Case Study

Increasing Direct Bookings and Enhancing Operational Efficiency: The Racquet Club Hotel's Success with Amenitiz

Marc Antoine

Amenitiz · abril 02, 2024

The Racquet Club Hotel stands as not only a stunning, historical gem but also the perfect venue for hosting events, right in the heart of Liverpool. They needed a flexible, easy to use management solution that would adapt to their business needs and current booking systems.

Why it matters: After exploring various software solutions without finding the right fit, General Manager Sue Clement-Evans was in search of a comprehensive, user-friendly platform that would seamlessly integrate with their existing systems and support remote work capabilities.

Amenitiz emerged as a key tool that transformed The Racquet Club Hotel's operations, reducing task times and wage costs, elevating productivity, and significantly lifting direct bookings to increase revenue.

Top 3 Core Objectives: Having investigated other options that fell short, The Racquet Club Hotel developed a clear and focused vision of their essential needs and goals for success.

Remote Work Flexibility: The ability to remotely access the system, even when the hotel is closed, was crucial. Allowing them to manage the hotel from any location and device.
Simple-to-Use Platform: They required software that was intuitive and easy to navigate, catering to the ease of use for both themselves and their team.
Effortless Integration: Seamless and efficient integration with their existing booking systems was essential for The Racquet Club Hotel.

"I first discovered Amenitiz online by looking for a replacement system to what we had at that time, which wasn’t doing what it needed to do. So I did some research and came across it, followed this up by reaching out to them. I started working with Amenitiz because it was a flexible solution that would fit with our business needs."

Sue Clement-Evans

General Manager of the The Racquet Club Hotel

👍 General Manager of the The Racquet Club Hotel Sue Clement-Evans said that she chose Amenitiz for its flexibility and suitability to meet The Racquet Club Hotel's specific business needs after researching alternatives to their inadequate existing system:

"I first discovered Amenitiz online by looking for a replacement system to what we had at that time, which wasn’t doing what it needed to do. So I did some research and came across it, followed this up by reaching out to them. I started working with Amenitiz because it was a flexible solution that would fit with our business needs."

⚖️ The selection process: During their research process, Sue Clement-Evans evaluated Amenitiz's product differentiators, customer support, and holistic value as a strategic partner and ultimately decided that Amenitiz was the best fit solution:

General Manager of the The Racquet Club Hotel Sue Clement-Evans said, about their decision: "Since using Amenitiz we’ve noticed a 20% increase in direct reservations which has therefore increased our revenue. We’ve chosen to use Amenitiz as the speed of bookings and the remote access has a really positive impact for our business."

📈 The results: After implementing Amenitiz, The Racquet Club Hotel saw impressive improvements, such as a surge in direct bookings, streamlined staff training, and enhanced operational effectiveness.

20% increase of direct reservations, saving money on commissions and increasing revenue
Training was seamlessly imparted to all staff members
Enhanced efficiency in task completion and the flexibility to work from anywhere