Case Study

Finally: easy guest communication

Mara

Smart Host GmbH · 12月 14, 2023

It is clear that guest care is not just a one-man job. But people often don't realize how many people communicate with the guest at the end of the process, from the inquiry to the stay to the repeat booking.

Why it matters: Confusion, duplicate communication and misinformation are inevitable here - unless very good process structures have been developed.

Smart Host offers automated guest communication that is clear and easy to use for everyone involved from the team with just a few clicks. This all-in-one solution gives us control over when and what we communicate to our guests without having to put much effort in it.

Top 3 Core Objectives: Kathlyn Voss reveals: "We were looking for a tool with which we could expand and professionalize our CRM.

Targeted newsletter marketing: No more ill-conceived mass mailings!
Clear customer communication: Transparency for all hotel employees in all written communication channels with the guest

"The cooperation with the SmartHost team is great, they are always available quickly and take care of any challenges conscientiously. Unfortunately, this is not self-evident. In addition, the interface between SmartHost and Mews is the best and most in-depth interface we know. It doesn't get any better than this!"

Kathlyn Voss

GEschäftsführerin

👍 GEschäftsführerin Kathlyn Voss said that about the collaboration with Smart Host:

"The cooperation with the SmartHost team is great, they are always available quickly and take care of any challenges conscientiously. Unfortunately, this is not self-evident. In addition, the interface between SmartHost and Mews is the best and most in-depth interface we know. It doesn't get any better than this!"

⚖️ The selection process: During their research process, Kathlyn Voss evaluated Smart Host GmbH's product differentiators, customer support, and holistic value as a strategic partner and ultimately decided that Smart Host GmbH was the best fit solution:

GEschäftsführerin Kathlyn Voss said, about their decision: "If there are any further requests, they are taken on board, checked and in some cases even implemented."

📈 The results: All in one! Thanks to the interface between the in-house PMS and Smart Host, as well as the many features of Smart Host, guest communication is now finally simple, automated and profitable.

Smart Host offers segmentation options for each customer segment and provides heat protection so as not to annoy hotel guests, but to know their interests, respond to them and thus make them want to (re)visit!
The offer tool, the comparison with the previous year and the ease of use of the Campaign Manager convinced us to switch from MailChimp to Smart Host." Thanks to the real-time dashboard, the chocolate hotel now always has all the figures at a glance!