Popular em Operations
Melhor Property Management Systems de 2025
Your hotel's core operating system to effortlessly manage bookings, guest experiences, and operations.
Melhor Staff Collaboration Tools de 2025
Enhance team collaboration with real-time messaging, task sharing, and centralized updates across departments.
Melhor Hotel Accounting Software de 2025
Tools to manage your hotel's accounting, budgeting and financial planning.
Popular em Revenue Management
Melhor Revenue Management Systems de 2025
Maximize revenue with dynamic pricing, demand forecasting, and automated data insights.
Melhor Channel Managers de 2025
Distribute your inventory to hundreds of channels to boost occupancy.
Melhor Business Intelligence de 2025
Say goodbye to spreadsheets and leverage modern BI tools to visualize your data and uncover hidden insights.
Popular em Marketing
Melhor Hotel CRM & Email Marketing de 2025
Turn guest data into action with personalized offers, targeted communication, and automated workflows.
Melhor Booking Engine de 2025
The eCommerce shopping cart for your hotel's website.
Melhor Hotel Metasearch Management Software de 2025
Setup, manage and optimize advertising campaigns across channels to drive direct bookings.
Popular em Guest Experience
Melhor Hotel Guest Apps de 2025
Enhance stays with a guest app offering amenities info, messaging, mobile ordering, and upsell opportunities.
Melhor Contactless Check-in de 2025
Empower guests with easy online check-in, personalized room access, and seamless upsell promotions.
Melhor Guest Messaging Software de 2025
Connect with guests instantly through real-time messaging, automated responses, and seamless communication.
Visão geral
If there’s any tool that’s the single most powerful resource for your prospective guests, it’s online search. Usually, a guest’s first step when planning travel is deciding on a destination. That’s the easy part! From there, looking for accommodation is where things can get complicated. Numerous factors such as rates, location, amenities and even visitor reviews all impact a potential guest’s decision. Striving to be top of the search engine results can feel like the biggest challenge, and when you add in the challenge posed by Online Travel Agencies (or OTAs) competing for a piece of your rate, the challenge of how to win direct bookings via search can be a real source of frustration. So, what’s a hotelier to do? We’re glad you asked. While there’s no ‘quick fix’ that will elevate your profile on search channels, there are proven strategies that can harness the power of these tools to improve and sustain your property’s direct booking rates over time. In this guide, we’ll take a look at some of these practices.
O que você aprenderá
- Learn what metasearch is
- Understand the impact of OTAs and search results
- Drive direct bookings by utilizing metasearch
- Identify and understand your audience.
BAIXE O GUIA
How to Win Direct Bookings from Metasearch
Want to talk to a Digital Marketing Agencies expert?
As the official sponsor of this guide, the Cendyn team offers Hotel Tech Report users a free 30-minute consultation to help you learn about Digital Marketing Agencies and which is right for your hotel.
Acompanhe as últimas dicas, tendências e insights de tecnologia hoteleira com o boletim informativo mensal da HTR, theRewind
Junte-se a 50.237 executivos de grandes marcas como Accor, Marriott, Viceroy, Shangri-La, Rosewood, Expedia e AirBnB e receba as últimas inovações e insights entregues em sua caixa de entrada uma vez por mês.
Você foi inscrito
Formato de email inválido
Baixe o relatório gratuito
Seu guia foi enviado!
Your guide was successfully sent to .
Want to talk to a Digital Marketing Agencies expert?
As the official sponsor of this guide, the Cendyn team offers Hotel Tech Report users a free 30-minute consultation to help you learn about Digital Marketing Agencies and which is right for your hotel.