy and ADR have significantly increased."

⚖️ The selection process: During their research process, Carlos Llewellyn evaluated RoomPriceGenie's product differentiators, customer support, and holistic value as a strategic partner and ultimately decided that RoomPriceGenie was the best fit solution:

Sales & Revenue Director Carlos Llewellyn said, about their decision: "It just made our life easier in this building, Neuchatel Polanco, where we have a very specific business model. And other RMSs couldn't achieve the same impact."

📈 The results: RoomPriceGenie delivered impressive growth in revenue and occupancy, saving valuable time.

Increased revenue and ADR: with RoomPriceGenie, they raised rates from an average of $150-$180 to over $250, capturing more revenue from high-demand periods.
Higher occupancy
The system is so efficient that the head of sales and revenue only checks RoomPriceGenie once a week, spending just 10-15 minutes reviewing pricing.