Kollectiveがホテル向けAI可視化追跡改善のためのAIプロンプトフレームワークを公開

A structured approach to selecting AI prompts that reflect real guest demand, not generic tool output.

How The Inn at Christmas Place uses Triptease to help maintain over 90% direct bookings

How HI USA generates six-figure monthly revenues through Triptease tools

Hostelling International USA runs a nonprofit hostel network with properties in major US cities across the country. Being both a nonprofit and a hostel brand creates distinct digital advertising challenges, and the team's previous provider struggled to support the technical complexity of their operations. Metasearch underperformed and website crashes were not uncommon.

ダイレクトブッキングサミット2026：AIトレーニング専用セッションが議題に追加されました

Triptease's Direct Booking Summit, heading to Mexico City on 12–13 May 2026, will for the first time include a dedicated AI Training Track — four sessions designed to close the AI skills gap for hotel teams.

ChatGPTのホテル広告：ついに登場、OTAは既に先行者利益を獲得

OpenAI began testing ads in ChatGPT on Feb 9, 2026, showing sponsored placements to Free and Go users only, with paid tiers remaining ad-free. Ads appear below responses, are clearly labeled, and do not influence organic recommendations. Travel is among the first impacted categories as AI reshapes discovery: 56% of travelers used AI last year, and 78% booked based on it. Since ChatGPT returns just a few options, organic inclusion is critical before ads matter.

Shiji AI•R：AIファーストのホスピタリティプラットフォームへの移行

Shiji is transitioning to an AI‑first organization, embedding responsible, unobtrusive AI across its hospitality platform to reduce complexity and return time to hotel teams.

メディアパートナー各社がTongoと提携し、没入型販売テクノロジーとAIを活用した顧客エンゲージメントを連携させる

The Partnership Creates an AI-Powered Bridge Between Visual Selling and On-Property Guest Experience to Help Hotels Drive More Revenue at Every Touchpoint.

RMSがGuestRevuと連携し、ゲストからのフィードバックを自動化

Automatically collect guest feedback, transform responses into AI-enhanced insights, and improve service delivery in real-time.

Metro Hotels celebrates 50 years in business, generates additional $1.6m in revenue with support from SiteMinder.

Hoteliers are always looking for ways to set their properties apart from the rest and incentivize online visitors to book direct. While competitive pricing is crucial, this is only the first step. Complementary actions can be taken to secure guests and significantly increase direct bookings. This is where SafeDirect, travel assistance insurance that drives web conversion, comes in.

How Rio Las Vegas grew metasearch revenue 71% in six months

TrustYouとHSMAI Europeがベルリンで開催された業界イベントで戦略的パートナーシップを祝賀

TrustYou presented the Award of Excellence at the HSMAI Europe & HFTP Networking Evening, reinforcing a two-year strategic partnership dedicated to advancing hospitality excellence across Europe.

オムニビーズとShiji Horizo​​n Distributionが提携し、ラテンアメリカのホスピタリティ業界におけるグローバルな接続性を拡大

This partnership strengthens cross-regional connections, enabling Latin American hotels to reach new demand across global travel networks.

ホテル向け初直接予約アプリがLighthouse搭載のChatGPTでリリース

Hotels gain a direct connection to travelers in AI search results with brand-controlled content, live rates and commission-free bookings

Bookboost、ゲストデータを活用しAIエージェントをリリース、ホスピタリティ業界にパーソナライズされた自律サービスをもたらす

Unlike standalone chatbots, Bookboost's AI Agent draws on unified guest profiles from its Customer Data Platform, so it already knows who's asking before the conversation begins

Hotelchampは、ホテルがOTA価格に対して競争力を維持できるよう、RateBeatの無料トライアルを開始しました。

Hotelchamp introduces free 2-month trials for RateBeat, a solution designed to help hotels protect their direct bookings by automatically comparing and matching OTA prices on their own website.

ソジャーンの2026年版観光地マーケティング状況レポート：AIによる破壊的変化の中で、DMOにとって経済効果の測定が最優先事項に

Explore destination industry trends and insights from 350+ destination marketers worldwide, including how DMOs are adapting to tighter budgets, evolving traveler behavior, and the rise of AI.