LIKE MAGIC vs. roommaster Guest App:
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The Decision

Choosing between LIKE MAGIC by LIKE MAGIC and roommaster Guest App hinges on your hotel’s specific needs, operational priorities, and the guest experience you want to deliver. Both products aim to streamline guest interactions, but LIKE MAGIC’s broader feature set and recent review volume make it a compelling option for modern hotels. Understanding their core differences will help you make an informed decision.

LIKE MAGIC emphasizes automation, AI-driven guest engagement, and operational integration, making it suitable for properties seeking a fully digital, guest-centric platform. roommaster, with its long history and extensive integrations, targets hotels prioritizing operational efficiency with a focus on check-in automation and guest control. Are you leaning toward a comprehensive guest experience solution or a more traditional operational tool?

Is LIKE MAGIC or roommaster Guest App Better for Hotels?

LIKE MAGIC and roommaster both aim to improve guest interactions and hotel operations but approach these goals differently. LIKE MAGIC provides a mobile-first, AI-enhanced platform that guides guests from booking to post-stay, automating communication, upselling, and service requests. roommaster focuses on mobile check-in, digital keys, and automated service routing, emphasizing operational efficiency and reducing front desk workload.

LIKE MAGIC’s recent reviews—26 in the last six months—highlight a highly positive user experience, with a 99% likelihood to recommend and an average rating of 77.1. In contrast, roommaster has only two reviews, both from long-standing users, with no recent feedback, limiting the confidence in its current performance.

The key divergence: LIKE MAGIC’s platform is designed for a fully integrated guest journey with AI-powered personalization, while roommaster excels in automating traditional hotel functions like check-in and access control. Which of these aligns better with your hotel’s operational focus and guest engagement strategy?

LIKE MAGIC vs roommaster Guest App: Which Should Your Hotel Choose?

If your hotel needs a comprehensive guest experience platform that automates communication, offers personalized interactions, and integrates with multiple systems, LIKE MAGIC is the clear choice. It’s especially suitable for properties aiming to elevate guest satisfaction, streamline operations, and increase revenue through upselling.

However, if your hotel prioritizes quick, contactless check-in, digital keys, and reducing front desk workload—particularly in mid-sized or larger properties—roommaster offers a straightforward solution. Its focus on automation and operational efficiency makes it ideal for hotels with existing tech infrastructure that want to enhance guest control.

Given LIKE MAGIC’s more recent reviews and higher ratings, it’s the stronger candidate overall. But your decision should match your hotel’s core needs: guest engagement versus operational automation.

Is LIKE MAGIC or roommaster Guest App Easier to Use?

LIKE MAGIC’s UI scores a near-perfect 4.96/5, with users praising its intuitive design, fast onboarding, and seamless staff adoption. Its mobile-first approach and clear workflows help hotel teams quickly adapt without extensive training. Recent reviews indicate staff find it straightforward, with onboarding rated at 4.8/5.

roommaster’s UI, rated 4.5/5, has been described as "easy to navigate," though some users note the interface can be complex without support guidance. Support availability during busy check-in times has been a concern, affecting ease of use when urgent issues arise.

Edge: LIKE MAGIC.

Which Has Better Features: LIKE MAGIC or roommaster Guest App?

LIKE MAGIC offers 7 shared features with other guest apps, plus 3 unique ones: app download, web-app, and hotel directory. It also integrates AI-driven responses, upselling, digital keys, and a digital concierge—all aimed at enriching the guest journey and automating hotel operations.

roommaster provides 7 shared features but lacks additional functionalities exclusive to LIKE MAGIC. Its strengths lie in mobile check-in, digital room keys, and instant service requests, but it doesn’t match LIKE MAGIC’s extensive feature set focused on AI and guest engagement.

Edge: LIKE MAGIC.

Which Has Better Customer Support: LIKE MAGIC or roommaster?

LIKE MAGIC’s support is highly rated at 4.85/5, with reviews praising its responsiveness and ongoing product evolution. Customers describe the team as "responsive and helpful," with quick onboarding and effective issue resolution.

roommaster’s support scores slightly lower at 4.5/5, with reviews indicating good knowledge but occasional difficulty reaching support during emergencies. Users mention that support availability during peak times could be improved, especially for urgent issues.

Edge: LIKE MAGIC.

Which Has More Integrations: LIKE MAGIC or roommaster?

roommaster boasts 56 verified integrations, including major partners like Sage, GuestCentric, and Otelier, making it highly adaptable for larger, tech-heavy hotels. LIKE MAGIC has 10 verified partners, including Oracle Hospitality, Mews, and Adyen, with some integrations specific to smaller or regional markets.

Shared partners include Oracle Hospitality, Triptease, and TrustYou. If your hotel relies heavily on a broad set of integrations, roommaster’s extensive partner list offers more flexibility. However, LIKE MAGIC’s strategic integrations cover key systems for guest experience enhancement.

Edge: roommaster.

Which Do Hoteliers Rate Higher: LIKE MAGIC or roommaster?

LIKE MAGIC’s recent review count (26 reviews in the last six months) and high NPS score of 9.92/10 show strong and current user satisfaction, especially among boutique, city center, and branded hotels. Hotels in Europe particularly appreciate its automation and guest engagement features.

roommaster’s ratings are based on only two older reviews, with no recent feedback, making it impossible to gauge current hotel satisfaction. Its long-standing presence signals reliability but lacks recent validation.

Edge: LIKE MAGIC.

How Much Do LIKE MAGIC and roommaster Cost?

LIKE MAGIC’s base price is $700, with no mention of additional implementation fees or ongoing costs. Its pricing structure appears straightforward, suitable for hotels looking for an all-in-one platform without surprise charges.

roommaster’s base price is $1,000, also without implementation or ongoing fees. Its higher cost might reflect its longer market presence and broader integration capabilities but offers less transparency about value.

What Type of Hotel Should Use LIKE MAGIC?

• Hotels that want a fully digital, guest-centric experience with AI-driven interactions.
• Teams seeking automation of check-in, upselling, and post-stay engagement.
• Properties aiming to increase revenue through digital channels and personalized guest journeys.
• Hotels that prefer a mobile-first platform with easy onboarding and ongoing updates.
• Not ideal if you need extensive customization of branding or room upgrade features.

What Type of Hotel Should Use roommaster?

• Hotels that prioritize operational automation, especially for check-in and access control.
• Properties with existing tech infrastructure and a focus on reducing front desk workload.
• Hotels serving tech-savvy travelers who want smartphone-based control.
• Medium to large hotels needing broad integrations with legacy systems.
• Not ideal if you’re seeking advanced AI-driven guest engagement or recent high user ratings.

The Bottom Line for Hotels

LIKE MAGIC offers a modern, AI-empowered guest experience platform that improves operational efficiency, guest satisfaction, and revenue. Its recent review volume and high ratings make it a more reliable choice, especially for properties seeking an all-in-one digital solution.

roommaster’s long history and extensive integrations appeal to hotels focused on operational automation, particularly in larger properties with complex systems. However, its limited recent reviews and slightly lower support ratings suggest it may not meet the expectations of hotels wanting cutting-edge guest engagement.

Ultimately, if your hotel values a more immersive, guest-first platform with recent positive feedback, LIKE MAGIC is the clearer choice. If operational automation and system integrations are your priority, roommaster remains a solid option—though it’s worth noting the limited recent review data.