Case Study

Tella Thera: Rewriting Remote Luxury Through Sustainability, Soul & Cloudbeds

Ricky Schoeman

Cloudbeds · 12月 08, 2025

Tella Thera is a 21-suite, five-star sanctuary carved into the remote mountains of western Crete — a deeply human, sustainability-led luxury retreat built from scratch by two founders rebelling against conventional hospitality.

Why it matters: Cloudbeds allowed Tella Thera to operate a high-touch, high-complexity luxury property with remarkable ease, freeing the team to spend more time with guests while powering a seamless, scalable operation behind the scenes.

With Cloudbeds as their unified operational backbone, Tella Thera reduced systems, accelerated training, automated daily workflows, and built a guest experience rooted in connection — not administration.

Top 3 Core Objectives: As first-time hoteliers building a five-star retreat in a remote region, Tella Thera needed a simple yet powerful system that minimized operational friction, empowered local staff, and supported a modern distribution strategy.

Fully operational luxury property: Launching a 21-suite hotel in rural Crete required an all-in-one PMS capable of replacing multiple tools and establishing reliable processes from day one.
Intuitive technology: Many staff members were new to hospitality technology; fast onboarding and an easy UI were essential to maintaining service quality.
Minimize admin: Their philosophy is deeply human and place-based; the founders needed back-office operations that “disappear” into the background.

"Cloudbeds gave us time back — real time we now invest in our guests. It helped us turn a complex opening into a seamless operation without ever compromising the deeply human hospitality we set out to create."

Loukas Tourkomanis

Co-Founder

👍 Co-Founder Loukas Tourkomanis said that Cloudbeds freed the team to deliver hospitality the way it should feel — human.:

"Cloudbeds gave us time back — real time we now invest in our guests. It helped us turn a complex opening into a seamless operation without ever compromising the deeply human hospitality we set out to create."

⚖️ The selection process: During their research process, Loukas Tourkomanis evaluated Cloudbeds's product differentiators, customer support, and holistic value as a strategic partner and ultimately decided that Cloudbeds was the best fit solution:

Co-Founder Loukas Tourkomanis said, about their decision: "Minimize your systems. Maximize your time with guests. Cloudbeds covers almost everything in one platform — and that’s the biggest value of all."

📈 The results: Cloudbeds enabled Tella Thera to launch, operate, and scale a complex five-star boutique property with speed, simplicity, and confidence — all while protecting the founders’ vision of intentional, guest-first hospitality.