The project dashboard is a free tool that is only available to verified hoteliers to make adopting new technology easier by streamlining their research and simplifying their communication workflow.
TLDR
Analisamos 196 avaliacoes verificadas de hoteleiros, comparamos funcionalidades, precos e estudos de caso reais para detalhar onde cada plataforma se destaca. A escolha certa depende do tipo e das prioridades da sua propriedade:
Exely se destaca quando se trata de suporte e treinamento — especialmente para propriedades brand (0.0/5) , com funcionalidades exclusivas como Referral Reporting.
openROOM se destaca , com funcionalidades exclusivas como Conversion rate reports and Facebook conversion tracking.
Avaliacoes lado a lado baseadas em 196 avaliacoes verificadas de hoteleiros no HTR.
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| Preco Inicial | From $200/mo | From $400/mo |
| Avaliacoes Verificadas | 184 | 12 |
Apos analisar 196 avaliacoes verificadas, os usuarios do Exely mais valorizam suporte e treinamento, direct booking enhancement, interface amigável, enquanto os usuarios do openROOM destacam . Clique em qualquer tema para ver o que os avaliadores dizem.
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Suporte e treinamento
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Direct Booking Enhancement
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Interface amigável
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Otimização para dispositivos móveis
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Reporting and Analytics
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Personalização e Flexibilidade
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Seamless Integration
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Como cada produto se classifica entre os fornecedores de Motor de reservas para diferentes tamanhos, tipos e regioes de propriedades — com base em avaliacoes verificadas de hoteleiros em cada segmento.
Por Tamanho do Hotel
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| Pequeno (10-24 quartos) ▾ | #15 34 avaliacoes | #42 1 avaliacoes |
| Medio (25-74 quartos) ▾ | #11 64 avaliacoes | #37 3 avaliacoes |
| Grande (75-199 quartos) ▾ | #22 5 avaliacoes | #32 1 avaliacoes |
| Extra Grande (200+ quartos) ▾ | #8 6 avaliacoes | #26 1 avaliacoes |
Por Tipo de Propriedade
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| Boutique ▾ | #15 35 avaliacoes | #41 1 avaliacoes |
| Luxo ▾ | #15 28 avaliacoes | — |
| Rede / Cadeia ▾ | #16 17 avaliacoes | #42 1 avaliacoes |
| Estadia Prolongada ▾ | #16 9 avaliacoes | #29 3 avaliacoes |
Por Regiao
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| America do Norte | #24 2 avaliacoes | #34 0 avaliacoes |
| Europa ▾ | #25 11 avaliacoes | #40 1 avaliacoes |
| Asia-Pacifico ▾ | #4 79 avaliacoes | — |
| Oriente Medio ▾ | #2 17 avaliacoes | — |
Choosing the right booking engine for your hotel can significantly impact your revenue, guest experience, and operational efficiency. Both Exely Booking Engine by Exely and openROOM by openROOM aim to improve direct bookings and streamline the reservation process, but they differ in features, market presence, and support. Exely, with its larger user base and recent reviews, offers a more proven track record, whereas openROOM emphasizes high conversion rates and customization tailored for chains and independents alike.
Your decision hinges on your hotel's size, target market, and specific needs—are you prioritizing a platform with extensive integrations and regional reach, or one optimized explicitly for conversion and flexibility?
Exely and openROOM both target improving direct bookings and guest engagement, but they approach these goals differently. Exely’s platform is packed with features like booking abandonment recapture, customizable add-ons, and a strong focus on marketing tools, making it ideal for hotels seeking a comprehensive solution. Conversely, openROOM emphasizes conversion, with a simplified, intuitive booking interface designed to maximize booking success and reduce drop-offs.
Exely’s extensive regional presence across 27 countries and a broad hotel segment coverage makes it more versatile, especially for hotels operating internationally or with complex offerings. openROOM’s more focused regional footprint and emphasis on high conversion rates suit hotels with a clear focus on optimizing online booking effectiveness.
Given the more recent reviews and higher review volume, Exely’s proven reliability and support make it the safer choice for most hotels. But if your hotel’s priority is maximizing conversion or catering to youth hostels and boutique hotels, openROOM’s streamlined interface might appeal more.
If your hotel needs a robust booking engine with advanced marketing tools and extensive integrations, go with Exely. Its features like booking abandonment recapture, multiple payment options, and PCI compliance are tailored to support growth and operational efficiency, especially for larger or more complex properties.
If your hotel prioritizes a high-conversion, simple booking process that can adapt to chains or independent operations, choose openROOM. Its focus on intuitive design, tailored search options, and accommodations for youth hostels or smaller properties makes it ideal for properties looking to boost occupancy through optimized digital channels.
For hotels seeking proven support, Exely’s larger review base and recent feedback from active users tip the scale. Conversely, if flexibility and a straightforward booking experience are more critical, openROOM’s niche focus should be considered.
Exely scores a 4.91/5 for ease of use, backed by a strong onboarding rating of 4.84/5, and many reviews praise its user-friendly dashboard and management tools. Users highlight its quick setup, intuitive interface, and responsive support team, making daily operations smoother.
openROOM isn’t far behind, with a 4.78/5 ease of use rating and a slightly higher onboarding score of 4.88/5. Customers value its straightforward booking process, especially for mobile devices, and appreciate its simple navigation and clear layout.
Edge: Exely. Its larger user base and recent reviews indicate a more tested and trusted platform for daily hotel operations.
Exely offers 10 features exclusive to its platform, including room substitutions, booking abandonment recapture, customizable add-ons, website integration, multiple payment options (Paypal, PayU, Stripe), and PCI compliance. These features provide a high level of flexibility and security, supporting complex booking needs.
openROOM has 6 unique features, including Google Analytics tracking, loyalty program integration, gift vouchers, alternative accommodation recommendations, wedding & corporate modules, and availability blocks. While fewer, these tools are tailored to maximize conversion and enhance guest engagement.
With 19 shared features, Exely’s broader suite and richer feature set give it an edge for hotels seeking comprehensive control and customization.
Edge: Exely. Its array of exclusive features and extensive options make it more adaptable for diverse hotel types and operational needs.
Exely’s customer support scores 4.96/5, with reviews emphasizing rapid response times and clear, helpful communication. Users report feeling well-supported during onboarding and ongoing use, with feedback often highlighting the team’s proactive approach.
openROOM’s support is rated at 4.89/5, with reviews describing their staff as approachable and communicative, acting more like partners than vendors. Users appreciate their collaborative approach, but the smaller support team size may limit rapid scalability.
Edge: Exely. Its larger review volume and recent feedback affirm a slightly stronger track record for support quality and responsiveness.
Exely integrates with 8 verified partners, including Hotellab, Oracle Hospitality, Mews, Booking.com, and Clock, offering extensive options for channel management, property management, and distribution.
openROOM currently has no verified integrations listed, which may limit its ability to connect with third-party systems or existing hotel management tools.
For hotels prioritizing seamless operational workflows, Exely’s larger ecosystem of integrations provides a significant advantage.
Edge: Exely. Its verified and diverse integration options facilitate smoother operations across various hotel management systems.
Exely’s review score of 92.67 and 144 reviews—many recent—indicate strong satisfaction, especially from hotels in Europe, North America, and Asia Pacific. Hoteliers highlight its ease of use, support quality, and impact on direct bookings, with 98% likelihood to recommend.
openROOM’s ratings are unverified due to only 9 reviews, with no recent feedback available. The limited data makes it difficult to assess overall satisfaction or hotel segment preferences.
Given the larger, more recent review base, Exely is clearly rated higher by hoteliers.
Edge: Exely. Its solid reputation backed by recent reviews makes it the preferred choice among hotel operators.
Exely’s base price is $200 per month, with no free trial or implementation fees. Its straightforward pricing appeals to hotels seeking transparency and predictable expenses.
openROOM’s base fee is $400 per month, also without trial or setup costs. Its higher price point reflects its high conversion focus and tailored features.
While both are subscription models, Exely’s more affordable pricing offers better ROI for most hotels without sacrificing core features.
Hotels that should consider Exely include:
Not ideal if:
Exely’s versatility suits mid-to-large hotels and properties that value support and customization.
Hotels suitable for openROOM include:
Not ideal if:
openROOM’s streamlined approach benefits properties focused solely on maximizing online conversion.
Exely provides a comprehensive, feature-rich booking engine with extensive integrations, regional coverage, and proven support, making it suitable for hotels seeking an all-in-one solution. Its higher review volume and recent positive feedback reinforce its reliability as a choice for growing or complex properties.
openROOM offers a high-conversion, simple booking experience tailored for independent hotels, boutique properties, and youth hostels. Its focus on maximizing booking success and ease of use is ideal for properties prioritizing straightforward digital growth.
If your hotel needs a trusted, well-supported platform with comprehensive features, Exely is the clear choice. For hotels emphasizing an intuitive interface and conversion-focused design, openROOM is worth considering—but only if your operational needs are simple and regionally compatible.
Os precos de Motor de reservas raramente sao simples. Aqui esta o que sabemos com base nos dados publicos de precos de cada fornecedor. Sempre solicite uma cotacao personalizada para o tamanho da sua propriedade.
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| Starting Price | From $200/mo | From $400/mo |
De acordo com o banco de dados de produtos do HTR, Exely Booking Engine e openROOM compartilham 18 funcionalidades. Aqui estao as principais diferencas — funcionalidades que um tem e o outro nao.
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| Complementos personalizáveis | ||
| Datas flexíveis | ||
| Integração do programa de fidelidade | ||
| Integração do site | ||
| Módulos de reservas corporativas e de casamento | ||
| PayU | ||
| Paypal | ||
| Preenchimento automático de formulário | ||
| Rastreamento de conversões do Facebook | ||
| Recaptura de Abandono de Reserva | ||
| Recomendações alternativas de acomodação (quando não houver disponibilidade) | ||
| Relatórios de taxa de conversão |
Mostrando as principais diferencas. 7 funcionalidades adicionais diferem entre esses produtos.
Analisamos 2 estudos de caso verificados para comparar o que os hoteis realmente alcancam com cada plataforma em quatro objetivos de negocio principais.
"We took a proactive approach and collaborated with Exely, implementing various strategies, such as a loyalty program. The outcome has been outstanding — not only have we been able..."
Nenhum estudo de caso publicado para este objetivo ainda.
"Once we switched to Exely, we immediately noticed a significant increase in reservations from online travel agencies. We discovered that our previous system had blocked some availa..."
Nenhum estudo de caso publicado para este objetivo ainda.
O que os hoteleiros adoram
A equipe de suporte da Exely é amplamente elogiada pela sua capacidade de resposta, oferecendo assistência detalhada e soluções claras. No entanto, no... A equipe de suporte da Exely é amplamente elogiada pela sua capacidade de resposta, oferecendo assistência detalhada e soluções claras. No entanto, novos usuários mencionam a necessidade de materiais de treinamento para melhor navegar pelos recursos avançados.
Exely substantially increases direct bookings, aiding hotels like Jimbaran Bay Beach Resort, and reducing OTA dependencies. Hotels report significant... Exely substantially increases direct bookings, aiding hotels like Jimbaran Bay Beach Resort, and reducing OTA dependencies. Hotels report significant sales growth, citing simplified operations, increased guest control, and promotional features.
A interface intuitiva e organizada da plataforma é destacada como uma grande vantagem, aprimorando a navegação e a experiência do usuário. Algumas ava... A interface intuitiva e organizada da plataforma é destacada como uma grande vantagem, aprimorando a navegação e a experiência do usuário. Algumas avaliações, no entanto, solicitam uma interface mais moderna e personalizável para aumentar o engajamento do usuário.
Onde os hoteleiros criticam
Users often call for advanced reporting and detailed analytics, seeking comprehensive insights for better performance tracking. While some find existi... Users often call for advanced reporting and detailed analytics, seeking comprehensive insights for better performance tracking. While some find existing features satisfactory, many desire deeper filtering and customization options.
As avaliações frequentemente pedem mais opções de personalização nos widgets de reserva e no design do site. Os usuários relatam limitações na flexibi... As avaliações frequentemente pedem mais opções de personalização nos widgets de reserva e no design do site. Os usuários relatam limitações na flexibilidade de design, o que pode afetar a identidade da marca e o apelo aos hóspedes.
Melhor classificado em
Capacidades exclusivas
Capacidades exclusivas
Depende dos seus requisitos. Exely Booking Engine e openROOM compartilham muitas funcionalidades principais de Booking Engine, mas cada um tem capacidades unicas. Exely Booking Engine oferece 8 parceiros de integracao verificados, enquanto openROOM oferece 0. Revise a comparacao de funcionalidades acima para ver onde eles diferem antes de migrar.
Hoteis pequenos devem priorizar facilidade de uso e onboarding rapido. Exely Booking Engine lidera em facilidade de uso com 4.9/5 vs 4.8/5. Procure precos transparentes e opcao de teste ou demonstracao. Filtre as avaliacoes na pagina de cada produto por tamanho de propriedade para ouvir hoteis como o seu.
Exely Booking Engine: Nao. openROOM: Nao. Nenhum dos produtos oferece um plano gratuito atualmente. A maioria dos fornecedores de Booking Engine oferece demonstracoes ou periodos de teste — solicite um de cada para avaliar antes de se comprometer.
O HT Score e um ranking composto que considera 4 grupos de criterios e mais de uma dezena de variaveis para ajudar hoteleiros a comparar objetivamente produtos de tecnologia hoteleira. Exely tem um HT Score de 93 e openROOM tem 0. Veja como a pontuacao e calculada.
| Grupo de Criterios | Peso | O Que Mede |
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| Avaliacoes e Reviews de Clientes |
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O quanto os usuarios recomendam este produto? Pontuacao de Avaliacoes, Volume de Reviews, Participacao de Mercado, Profundidade das Reviews, Recencia das Reviews, Casos de Sucesso ▾ O fator com maior peso. Analisa as avaliacoes medias de satisfacao (probabilidade de recomendar, facilidade de uso, suporte, ROI), contagem total de reviews em relacao aos pares da categoria, recencia das reviews (pelo menos 20 reviews nos ultimos 6 meses) e participacao de mercado entre clientes hoteleiros unicos para detectar vies de selecao. |
| Ecossistema de Parceiros |
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O quanto os parceiros de tecnologia recomendam esta empresa? Recomendacoes de Parceiros, Quantidade de Integracoes, Qualidade das Integracoes ▾ Avalia recomendacoes de parceiros como votos de confianca de especialistas, o numero de integracoes verificadas e a qualidade do ecossistema — a media dos HT Scores dos parceiros de integracao. Produtos com ecossistemas de integracao de maior qualidade tem mais chances de entregar uma stack tecnologica conectada. |
| Foco no Cliente |
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Qual o nivel de foco no cliente desta organizacao? Suporte Certificado, Consistencia de Reviews, Completude do Perfil ▾ Avalia se a empresa obteve a Certificacao de Suporte ao Cliente do HTR, mantem coleta consistente de reviews ao longo do tempo (um indicador de cultura orientada por feedback) e mantem perfis de produtos completos com capacidades, capturas de tela, precos e funcionalidades. |
| Alcance, Solidez e Recursos |
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Qual a extensao do alcance e dos recursos desta empresa? Alcance Geografico, Solidez, Recursos da Empresa, Pontuacao de Tendencia ▾ Mede a presenca global (paises e regioes atendidos), anos de operacao como indicador de estabilidade, tamanho da equipe como indicador de recursos e uma pontuacao de tendencia baseada em consultas de compradores, reviews, recomendacoes de parceiros e atividade na imprensa dos ultimos doze meses. |
As avaliacoes e reviews de clientes sao, de longe, o fator mais importante no algoritmo do HT Score. O HTR nao aceita pagamento por rankings mais altos. Todas as reviews sao verificadas — apenas profissionais do setor hoteleiro com afiliacoes confirmadas podem enviar avaliacoes. Ver metodologia completa do HT Score →
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