Shiji Reviewpro Reputation vs. Sojern Reputation Manager:
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The Decision

Choosing the right reputation management tool for your hotel involves understanding the core differences between Shiji Reviewpro Reputation and Sojern Reputation Manager. Both are designed to monitor guest feedback and improve your property's online reputation, but they diverge significantly in features, user experience, and market presence. Your decision hinges on which product aligns better with your hotel’s size, scope, and operational needs.

Reviewpro by Shiji Group is more established, with a broader feature set and a larger, more recent review base. Sojern, while more affordable and easier to navigate, has a much smaller review footprint and less extensive functionality. Which platform will serve your hotel best?

Is Shiji Reviewpro Reputation or Sojern Reputation Manager Better for Hotels?

If your hotel needs a comprehensive reputation management platform that consolidates feedback from hundreds of review sites and OTAs, Shiji Reviewpro Reputation is the stronger choice. Its extensive feature set, including sentiment analysis, competitor benchmarking, and AI-powered review responses, provides a detailed understanding of your online reputation. However, its interface can feel complex, and some users report slow response times.

In contrast, Sojern Reputation Manager excels in guest messaging and review responses, with a focus on instant communication and operational responses. Its simple interface and automation tools make it easy to respond quickly, but it lacks many of the advanced analysis and benchmarking features found in Reviewpro. Given its limited review count and market presence, it may be less suited for larger or more complex properties.

The decision comes down to whether you prioritize deep insights and benchmarking (Reviewpro) or quick, efficient guest communication (Sojern).

Shiji Reviewpro Reputation vs Sojern Reputation Manager: Which Should Your Hotel Choose?

If your hotel operates at a large scale, especially across multiple regions or markets, Reviewpro’s extensive feature set and broad review coverage make it the better fit. Its ability to aggregate feedback from over 140 review sites and offer detailed benchmarking suits hotels aiming for operational improvements and competitive analysis.

Conversely, if your property is smaller, perhaps a boutique or limited-service hotel, Sojern’s simplicity, ease of use, and lower price point make it a more practical choice. Its core strengths in instant messaging and review responses help improve guest satisfaction without overwhelming your team with complex tools.

For hotels prioritizing detailed reputation metrics and market competitiveness, Reviewpro is the logical go-to. For those focusing on quick guest feedback response and operational communication, Sojern suffices.

Is Shiji Reviewpro Reputation or Sojern Reputation Manager Easier to Use?

Shiji Reviewpro earns a solid 4.15/5 for ease of use, thanks to its user-friendly dashboard and straightforward analytics, though some users find its multitude of features can be overwhelming initially. Onboarding and training are generally rated well, with some room for improvement in response times and support.

Sojern Reputation Manager, with a 4.5/5 rating, is slightly easier to navigate, thanks to its streamlined interface designed for quick responses and simple workflows. Users report that staff adoption is rapid, and the platform’s automation features are intuitive.

Edge: Sojern Reputation Manager.

Which Has Better Features: Shiji Reviewpro Reputation or Sojern Reputation Manager?

Shiji Reviewpro boasts 32 features exclusive to its platform, including mobile friendliness, guest history, photo sharing, secured data protection, Facebook Messenger and WhatsApp integrations, chatbot booking, analytics dashboards, automated replies, workflows, alerts, notifications, case management, customizable surveys, conditional logic, benchmarking, and API access. It’s tailored for detailed reputation insights and operational improvements.

Sojern offers fewer features but emphasizes guest messaging and review responses, along with rules-based escalation of issues and multi-OTA review management. Its core strength lies in automating guest feedback collection and response, but it lacks the depth of analytics and benchmarking in Reviewpro.

Edge: Shiji Reviewpro Reputation.

Which Has Better Customer Support: Shiji Reviewpro Reputation or Sojern Reputation Manager?

Reviewpro’s support scores 3.69/5, with reviews indicating mixed experiences—some praise swift responses, others mention delays and support issues. Customers appreciate its professional team but note that support can sometimes be inconsistent.

Sojern scores a perfect 5/5 for customer support, with reviews highlighting proactive, efficient, and friendly assistance. Users remark that Sojern’s team works closely to optimize campaigns and resolve issues swiftly.

Edge: Sojern Reputation Manager.

Which Has More Integrations: Shiji Reviewpro Reputation or Sojern Reputation Manager?

Shiji boasts 64 verified partners, including major players like Bookboost, SiteMinder, Revinate, IDeaS, and Amadeus. It offers extensive integration options, facilitating data sharing across your property’s technology stack.

Sojern provides 33 verified partners, including Oaky, Stayntouch, and Cloudbeds. While integration options are fewer, core partners shared with Reviewpro support a wide range of hotel systems.

Edge: Shiji Reviewpro Reputation.

Which Do Hoteliers Rate Higher: Shiji Reviewpro Reputation or Sojern Reputation Manager?

Reviewpro has a higher overall rating of 3.83/5 based on 40 reviews, with recent feedback from medium and independent hotels noting its usefulness in benchmarking and analytics. Larger hotels and resorts tend to rate it higher, appreciating the breadth of insights.

Sojern’s reviews are limited, but its user feedback indicates a very high satisfaction level, especially for boutique hotels and limited-service properties. Its ease of use and automation are frequently praised.

Edge: Shiji Reviewpro Reputation.

How Much Do Shiji Reviewpro Reputation and Sojern Reputation Manager Cost?

Shiji Reviewpro’s pricing starts at $900 per month, reflecting its extensive feature set and enterprise focus. Its higher cost is justified for larger properties or those needing detailed analytics.

Sojern’s platform begins at $400 per month, designed for smaller hotels or properties seeking straightforward guest messaging and review management. Its pricing is more accessible for budget-conscious hotels.

What Type of Hotel Should Use Shiji Reviewpro Reputation?

• Hotels that operate across multiple regions or countries, needing to monitor reviews on over 140 sites.
• Large resorts, chains, or independent properties with complex operational needs.
• Hotels aiming for detailed benchmarking, analytics, and competitive insights.
• Properties that prioritize reputation metrics and guest satisfaction as part of their revenue strategy.

Not ideal if your hotel is small, with limited staff or budget, or if you require only basic review response capabilities.

What Type of Hotel Should Use Sojern Reputation Manager?

• Smaller hotels, boutique properties, or limited-service brands seeking quick review responses.
• Hotels focused on operational communication and instant guest messaging.
• Properties that want an affordable, easy-to-navigate platform to manage guest feedback.
• Hotels with a strong emphasis on automation and staff collaboration.

Not ideal if your hotel needs in-depth analytics or extensive benchmarking features, or if you operate in multiple regions requiring a broad review aggregation.

Shiji Reviewpro Reputation vs Sojern Reputation Manager: The Bottom Line for Hotels

Shiji Reviewpro stands out as a comprehensive reputation management solution with a broad feature set and extensive review coverage, suitable for large, multi-property hotels or those seeking detailed insights. It is especially valuable if benchmarking, analytics, and competitive intelligence are critical to your strategy. Its higher price point reflects its enterprise focus but can be justified by its depth.

Sojern Reputation Manager excels in simplicity, ease of use, and automation, making it ideal for small to medium properties that prioritize quick responses and operational efficiency. Its lower cost and intuitive interface make it accessible for hotels wanting to improve guest satisfaction without complexity.

In conclusion, if you need a full-featured, analytics-driven platform, go with Shiji Reviewpro. If your focus is on instant guest messaging and straightforward review management, Sojern is the smarter choice.