Case Study

Mews powers The Neighborhood Hotel to a fully digital guest journey

Sara Arzan

Mews · 12月 13, 2023

The Neighborhood Hotel operates apartment-style hotels that combine a modern guest experience with an authentic local experience in vibrant areas. Their properties are completely contactless, with no full-time staff on-site, therefore smart, automated technology is essential. The brand’s first hotel opened in March 2020, with 153 hotel apartments in total.

Why it matters: More revenue through direct bookings

Completely staffless online check-in

Top 3 Core Objectives: The Neighborhood Hotel wanted to prioritize direct bookings, as it allows them to generate more revenue through upsells and cuts down on lost commission. The US Aparthotel brand operates without any full-time staff onsite, so all guests need to be able to check in and access their room by themselves.

Prioritize Direct Bookings: Mews Booking Engine is a high-converting reservation portal that makes it fast and easy for guests to make a booking. It’s simple for the hotel’s team to add images and extras, including upsell options like pet fees, karaoke and conference room bookings.
Completely staffless online check-in: The Neighborhood Hotel operates without any full-time staff onsite, so all guests need to be able to check in and access their room by themselves.

"With Mews, our entire operations are more connected from booking to check in, plus we have added new revenue streams by selling experiences at check-out."

Jonathan Gordon

Founder & CEO

👍 Founder & CEO Jonathan Gordon said that With Mews, our entire operations are more connected from booking to check in, plus we have added new revenue streams by selling experiences at check-out.:

"With Mews, our entire operations are more connected from booking to check in, plus we have added new revenue streams by selling experiences at check-out."

⚖️ The selection process: During their research process, Jonathan Gordon evaluated Mews's product differentiators, customer support, and holistic value as a strategic partner and ultimately decided that Mews was the best fit solution:

Founder & CEO Jonathan Gordon said, about their decision: "We tested a variety of different software options and sought referrals to decide who would be the best fit for our current operations and future growth strategy. It was important that we could easily switch between our properties from within the same system, onboard new locations and connect to multiple channels. Mews was the clear winner as it allowed us to do that along with having the functionality to fit our unique business model."

📈 The results: “With Mews, our entire operations are more connected from booking to check in, plus we have added new revenue streams by selling experiences at check-out.” Jonathan Gordon CEO, The Neighborhood Hotel

>70% of bookings are direct and $175 higher average value for booking engine bookings (compared to OTAs)
$80 average upsell value in booking engine at the Lincoln Park location
100% of all check-ins are completed online 100% of all card payments are automated through Mews Payments