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Hotel Speaker
4.7 (184 REVIEWS)
HT Score
90 out of 100
Hotel Tech Score is a composite ranking comprising of key signals such as: user satisfaction, review quantity, review recency, and vendor submitted information to help buyers better understand their products.
Learn how HotelTechReport uses millions of proprietary datapoints to rank the best hotel software in the world
Learn how HotelTechReport uses millions of proprietary datapoints to rank the best hotel software in the world
Mariona, Joaquin, Joaquin + 3 more experts recommend Hotel Speaker
Read Recommendations
Hotel Speaker
Ranked 4 (out of 62) in Reputation Management
Review responses drafted by your ultra-personalised AI, refined by a team of native human editors, plus reputation analytics you can act on.
95% recommended by 175 hotels
Melia, Barcelo, Accor & 172 others
Bell - AI powered product analyst
I analyzed all of Hotel Speaker’s product reviews, expert recommendations, features, capabilities, pricing, integrations and more to produce the below summary.
Hoteliers say
HotelSpeaker is valued for rapidly drafting personalized review responses at scale, helping hotels save staff time, maintain a consistent brand voice, and improve guest satisfaction and online reputation. Reviewers also say it strengthens multilingual response handling and review tracking, though some want better integrations, richer reporting, and fewer AI-sounding or editor-dependent replies.
Melia, Barcelo, Accor & 172 others
Read their reviewsWhat Types of Hotels Hotel Speaker is Popular For
Size
3 | X-Small (1-9 room)
15 | Small (10-49 room)
27 | Mid-Sized (50-99 room)
121 | Large (100-499 room)
17 | X-Large (500+ room)
Country
37 | Spain
33 | Belgium
27 | Germany
21 | Netherlands
10 | France
5 | United Kingdom
4 | Morocco
4 | Greece
3 | Cyprus
2 | Portugal
2 | Switzerland
2 | Bulgaria
2 | Italy
2 | China
2 | Luxembourg
2 | South Africa
1 | Albania
1 | Australia
1 | Norway
1 | Sweden
1 | Mexico
1 | Austria
1 | Maldives
1 | Israel
1 | United States
1 | Poland
1 | Andorra
Type
87 | Branded Hotels
75 | City Center Hotels
68 | Airport/Conference Hotels
57 | Boutique Hotels
37 | Resorts
36 | Luxury Hotels
35 | Limited Service & Budget Hotels
32 | Bed & Breakfast & Inns
8 | Hostels
5 | Extended Stay & Serviced Apartments
4 | Vacation Rentals & Villas
1 | Motels
1 | RV Parks & Campgrounds
Region
156 | Europe
6 | Africa
3 | Asia Pacific
2 | North America
1 | Oceania
1 | Middle East
Category
184 | Reputation Management
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What is Hotel Speaker?
Founded in 2017 | Headquarters in Paris (France) | 14 employees
Hotel Speaker is a hotel reputation management and guest review response platform. It uses AI to draft personalized replies to reviews across Google, Booking.com, TripAdvisor, Expedia and other channels, while a human editor refines each response in the guest’s language. It also includes analytics for tracking guest sentiment, custom KPIs, and benchmarking properties against competitors or other hotels in a group, helping hotels save staff time, improve communication, and turn review insights into better operations.
Powered by AI
This description was generated by AI which analyzed the following sources to summarize a description of Hotel Speaker products, features and capabilities. Leveraging user generated verified data sources allows us to generate a more helpful and realistic description for hoteliers free of sales promotion and hyperbole.
Sources
Verified hotelier reviews
We analyze all verified product reviews as a way to understand and summarize what real users/hoteliers are saying about the product to provide a more accurate and relevant description for buyers than only what vendors provide.
Hotel Speaker Reviews Analyzed: 14
Read reviewsVerified expert recommendations
We analyze recommendations from industry experts who we ask to describe the most valuable features and capabilities of the product as well as key differentiators and what types of hotels the product works best for to extract unique insights and perspective for buyers.
Hotel Speaker Expert Recommendations Analyzed: 0
Read expert recommendationsDescription provided by Hotel Speaker
While its important to incorporate analysis from verified user reviews and industry experts to create more balanced content, the way a vendor describes their overall company and vision can also shed light on their unique perspective or way of doing business which is why the AI ingests this information as well to add more context to paint a picture of what the company says vs what users and industry experts say.
Hotel Speaker's Provided Description:
"HotelSpeaker responds to every guest review on every platform, including Google, Booking.com, TripAdvisor and Expedia, with an AI persona trained on your hotel's voice writing the first draft and a native-language human editor refining it before it goes live in the guest's language. Our Analytics and Online Reputation suite then shows what guests are actually saying, lets you set and track your own KPIs, and benchmarks each property against the other hotels in your group and your direct competitors, with every insight linked back to the reviews behind it. Founded in 2017, Hotelspeaker currently serves 2,000+ hotels, from independent properties to multi-property groups; on average they report 24% more online bookings and 2.5 times more efficient teams, and 96% of hotels that join us stay. Find your hotel and see how your reputation looks today: https://app.hotelspeaker.com/getting-started/ Or book a demo with our team: https://calendly.com/hotelspeaker/30m"
FAQs
Capabilities
Do more, and better.
Do more, and better.
Our service reduces review response time by 2.5 times while elevating the quality of replies.
A new, intuitive platform connected to all sources.
A new, intuitive platform connected to all sources.
Our platform seamlessly integrates with all your review sources and, once validated, ensures publication across all platforms.
We adapt to you. Fast.
We adapt to you. Fast.
We craft a fully personalised AI Persona of your hotel and continuously improve our responses to sound just like you want, but better, faster and more professional.
Every response matters. So does increasing revenue.
Every response matters. So does increasing revenue.
Our fully personalised responses will boost your future reservations by double digits (proven and confirmed by existing clients).
Know what's going well, and what could improve.
Know what's going well, and what could improve.
Exceptional feedback, all in one single place. Quickly identify strengths and areas to improve. Save time by focusing on what matters most to guests. Make data-driven decisions to enhance the guest's experience.
Automated review collection, response writing, and automated publication.
Automated review collection, response writing, and automated publication.
Our innovation combines the best of both worlds: the efficiency of AI with the warmth and accuracy of human service. We respond to every guest on every platform, using a personalised AI assistant trained to reflect each hotel’s tone of voice, values, and USPs, and supported by native-speaking human editors.
Features
Surveys & Feedback
4/5 features
Review Generation
4/5 features
Follow-up & Resolution
4/5 features
Reporting, Analytics & Insights
4/5 features
Channels
4/5 features
Admin & Settings
4/5 features
Hotel Speaker Reviews Summary
Ease of Use
4.8/5
Customer Support
4.8/5
ROI
4.7/5
Implementation
4.8/5
Recommended by
Achievements
This vendor's trending score is rising, Hotel Speaker is the #6 most trending product in the Reputation Management category (out of 62) and the #212 most trending product overall in the global hotel tech ecosystem. HTR assesses vendor's real time activity in the market to give buyers a sense of whether a product is gaining momentum
Learn moreHotel Speaker’s customer support processes haven’t yet been verified by Hotel Tech Report.
Learn more about this achievement in the official press releaseThis vendor has earned the Certificate of Excellence which is awarded to vendors who exemplify transparent cultures and come highly recommended by their clients. For more information, please see the help center.
Learn about the criteria required to achieve HotelTechReport's Certificate of Excellence
Hotel Tech Score is a composite ranking comprising of key signals such as: user satisfaction, review quantity, review recency, and vendor submitted information to help buyers better understand their products.
Learn how HotelTechReport uses millions of proprietary datapoints to rank the best hotel software in the worldRecommended for
Hotel Speaker Pricing
Average
This product is priced in line with the average product in the category which is usually an indicator that it is a standard product with standard functionality designed for typical operations and use cases and properties.
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References
"Thanks to Hotel Speaker we offer an excellent service to our hotel guests whilst saving lots of time for our own staff."
David Martínez Urgell
Digital Marketing & e-Commerce Manager @
Hotel Derby
"Are you also, like me, suffering from a mild “writer’s block”? Or linguistically limited? Or just not having enough resources? Hotel Speaker has an AI solution: the website suggests several answers which you can alter or just copy. Easy peasy, really: In a matter of minutes you have replied to several reviews and all of them with different phrasings and in different languages. Isn’t that great?"
Eva Scheerlinck
General Manager @
Ibis Antwerpen Centrum
"Steven, General Manager Center Parcs Les Bois Francs We remain in full control while time is freed up to dedicate to our customers and the issues they raised in the reviews. Hence we see Hotel Speaker as an investment with an immediate RoI."
Steven H
General Manager @
Center Parcs Les Bois-Francs
Featured Customers
Hotelier Rating
Looking for specific info?
9
Professional, detailed replies — but wording and accuracy need work
Guest Service Manager from 200 to 499 room Branded Hotel in Dusseldorf (Germany)
Verified
6 days ago
The answers are good and professional. Detailed responses about the hotel are provided. Audrey is a big help to me when some replies aren't posted or there are problems.
Germany
Germany
Guest Service Manager
Large Hotel
9
All reviews in one place, easy to manage
Director of Rooms from 500+ room Branded Hotel in Hong Kong (China)
Verified
13 days ago
As it gathers all reviews from different platforms into one centralized place which is so much easier for us to manage.
China
China
Director of Rooms
X-Large Hotel
8
Comfortable for quick review replies — but AI answers need rewriting
Quality and Guest Experience Manager from 500+ room Boutique in Obzor (Bulgaria)
Verified
14 days ago
It is comfortable to use, because it shows the list of unanswered reviews and quickly could be answered to polite and not detailed ones.
Bulgaria
Bulgaria
Quality and Guest Experience Manager
X-Large Hotel
10
Global reputation insights — could be more personalized
Deputy Director from 200 to 499 room Limited Service & Budget Hotel in Schiltigheim (France)
Verified
14 days ago
Following the review every day and have the possibility to collect the information globally. The reputation of the platform is important for us to have a real good point of view.
France
France
Deputy Director
Large Hotel
9
Fast, versatile review responses — but false complaints still slip through
Manager from 75-99 room City Center Hotel in Andorra la Vella (Andorra)
Verified
14 days ago
Speed, versatility, and differentiation in managing responses to customer comments, both at the personal editing level and in the editors issues.
Andorra
Andorra
Manager
Mid-Sized Hotel
8
User-friendly multilingual replies, but the tone can miss the mark
Aura Host from 200 to 499 room Luxury Hotel in Sitges (Spain)
Verified
20 days ago
The interface is exceptionally user-friendly, and its responses are consistently tailored to reflect the guest’s opinions and feedback accurately. The platform’s multilingual capabilities, combined with its fast response times, enable us to effectively monitor and respond to all reviews received through OTAs, ensuring consistent and timely...
Spain
Spain
Aura Host
Large Hotel
10
Streamlines processes and saves time — but response consolidation is slow
Guest Experience Manager from 200 to 499 room Branded Hotel in Barcelona (Spain)
Verified
20 days ago
It is a very useful tool that streamlines processes, increases efficiency, reduces manual work, and saves valuable time for everyone.
Spain
Spain
Guest Experience Manager
Large Hotel
10
Centralized review management that keeps responses timely — reporting could be more flexible
Insight Manager from 500+ room Boutique in Bavaro (Caribbean)
Verified
21 days ago
HotelSpeaker has become an essential tool for our Online Reputation Management across Meliá Hotels in America. It allows us to centralize guest reviews from our hotels, organize the response workflow efficiently, and maintain a consistent, timely and brand-aligned communication with our guests.
The platform is intuitive, practical and espe...
Caribbean
Caribbean
Insight Manager
X-Large Hotel
10
Easy review responses that cover all my needs
Hotel GM from 200 to 499 room Branded Hotel in Warsaw (Poland)
Verified
21 days ago
The most is how easy is everything and quick to respond the reviews or option to provide the proper one.
Poland
Poland
Hotel GM
Large Hotel
9
Easy review responses with helpful AI support — sarcasm still slips through
General Manager from 200 to 499 room Boutique in Schiedam (Netherlands)
Verified
21 days ago
Hotelspeaker makes handling and responding to reviews very easy, clear and the combination between the AI suggestions and the human support if needed is a perfect combination for us.
Netherlands
Netherlands
General Manager
Large Hotel
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Expert Q&A and Partner Recommendations
Submit Recommendation
Question:
What does this product or service do well?
Answer:
HotelSpeaker helps hotels centralize, monitor and improve their online reputation in an intuitive and efficient way. It simplifies review management across platforms, provides clear insights, and helps teams respond faster and more consistently, saving time while improving guest trust and satisfaction.
Showing all answers to: "What does this product or service do well?"
HotelSpeaker helps hotels centralize, monitor and improve their online reputation in an intuitive and efficient way. It simplifies review management across platforms, provides clear insights, and helps teams respond faster and more consistently, saving time while improving guest trust and satisfaction.
HotelSpeaker automates the collection, drafting and publishing of guest-review responses across ALL platforms, saving your team time while ensuring consistent, high-quality communication.
It blends AI-powered drafting with human editors and adapts each response to reflect your hotel’s unique tone, character and brand voice, in all languages.
For your guests, that translates into professional, timely replies; for you, it translates into better reputation management, improved guest trust, and increased likelihood of future bookings.
HotelSpeaker automates the collection, drafting and publishing of guest-review responses across ALL platforms, saving your team time while ensuring consistent, high-quality communication.
It blends AI-powered drafting with human editors and adapts each response to reflect your hotel’s unique tone, character and brand voice, in all languages.
For your guests, that translates into professional, timely replies; for you, it translates into better reputation management, improved guest trust, and increased likelihood of future bookings.
Their personalized responses to online guest reviews across multiple platforms is easy to use and very accurate; ensuring a consistent tone that matches the hotel’s brand voice. Enabling an effortless approval and publication it significantly reduces the time and workload for hotel teams and incentivate our interaction with guests.
Hotelspeaker excels at delivering high-quality, human-sounding guest communication at scale. Their native-speaking writers craft personalized responses that feel authentic, capture the hotel’s brand voice, and address guest concerns with accuracy and empathy. The service is fast, consistent, and reliable, which is especially valuable for teams that manage large volumes of reviews or have multilingual needs. Hotelspeaker also stands out for its ability to tailor tone and messaging based on context, helping hotels maintain a positive online reputation and strengthen guest relationships.
Question:
What differentiates this product or service from the competition?
Answer:
What truly differentiates HotelSpeaker is its user-friendly interface, smart automation, and strong focus on real hotel operational needs. It’s not just a reputation tool, but a strategic partner that helps hotels turn guest feedback into actionable improvements and measurable business impact.
Showing all answers to: "What differentiates this product or service from the competition?"
What truly differentiates HotelSpeaker is its user-friendly interface, smart automation, and strong focus on real hotel operational needs. It’s not just a reputation tool, but a strategic partner that helps hotels turn guest feedback into actionable improvements and measurable business impact.
HotelSpeaker doesn’t just use generic AI responses, it creates a custom “voice persona” for each hotel, informed by its brand identity, amenities and guest profile.
It combines AI efficiency with human oversight, meaning responses are both fast and sensitive to nuance - ideal for handling praise, complaints or mixed feedback with authenticity.
It supports multilingual responses and works across all review and survey channels, giving hotels international reach and ensuring consistent presence wherever guests leave feedback.
HotelSpeaker doesn’t just use generic AI responses, it creates a custom “voice persona” for each hotel, informed by its brand identity, amenities and guest profile.
It combines AI efficiency with human oversight, meaning responses are both fast and sensitive to nuance - ideal for handling praise, complaints or mixed feedback with authenticity.
It supports multilingual responses and works across all review and survey channels, giving hotels international reach and ensuring consistent presence wherever guests leave feedback.
HotelSpeaker stands out from the competition thanks to its unique blend of advanced AI and human-quality, native-level writing that delivers highly personalized and culturally nuanced review responses. Unlike many tools that rely on generic templates, each reply match the hotel’s specific tone and brand identity while ensuring accuracy across multiple languages. Additionally, its ability to scale without sacrificing quality makes it ideal for properties with a high volume of international reviews, offering a level of customization and linguistic precision that many competitors cannot match.
Truly native-level writing, not just templated responses: Unlike many automated or semi-automated review-response tools that rely on rigid templates or algorithmically generated text, Hotelspeaker delivers handcrafted responses written by native—often local—speakers. This ensures nuanced language, cultural fluency, and brand-consistent tone that generic tools can’t replicate.
Scalable yet personal: Hotelspeaker manages to combine the scalability needed for handling large volumes of guest feedback with the personal touch of individually written replies. That balance sets it apart from services that are either manual (and slow) or fully automated (and impersonal).
Multilingual & culturally aware coverage: For hotels operating in multiple languages or hosting international guests, Hotelspeaker’s ability to write fluently across languages helps maintain a consistent, high-quality brand voice globally — something many competitors can’t support effectively.
Reputation-management as a service, not a feature: Instead of merely offering a tool that hotels use themselves, Hotelspeaker treats guest response as a full-service offering. This positions it not as another feature in a software stack, but as a strategic partner in shaping guest perception and online reputation.
Question:
Based on your experience with this product or service, if you could give one piece of advice to a hotelier considering this product or service, what would it be?
Answer:
My advice would be: don’t see reputation management as a “nice to have” but as a key revenue driver. HotelSpeaker makes this process simple and effective, so start using it early and involve your team to build a consistent guest-centric culture.
Showing all answers to: "Based on your experience with this product or service, if you could give one piece of advice to a hotelier considering this product or service, what would it be?"
My advice would be: don’t see reputation management as a “nice to have” but as a key revenue driver. HotelSpeaker makes this process simple and effective, so start using it early and involve your team to build a consistent guest-centric culture.
Use HotelSpeaker as your full-time guest-communication assistant. Let it centralize review collection, draft personalized responses in your hotel’s own voice, and publish them across all platforms. The time saved on manual responses and the professionalism delivered can significantly boost your reputation and booking conversion - especially for multi-language or international guest profiles
Use HotelSpeaker as your full-time guest-communication assistant. Let it centralize review collection, draft personalized responses in your hotel’s own voice, and publish them across all platforms. The time saved on manual responses and the professionalism delivered can significantly boost your reputation and booking conversion - especially for multi-language or international guest profiles
Define the tone and personality you want your guest responses to convey before onboarding and HotelSpeaker will do the rest for you. Take the time to share examples, preferences, and any specific guidelines with the team during setup. The clearer your input at the beginning, the more value you’ll get from the service.
Take the time to clearly brief Hotelspeaker on your brand voice and the type of guest experience you want to convey. The service is excellent at tailoring tone, style, and messaging, the more guidance you provide upfront, the more seamlessly the responses will reflect your property’s personality. Once aligned, you’ll likely find that it saves significant time while elevating the quality and consistency of your guest communication.
Recommended by
Mariona Masip
Coordinator
@
Barcelona Travel Hub
Joaquin Fernandez
Manager Strategic Partnerships
@
Lighthouse
Joaquin Fernandez
Manager Strategic Partnerships
@
Lighthouse
Xavi Garcia
Cluster Manager
@
Tech Tourism Cluster
Isaura De Baets
Marketing
@
Otamiser
Mariona Masip
Coordinator
@
Barcelona Travel Hub
Joaquin Fernandez
Manager Strategic Partnerships
@
Lighthouse
Joaquin Fernandez
Manager Strategic Partnerships
@
Lighthouse
Xavi Garcia
Cluster Manager
@
Tech Tourism Cluster
Isaura De Baets
Marketing
@
Otamiser
Keir Beckwith
Director of Operations
@
Radisson Blu
Are you a consultant or vendor that recommends Hotel Speaker?
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Hotel Speaker Integrations
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| Company | Functionality | |
|---|---|---|
Otamiser
95% recommended by 12 hotels |
Listings Management
|
|
This integration hasn’t been verified by Tripadvisor yet.
Tripadvisor
100% recommended by 1 hotels |
|
|
This integration hasn’t been verified by Booking.com yet.
Booking.com
10% recommended by 1 hotels |
|
|
This integration hasn’t been verified by HolidayCheck AG yet.
HolidayCheck AG
0% recommended by 0 hotels |
|
|
This integration hasn’t been verified by Google yet.
Google
0% recommended by 0 hotels |
|
Support
Unverified
Hotel Speaker has not yet had their customer support processes certified by Hotel Tech Report. We recommend referencing the GCSC rubric during your demo call to make sure that this vendor has strong processes in place to support customers.
Support Not Verified
This vendor has not been GCSC Certified so Hotel Tech Report is unable to verify their support processes.
2026
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