Top 3 Core Objectives:
Villa Cortine sought to optimise revenue, boost direct bookings, and gain full control over performance data. By addressing fluctuating occupancy, high commission costs, and scattered information, the villa aimed to create a more efficient, profitable, and guest-focused operation.
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Increasing RevPAR:
Villa Cortine wanted to implement strategies that optimise rates and room utilisation, ensuring maximum revenue without compromising the guest experience.
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Increasing direct sales:
The property aimed to reduce reliance on third-party platforms, addressing high commission costs and limited guest data, by encouraging more bookings through direct channels and enhancing control over the reservation journey.
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Monitoring data internally:
To overcome scattered information and slow decision-making, Villa Cortine needed a centralised system to track performance in real time, identify trends quickly, and make data-driven adjustments efficiently.