Historic Boston B&B evokes the past – and welcomes the future of bookings with eviivo Suite™

OPERATIONS

The College Club of Boston has streamlined its booking processes, inventory management, and OTA distribution by using eviivo Suite.

Why it matters: eviivo’s all-in-one booking and property management system is designed to help property owners and managers of independent hotels, inns and B&Bs improve operational efficiency, enhance guest experiences, and manage bookings across channels, even with limited staff.

General Manager Cara has used eviivo Suite to increase reservations during Boston’s high season by advertising on leading OTAs with minimal manual effort. She also uses the platform to streamline guest communications, boost revenue, and promote the College Club of Boston's historic charm and white-glove service online.

Top 3 Core Objectives: Prior to using eviivo, the time-consuming manual management of all bookings led to many operational inefficiencies, while the B&B’s relative absence from leading OTAs limited opportunities to generate new business.

Revenue Management & Automation: Cara needed to drive more reservations during the high season in downtown Boston. She was eager to find a system that automatically adjusted room rates based on demand levels.
Management of OTA Channels: The team wanted to list on leading OTAs while keeping associated manual workloads to a minimum.
Guest Communications: Cara wanted to maintain consistent levels of communication with guests as bookings grew, while streamlining the management of booking confirmations, pre-arrival details, and post-stay follow-ups.

Innovators Mentioned

College Club of Boston

eviivo

Cara Spalla

General Manager

College Club of Boston

"Since implementing eviivo Suite, the College Club of Boston has been able to seamlessly manage our reservations across multiple channels, while maintaining the charm and personalized service that our historic property is known for. The automated booking management and real-time synchronization with OTAs have significantly reduced manual work, allowing us to focus on delivering exceptional guest experiences. eviivo Suite has truly streamlined our operations, helping us optimize revenue while preserving the unique character of our club."

Cara Spalla

General Manager

👍 General Manager Cara Spalla said that eviivo Suite helps her balance operational efficiency with providing a boutique guest experience:

"Since implementing eviivo Suite, the College Club of Boston has been able to seamlessly manage our reservations across multiple channels, while maintaining the charm and personalized service that our historic property is known for. The automated booking management and real-time synchronization with OTAs have significantly reduced manual work, allowing us to focus on delivering exceptional guest experiences. eviivo Suite has truly streamlined our operations, helping us optimize revenue while preserving the unique character of our club."

⚖️ The selection process: During their research process, Cara Spalla evaluated eviivo's product differentiators, customer support, and holistic value as a strategic partner and ultimately decided that eviivo was the best fit solution:

General Manager Cara Spalla said, about their decision: "We chose eviivo Suite because it offers a perfect balance between modern technology and personalized service, allowing us to manage our historic property with ease. Unlike other solutions, eviivo provides the scalability and flexibility we need to efficiently handle bookings across multiple platforms while still preserving the unique charm and white-glove service that make the College Club of Boston so special."

📈 The results: eviivo Suite provides Cara’s team with a powerful platform for managing bookings, guests, and channels with more ease, control, and visibility.

The in-built Channel Manager has allowed Cara to set up automated connections to leading OTAs and effortlessly expand the B&B’s online reach. The depth of eviivo’s industry-leading OTA integrations saves her team countless hours they would otherwise have to spend updating individual extranets.
Cara automates key communications to guests, including post-stay emails to request reviews. This saves precious time while ensuring the B&B’s white-glove guest experience extends to timely, relevant and thoughtful digital communications.
eviivo Suite’s intuitive rate management tools have made it easy for the team to implement pricing strategies and optimize revenue as bookings have increased. For day-to-day changes, the team can tactically adjust rates – by $ or % – for selected rooms or in bulk for a chosen period in just a few clicks.