Case Study

How Cancun’s Dreams Nature Resort optimized their Guest Experience and saved a ton of paper every year with STAY

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Oier Fano Dadebat
STAY · novembro 22, 2022
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Cancun's Dreams Natura resort is a delight for all guests. Peace, fun, sun and wellness. Its facilities on the Mexican East Coast have 553 rooms, 4 climatized pools, a private beach, a water park for the whole family… and much more. Live music, cooking and cocktail workshops, and 15 bars and restaurants.
Why it matters: During the high season, Dreams Natura used to print up to 1.000 paper sheets a day to thoroughly inform guests.
  • About 300.000 a year. That's a ton and a half of paper, if you leave ink and electricity out. But… It just so happens that they were able to save resources by knocking on STAY's door.

Top 3 Core Objectives: In December 2020, Dreams Natura began discussions concerning the implementation of STAY. This resort strives to ensure that its guests are well-informed about the services it offers. Before their arrival, as soon as the reservation is made. In addition, "we sought to be more environmentally friendly”.
  • Digitize its services: Dreams Natura wanted that their guests could interact with the staff while being able to do anything using their smartphones: Booking a table, a spa treatment or ordering room service, etc.

  • Implement live surveys: Dreams Nature aimed to gather instant feedback from users through surveys conducted through STAY. Their focus was on room service. "If something goes wrong, we must react in time."

  • Save tons of paper: In peak season, Dreams Nature used over 1000 sheets of paper each day. That was more than a ton of paper a year. With STAY, they no longer need paper.

"STAY lets our guests know what the resort offers beforehand. Interaction occurs through the app when they are in-house. It's all at their fingertips. And we save a ton of paper a year."

Agustín Cortés

Managing Director

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👍 Managing Director Agustín Cortés said that STAY optimized their guest experience while improving their sustainability:
  • "STAY lets our guests know what the resort offers beforehand. Interaction occurs through the app when they are in-house. It's all at their fingertips. And we save a ton of paper a year."

⚖️ The selection process: During their research process, Agustín Cortés evaluated STAY's product differentiators, customer support, and holistic value as a strategic partner and ultimately decided that STAY was the best fit solution:
  • Managing Director Agustín Cortés said, about their decision: "STAY allows us to improve the guest experience immediately if a human error occurs. Our hotel employees want to offer a world-class experience, so it makes a difference to us. STAY gives us a second chance to impress our guests."

📈 The results: Quite early, the results arrived. There are more than 10.000 guests who have downloaded the app, which has 827 ratings as of this writing: There is no doubt: 4,9 points out of 5. Through STAY, the hotel offers all the information through the app, saving more than a ton of paper. Alongside these improvements, STAY lets the guests know what the resort offers beforehand.
  • 56.000 satisfied guests a year: "Our guests are delighted, and so are we. STAY makes our service offerings more visible. The guest experience is enhanced."

  • Immediate feedback from the guests. "Let's say an employee forgets to add sauce to a hamburger after a room service request. In a matter of seconds, the human error will be fixed thanks to surveys."

  • The guests know what the resort offers beforehand. Interaction occurs through the app when they are in-house, and the purchasing process is shortened. And they save "a ton of paper a year."

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