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OPERATIONS
Cape Shark Villas improves efficiency, distribution, and guest experience with Cloudbeds
Verified case study
Hotel Tech Report has reached out to hoteliers at Cape Shark Pool Villas to verify this case study.
How Cape Shark Villas, a 55-villa luxury resort in Thailand, uses Cloudbeds' property management system (PMS) to streamline operations, improve the guest experience, and maximize revenue.
Why it matters:
With high occupancy rates, regular loyal customers wanting to experience a new villa for each new stay, and a challenging landscape for reaching villas for quick inspections, Cape Shark Villas needed a cloud-based solution that was easy to use, accessible and always up-to-date with information on availability and any maintenance issues.
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With many returning guests, Cloudbeds’ powerful platform with unified data has also been a game-changer for the Cape Shark Villas team. By enabling them to easily track guest history and preferences, such as billing history, payment types, purchase history, food allergies, and more, the team can better cater to their guests’ needs and always be one step ahead—offering an unrivaled guest experience.
Top 3 Core Objectives:
When Cape Shark Villas was searching for new software, they had several key objectives in mind:
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Cloud-Based Solution: The resort wanted a cloud-based system that was easy to use and accessible, one that made it easier for staff to manage the property remotely and enabled different departments to access information in real-time.
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Real-Time Availability and Maintenance: Due to high occupancy rates, repeat customers who preferred trying different villas, and challenges in quickly inspecting villas, Cape Shark Villas needed a solution to provide real-time information on villa availability and maintenance status. This feature would help them avoid booking occupied villas or those requiring maintenance.
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Guest History and Preferences: To cater to the needs of their many returning guests, Cape Shark Villas sought a system that could track guest history and preferences, including billing history, payment types, purchase history, food allergies, and more. This information would enable them to personalize the guest experience and encourage repeat visits.
Innovators Mentioned
Cape Shark Pool Villas
Cloudbeds
SP
Sasicha Poungthong
Hotel Tech Report reached out to Sasicha Poungthong who verified this case study.
General Manager
Cape Shark Pool Villas
"Most of our customers are returning guests and they often want to experience a different villa from their previous stay – Cloudbeds database allows me to quickly find all their information, like which villa they stayed in, what they purchased, how much they spent, and how much they paid."
Sasicha Poungthong
General Manager
👍 General Manager
Sasicha Poungthong
said that Cloudbeds helps Cape Shark Villas efficiently manage their many returning guests by providing quick access to comprehensive guest information, including their preferred villas and purchase history, allowing for a more personalized experience.:
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"Most of our customers are returning guests and they often want to experience a different villa from their previous stay – Cloudbeds database allows me to quickly find all their information, like which villa they stayed in, what they purchased, how much they spent, and how much they paid."
⚖️ The selection process:
During their research process, Sasicha Poungthong
evaluated Cloudbeds's product differentiators, customer support, and holistic value as a strategic partner and ultimately decided that Cloudbeds was the best fit solution:
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General Manager Sasicha Poungthong said, about their decision: "Cloudbeds is a user-friendly system for local hotels – easy to use and easy to troubleshoot."
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The results:
Top Three Results of Cloudbeds Implementation at Cape Shark Villas
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Improved Efficiency and Organization: Cloudbeds' system provided Cape Shark Villas with a centralized platform to manage bookings, track villa availability, and monitor maintenance issues. This streamlined their operations, especially given their high occupancy rates and the need to efficiently manage 55 villas. The user-friendly calendar dashboard ensures the team stays organized and on top of reservations.
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Enhanced Guest Experience Through Data-Driven Insights: Cloudbeds' unified data platform enabled Cape Shark Villas to track guest preferences and history, including past villa stays, purchase history, and even food allergies. This allowed them to personalize guest experiences, anticipate needs, and deliver a higher level of service.
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Maximized Revenue and Occupancy with Streamlined Distribution: By using Cloudbeds' channel manager, Cape Shark Villas effectively manages its presence across various Online Travel Agents (OTAs). This system synchronizes rates and availability across all channels, preventing overbookings and maximizing both occupancy and revenue.
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