How Ett Hem Grew RevPAR by 13% While Keeping Hospitality Human with Mews

OPERATIONS

Ett Hem uses Mews to remove operational friction behind its highly personal guest experience, while automated revenue management helps the 25-room Stockholm hotel grow RevPAR by 13%.

Why it matters: Ett Hem's luxury experience depends on making guests feel at home, but delivering that level of personal service can create significant operational demands. Mews handles much of the administration in the background so the team can focus on guests while still making data-driven revenue decisions.

Mews PMS, Payments and RMS work together to automate guest administration, revenue management and payments without making the experience feel automated to guests.

Top 3 Core Objectives: Ett Hem needed technology that could handle operational complexity without creating distance between staff and guests, while also giving its small team the tools to compete effectively on revenue.

Remove Guest Friction: Reduce the administrative work and paperwork associated with arrivals and pre-arrival communication so staff could spend more time creating a personal welcome.
Personalize Guest Journeys: Build guest profiles that retain preferences, interactions and communications across stays, allowing the team to understand returning guests rather than treating each reservation as a separate transaction.
Automate Pricing: Replace manual daily rate adjustments with an always-on revenue management system that responds to occupancy, pickup and market data while staying within the hotel's pricing guardrails.

Innovators Mentioned

Ett Hem

Mews

Nicole Torbiörnsson

Director of Sales and Reservations

Ett Hem

"Nobody wants to talk about passports and credit cards. With Mews removing much of that before guests arrive, everything leads to a very personal experience."

Nicole Torbiörnsson

Director of Sales and Reservations

👍 Director of Sales and Reservations Nicole Torbiörnsson said that By removing administrative tasks before arrival, Mews allows the team to start the guest relationship before they even reach the hotel.:

"Nobody wants to talk about passports and credit cards. With Mews removing much of that before guests arrive, everything leads to a very personal experience."

⚖️ The selection process: During their research process, Nicole Torbiörnsson evaluated Mews's product differentiators, customer support, and holistic value as a strategic partner and ultimately decided that Mews was the best fit solution:

Director of Sales and Reservations Nicole Torbiörnsson said, about their decision: "Mews is guest-centric, which is exactly the way we want to work. We don't work out from the reservation, we work with the guest. It changed a lot for us."

📈 The results: Mews has helped Ett Hem reduce administrative work while preserving its deliberately personal style of hospitality. At the same time, automated revenue management has improved pricing agility and contributed to a 13% RevPAR increase. Mews