10 beste Brandnamic alternatieven 2026
Hotel CRM & E-mailmarketing
84 
HT Score
Utilise guest data effectively
We know that one of your biggest challenges is the right handling of guest data. Only with the right data is it possible to organise guest communication along the guest journey to suit your target group, and thus increase your ROI (return on investment). With the Brandnamic Hospitality Apps, you can elaborate, segment and manage guest data – and make it usable. For efficient, data-based marketing. And delighted guests.
The benefits at a glance:
+ Cost-efficient marketing campaigns, thanks to an overview of all key performance indicators
+ Optimum budget allocation to advertising channels thanks to performance measurement
+ Target group-specific marketing thanks to guest data
+ Targeted and personalised email marketing
+ Central management of your guest data
+ Data protection-compliant advertising
The comprehensive solution with added value: If you integrate other Brandnamic tools into the Brandnamic Hospitality Apps, they will release their full potential.
+ Korrespondenzmanager for professional hotel emails and sales-promoting guest correspondence
+ Campaign Manager for an overview of all campaigns; it provides information on ROAS and ROI for successful, budget-optimised planning
+ Voucher App for immediate sales with vouchers and increased occupancy with promo codes
+ Sales App with targeted, automated campaigns for attractive booking incentives
+ Carlito, the digital concierge, for efficient guest service, cross-selling and innovative guest experience
+ Newsletter App for sending emails that increase bookings and guest loyalty
+ Cluster App and Payment App for processing, segmenting and managing guest data – for efficient, data-based marketing at all stages of the guest journey.
Recommended by 33 hoteliers
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All Hotel CRM & Email Marketing Products10 Alternatives & Competitors to Brandnamic
#1
Cendyn
Hotel CRM & E-mailmarketing
0
HT Score
Cendyn CRM unifies guest data from every touchpoint into a single, accurate profile, giving hotels a complete view of each guest. With built-in automation, segmentation, and 200+ hospitality-focused integrations, it empowers hotels to streamline communications and personalize the guest journey at every stage, fostering long-term loyalty and maximizing direct revenue. Real-time analytics and AI-powered insights make it easy to understand guest behavior, optimize campaigns, and strengthen guest relationships at scale.
Reviewers say compared to Brandnamic, Cendyn is
- Better for: Boutique Hotels, Branded Hotels, Casinos, Luxury Hotels, Other, Vacation Rentals & Villas
- More press mentions
- Worse at support
- Slower to reach ROI
- Harder to use
- Less highly recommended
- Less features
- Worse for: Bed & Breakfast & Inns, City Center Hotels, Airport/Conference Hotels, Extended Stay & Serviced Apartments, Hostels, Limited Service & Budget Hotels, Resorts, RV Parks & Campgrounds
RECENT HOTELIER RECOMMENDATIONS
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#2
Bookboost
Hotel CRM & E-mailmarketing
98
HT Score
With Bookboost, say goodbye to long hours creating marketing campaigns or guest journeys.
Designed specifically for hospitality, Bookboost's CRM helps hospitality brands manage guest communication and deliver more effective marketing campaigns.
The platform consolidates data from different sources, allowing hoteliers to extract insights and use them to create a more personalised guest experience, driving customer lifetime value (CLTV) and loyalty.
Create personalised guest journeys for your hotel; segment your guests in the way you want them; send SMS, WhatsApp and Email for 9x times more conversions, and more.
Reviewers say compared to Brandnamic, Bookboost is
- Better for: Boutique Hotels, Branded Hotels, Casinos, Limited Service & Budget Hotels, Luxury Hotels, Other
- More press mentions
- Worse at support
- Slower to reach ROI
- Harder to use
- Less highly recommended
- Less features
- Worse for: Bed & Breakfast & Inns, City Center Hotels, Airport/Conference Hotels, Extended Stay & Serviced Apartments, Hostels, Resorts, Vacation Rentals & Villas
RECENT HOTELIER RECOMMENDATIONS
#3
Sojern
Hotel CRM & E-mailmarketing
0
HT Score
Guest Marketing Suite allows you to easily and efficiently engage your guests pre-stay, mid-stay, and post-stay through email, SMS, and chat capabilities. Create genuine guest relationships through consistent and relevant communications to help you drive direct bookings, increase ancillary revenue, and build long-term loyalty.
Reviewers say compared to Brandnamic, Sojern is
- More highly recommended
- Better for: Bed & Breakfast & Inns, Boutique Hotels, Branded Hotels, Casinos, City Center Hotels, Airport/Conference Hotels, Hostels, Limited Service & Budget Hotels, Luxury Hotels, Other, Resorts, Vacation Rentals & Villas
- More press mentions
- Worse at support
- Slower to reach ROI
- Harder to use
- Less features
- Worse for: Motels
RECENT HOTELIER RECOMMENDATIONS
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#4
Profitroom
Hotel CRM & E-mailmarketing
97
HT Score
We hebben een marketingautomatiseringssysteem gebouwd met unieke CRM-functionaliteiten dat u toegang geeft tot krachtige gegevensgestuurde inzichten om de omzet te vergroten, de betrokkenheid van gasten te vergroten, langdurige relaties te onderhouden en uw directe boekingsstrategie te ondersteunen. Met deze gebruiksvriendelijke tool onderhoud je moeiteloos contact met gasten door relevante aanbiedingen en content te segmenteren en te automatiseren.
Reviewers say compared to Brandnamic, Profitroom is
- Better for: Boutique Hotels, Branded Hotels, Limited Service & Budget Hotels, Luxury Hotels, Other
- More press mentions
- Worse at support
- Slower to reach ROI
- Harder to use
- Less highly recommended
- Less features
- Worse for: Bed & Breakfast & Inns, Casinos, City Center Hotels, Airport/Conference Hotels, Extended Stay & Serviced Apartments, Hostels, Motels, Resorts, RV Parks & Campgrounds, Vacation Rentals & Villas
RECENT HOTELIER RECOMMENDATIONS
#5
TrustYou
Hotel CRM & E-mailmarketing
91
HT Score
TrustYou CDP is the AI-powered guest data platform built for hospitality. It unifies profiles across systems to create a single source of truth, enabling smart segmentation, personalized communication, and automated marketing journeys. Hotels use it to boost guest retention, increase direct bookings, and reduce reliance on third-party platforms—securely and at scale.
Reviewers say compared to Brandnamic, TrustYou is
- More highly recommended
- Better for: Bed & Breakfast & Inns, Boutique Hotels, Branded Hotels, Casinos, Airport/Conference Hotels, Hostels, Limited Service & Budget Hotels, Luxury Hotels, Other, Vacation Rentals & Villas
- More press mentions
- Worse at support
- Slower to reach ROI
- Harder to use
- Less features
- Worse for: City Center Hotels, Extended Stay & Serviced Apartments, Resorts, RV Parks & Campgrounds
RECENT HOTELIER RECOMMENDATIONS
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Assistant Front Office Manager in Ho Chi Minh City (Vietnam)
#6
Thynk
Hotel CRM & E-mailmarketing
80
HT Score
Thynk’s Hospitality Commercial Platform, powered by Salesforce, empowers hoteliers to boost direct sales and increase operational capability while enhancing the customer experience at scale. By seamlessly integrating customer data from different systems and properties, Thynk provides strategic, actionable insights and drives personalization at every step of the customer journey, ensuring consistency and efficiency across all touch points.
With its customizable features, multi-property management, multi-currency support, and multi-PMS integration ability, Thynk allows you to automate workflows and manage everything easily from a user-friendly platform.
Reviewers say compared to Brandnamic, Thynk is
- Better for: Boutique Hotels, Casinos, Limited Service & Budget Hotels, Vacation Rentals & Villas
- More press mentions
- Worse at support
- Slower to reach ROI
- Harder to use
- Less highly recommended
- Less features
- Worse for: Bed & Breakfast & Inns, Branded Hotels, City Center Hotels, Airport/Conference Hotels, Extended Stay & Serviced Apartments, Hostels, Luxury Hotels, Motels, Other, Resorts
RECENT HOTELIER RECOMMENDATIONS
#7
Smart Host GmbH
Hotel CRM & E-mailmarketing
99
HT Score
Mit der Smart Host CRM Software machen Sie Ihre Gastdaten zu Gold! Gemeinsam sorgen wir dafür, dass aus Ihren Erstbesuchern loyale und umsatzstarke Stammgäste werden. Smart Host is een Lösung voor professionele Gästemanagement en personalisierte Kommunikation. Bleiben Sie nicht auf den wertvollen Gästedaten sitzen, die Sie bereits in Ihrem PMS haben. Nutzen Sie Ihre Daten, um die Qualität Ihrer Kommunikation zu verbessern und Ihren Gästen ein einmaliges Urlaubserlebnis zu bieten. Mit unseren Smart Host Produkt ist genau dies möglich. Wir bieten Ihnen zwei Module die gemeinsam of einzeln genutzt werden können. Smart Host CRM is een Ihr Tool voor geoptimaliseerde Gäste- en Kampagnenmanagement en Smart Host CONNECT is een unsere Lösung voor automatisiertes Angebotsmanagement voor individuele, professionele Angebotserstellungen in elke minuut.
Reviewers say compared to Brandnamic, Smart Host GmbH is
- Better for: Boutique Hotels, Branded Hotels, Limited Service & Budget Hotels, Luxury Hotels
- More press mentions
- Worse at support
- Slower to reach ROI
- Harder to use
- Less highly recommended
- Less features
- Worse for: Bed & Breakfast & Inns, Casinos, City Center Hotels, Airport/Conference Hotels, Extended Stay & Serviced Apartments, Hostels, Motels, Other, Resorts, RV Parks & Campgrounds, Vacation Rentals & Villas
RECENT HOTELIER RECOMMENDATIONS
#8
dailypoint™
Hotel CRM & E-mailmarketing
100
HT Score
dailypoint™ is de toonaangevende Data Management- en CRM-oplossing voor individuele hotels en hotelgroepen. dailypoint™ verzamelt gegevens uit alle relevante bronnen zoals PMS, POS, website, nieuwsbrief of wifi en creëert een centraal en geconsolideerd gastprofiel - dat het hart van uw bedrijf vormt! Geïntegreerde schoonmaakprocessen en speciale kunstmatige intelligentie (AI) worden gebruikt om extra uitgebreide gastkennis te genereren. dailypoint™ bestaat uit 16 modules en wordt aangevuld door de dailypoint™ Marketplace met bijna 200 oplossingspartners. Hierdoor kan dailypoint™ niet alleen worden ingezet voor meetbare marketing (CRM) en optimale directe verkoop, maar bestrijkt het ook de gehele customer journey en ondersteunt zo alle afdelingen van een hotel. dailypoint™ is de #realCRM om gastgegevens te beheren in één centraal profiel. Inbegrepen apps: - Data Laundry - Profile Engine - Booking Manager - Campaign Manager (CRM) - Website Connect - Privacy Dashboard (GDPR-verwerking) - Vouchersysteem - Loyaliteitsprogramma - Online Reputation Management (ORM) - Smart WiFi - Evenementenkalender - Gastinformatie Systeem - Business Intelligence (rapporten) - Basisverkoop - Slimme lijsten - API
Reviewers say compared to Brandnamic, dailypoint™ is
- Better for: Branded Hotels, Limited Service & Budget Hotels
- More press mentions
- Worse at support
- Slower to reach ROI
- Harder to use
- Less highly recommended
- Less features
- Worse for: Bed & Breakfast & Inns, Boutique Hotels, Casinos, City Center Hotels, Airport/Conference Hotels, Extended Stay & Serviced Apartments, Hostels, Luxury Hotels, Motels, Other, Resorts, RV Parks & Campgrounds, Vacation Rentals & Villas
RECENT HOTELIER RECOMMENDATIONS
#9
Amadeus
Hotel CRM & E-mailmarketing
0
HT Score
De concurrentie om hotelgasten is heviger dan ooit. Als u begrijpt wie uw gasten en prospects zijn en uw communicatie met hen personaliseert, verbetert u uw vermogen om loyaliteit op te bouwen en terugkerende klanten te stimuleren aanzienlijk, en uw concurrenten voor te blijven. Amadeus' Guest Management Solutions (GMS) is meer dan alleen een tool voor klantrelatiebeheer (CRM), het biedt een uitgebreide reeks marketingautomatiseringstools om uw hotelgasten te betrekken en meer inkomsten te genereren. Bereik gasten met de juiste boodschap op het juiste moment, zelfs als hun gedrag verandert, en pas uw bereik naadloos aan voor, tijdens en na hun verblijf. Maximaliseer de waarde van uw gastgegevens om continu inkomsten en betrokkenheid voor uw hotel te stimuleren.
Reviewers say compared to Brandnamic, Amadeus is
- Better for: Boutique Hotels, Hostels
- More press mentions
- Worse at support
- Slower to reach ROI
- Harder to use
- Less highly recommended
- Less features
- Worse for: Bed & Breakfast & Inns, Branded Hotels, Casinos, City Center Hotels, Airport/Conference Hotels, Extended Stay & Serviced Apartments, Limited Service & Budget Hotels, Luxury Hotels, Other, Resorts, Vacation Rentals & Villas
RECENT HOTELIER RECOMMENDATIONS
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#10
Reguest
Hotel CRM & E-mailmarketing
83
HT Score
Re:Guest is the most advanced hotel CRM on the market, with an intelligent communication system for sales and marketing at every stage of the guest journey. The CRM is based on Re:Guest Intelligence, the artificial intelligence tailored for the hotel industry, available 24/7 in all areas – for text creation, translation and answering guests’ questions automatically. It also allows you to collect, store and use guest data for personalized offers, upselling actions and effective communication, including tailored newsletters sent at the right time and through the right channel, from e-mail to WhatsApp.
Reviewers say compared to Brandnamic, Reguest is
- More highly recommended
- Better for: Boutique Hotels, Branded Hotels, Casinos, City Center Hotels, Airport/Conference Hotels, Hostels, Limited Service & Budget Hotels, Luxury Hotels, Resorts, Vacation Rentals & Villas
- Worse at support
- Slower to reach ROI
- Harder to use
- Less features
- Worse for: Bed & Breakfast & Inns, Extended Stay & Serviced Apartments, Other
- Fewer press mentions
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